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ADVERTISING IN A RECESSION

As a recession looms, ad sales are at record lows. Does it pay to advertise in a recession? Some companies take the tough times for strategic advertising. Is there something to gain from this?

Advertising in a Recession is part of Business Exchange, suggested by Jessica Sibley. This topic contains 615 news and 471 blog items. Read updated news, blogs, and resources about Advertising in a Recession. Find user-submitted articles and reactions on Advertising in a Recession from like-minded professionals.

Blogs

Recent blog posts on this topic.

Don't Stop Marketing In A Recessionmore

Well, here’s a big surprise: small businesses which spend more during a downturn actually do better financially.

Harrah's Takes a Spin at Recession Marketingmore

And now... » Harrah's Takes a Spin at Recession Marketing...

The Internet Advertising Recession is Overmore

...the first rise in advertising revenue in over two ... from the recession – ... Just a Poor Advertising

Advertising in a Recessionmore

Post from: Petroville No scraping. Advertising in a Recession Share it:

Develop Real Leadership - Steal From Steve Jobsmore

What did Steve Jobs do to be named “CEO of the Decade?” You can steal what he does best - create teams, lead through...

5 Ways Infographics Stretch Recession Marketing Budgetsmore

When recession marketing budgets are limited sales ... They also have a high utility to work across a variety of...

Are You Communicating Or Is It Just Babble?more

Using “business babble” is nothing more than an attempt to convince people that we know what we’re talking about.

Micro-Content: The Future of Advertisingmore

With today's low-cost content creation and distribution tools brands can create 'campfire conversations' that can lead...

Text Message Marketing; The Next Thing You Should Be Doing more

80% of mobile phone owners are texting in addition to talking. Is that a big enough market for you to to focus on?

Why Email Marketing Is Most Popular Form Of Online Lead Generationmore

Right now, every dollar in a marketer's budget has to stretch even further and show even more ROI than ever before.

Research on Advertising in a Recession: A Critical Review and...more

Gerard J Tellis, Kethan Tellis. Journal of Advertising Research. New York: Sep 2009. Vol. 49, Iss. 3; p. 304...

Do You Suffer From Gutless Marketing?more

When was the last time you made specific promises in your marketing? If you don’t you have no real differences – and...

European Internet hit by advertising recessionmore

...nline advertising grew 20% across Europe in 2008, but growth ... in 2008, but growth rate will decrease ten-fold...

The Advertising Recession at Conde Nastmore

Ad revenues at Conde Nast will down by $1 billion from 2008, according to the Publishers Information Bureau.

Google CEO says we’ve seen the worst of advertising recessionmore

...worst of the advertising recession. As the words left his mouth, a rainbow ... maybe he was just talking to a gaggle...

Google: The Worst Is Overmore

Google Inc Chief Executive Eric Schmidt said on Wednesday that the worst of the advertising recession is over, and...

Google: Ad Recession Is Overmore

...worst of the advertising recession is over saying that Google started to see signs of a recovery in...

Google CEO says worst of ad slump is overmore

...that the worst of the advertising recession was over, and pointed to signs of a recovery in both...

Neiman's Christmas Book reflects economic realitymore

Earnings reports, Marketing and advertising, Recession. The new Neiman Marcus Christmas Book looks a ...

Unleash The Beast - Your Marketing Recovery Strategymore

When the economy recovers will you be caught with your business pants down? Here’s what you need do develop your own...

Time Inc Isn't For Sale, Only Until It Is…more

...of expansion in it…It is true that the magazine business, right now, during this recession, is having a bit of an...

Will it be lights out for London Lite?more

...free in London how long will Associated keep London Lite going? Back in March, I covered a ... papers could survive...

Time Warner NOT Selling Its Magazines Says Jeff Bewkesmore

...business, right now, during this recession, is having a bit of an advertising recession, but the thing to remember...

Time Warner CEO says Time Inc. isn't for salemore

...business, right now, during this recession, is having a bit of an advertising recession, but the thing to remember...

Online advertising spending overtakes TV advertising spending in UKmore

TV advertisements according to a report ... advertising recession accelerated this by six months. TV advertising fell...

Top Sources: Advertising in a Recession

  • bawden.wordpress.com
  • techcrunch.com
  • brandingstrategyinsider.com
  • my-creativeteam.com
  • Afrigator
  • The Ad Contrarian
  • MATR News
  • mediamemo.allthingsd.com
  • viget.com
  • clickz.com

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Immediate Positions in: Communications/Advertising/Marketing/PR Community Events | Peekskill, NY
Posted: Nov 15
Marketing and Advertising Representatives Ecs | New York, NY
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RECESSION FREE! ENTRY LEVEL ADVERTISING / MARKETING / MANAGEMENT Mrc Direct | San Diego, CA
Posted: Nov 23
Advertising Sales Local AD Link | Dallas, TX
Posted: Sep 7

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