LOS ANGELES, Calif., Feb. 7, 2012 (SEND2PRESS NEWSWIRE) -- With the end of the world scheduled to take place later this...
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ADVERTISING IN A RECESSION
As a recession looms, ad sales are at record lows. Does it pay to advertise in a recession? Some companies take the tough times for strategic advertising. Is there something to gain from this?
Advertising in a Recession is part of Business Exchange, suggested by
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Advertising during a recession requires a new way to think about creative and media strategies. There is a lot of...
Leo Burnett Chicago has released its first annual study, HumanKind 2012: The Transformation of Aspiration, highlighting...
With corporate managers under enormous pressure to control costs and maintain liquidity in the current credit crisis,...
When a recession hits the consumers don t go away and your marketing plan shouldn t either. As a matter of fact experts...
Hi Everyone,<br />Yesterday I approached a billboard company to get pricing for one month worth of advertising...
Oh boy, it's everyone's favorite topic right now. The economic slowdown. But despite all the very real concerns,...
Though the adage goes don’t judge a book by its cover, in business it is the opposite that holds true.
If you advertise only because your competition also does and they cut back during recession, you also do it.
By Andrew Mickey, Q1 Publishing Do you know what a Model T is? Of course you do. Who doesn’t? It’s the car that put...
Amid a challenging business environment, look for opportunities to tune-up your marketing approach. Here’s a starter...
An October 2008 Coca-Cola ad was meant to convince Australians that the carbonated beverage products will not make...
New trend on reducing ATM withdraws
As markets plunge to ever-lower levels, marketers are faced with some harsh decisions: Should they slash budgets for...
Over the years hundreds of studies have been conducted to prove companies should maintain advertising during a...
How to Get a Brand on NBC's 'Today' for Nothing Instead of Spending Tens of Thousands on a 30-second Ad, Just Stand...
Amazon Product Ads catching on
My basic premise is that the internet is not replacing advertising but shattering it, and all the king’s horses, all...
Even in a climate of fear, it's unwise to start knocking your rivals. And ads help reassure people it's business as...
5 Reasons Why CRM is Even More Important During a Recession Sales Force Automation Comparison Guide Beat the Recession...
These are down times for marketers, and it's not just boozy parties getting the ax. In late March, Google (GOOG) laid...
A recession can also be a chance to meet a wholly ... to want savings, merchants will want more control over their...
Google (GOOG Quote - Cramer on GOOG - Stock Picks) delivered on its fourth-quarter performance, but Wall Street isn't...
’Reach out’ are two of the strongest words in the business dictionary! Strongest because, for a brand to succeed, your...
Top Sources: Advertising in a Recession
- bawden.wordpress.com
- adage.com
- BusinessWeek
- techcrunch.com
- Afrigator
- New York Times
- knowledge.wharton.upenn.edu
- MATR News
- adcontrarian.blogspot.com
- The Ad Contrarian
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