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ADVERTISING IN A RECESSION

As a recession looms, ad sales are at record lows. Does it pay to advertise in a recession? Some companies take the tough times for strategic advertising. Is there something to gain from this?

Advertising in a Recession is part of Business Exchange, suggested by Jessica Sibley. This topic contains 589 news and 368 blog items. Read updated news, blogs, and resources about Advertising in a Recession. Find user-submitted articles and reactions on Advertising in a Recession from like-minded professionals.

Blogs

Recent blog posts on this topic.

Recession Marketing: What the Best Companies Domore

...marketers in the world. And, we’ve see two differing responses to marketing in a recession.

Jon Bond: Selling the Recessionmore

consumers start to believe this is life as they need to know it, that's when, ironically, things shift.

There aren’t enough advertising dollars for Zillow.com to go IPO,...more

So far, in 30 months since ... client has shown me a Zestimate. ... “There’s an online advertising recession right now,...

Interview: Andrew Paulson, CEO, Sup: Russia's Web Revolution, Making.....more

...and is "not worried" about an advertising recession spreading. ... record in Russia; we're planning on...

10 Ways Social Networking Will Bolster Your Recession Marketing...more

...in response to recession marketing woes. Using social media to stretch marketing dollars isn't a...

Futuristic Play by Andrew Chen: More gloomy news on the advertisingmore

When the economy goes in the toilet, advertising should follow.

No Recession For Online Advertising, Promisemore

Well, it would seem that based on that definition the U.S. economy is in fact in a recession; how deep it will go and...

Selling Advertising in a Recession - Sales and Marketing @...more

...selling ad space in a soft market...

5 Tips for Recession Marketing [Marketing Headhunter.com |...more

Stefan Tornquist, was interviewed in yesterday's WSJ about marketing in a recession.  A couple of ... channel...

5 Tips for Recession Marketingmore

Stefan Tornquist, was interviewed in yesterday's WSJ about marketing in a recession.  A couple of ... channel...

This chart doesn’t fit into the current narrativemore

...dramatically up in a quarter when advertising is supposed to be down — especially advertising in ...

Recession chokes advertising industry in Puerto Ricomore

...expected to reach $767.4 million in real dollars; ad execs blame politics for economic woes; few bright spots offer...

Advertising in a Recessionmore

In a recession, it is tempting to save money by reducing your advertising budget. Here are reasons why it is best to...

Recession Marketingmore

When to tack into the wind and increase budget in a downturn.

Selling Advertising in a Recessionmore

There could be a recession coming—or not—but some advertisers are behaving as if one has already started.

Another free e-bookmore

I've added another free marketing e-book, Advertising in a Recession. It's by Jim Taszarek. Download it and read it at...

Marketing in a Downturnmore

... thanks to an explosion in middle class prosperity. The fortune is in the middle and the bottom of the pyramid.

Recession + digital advertising = problem for commercial tvmore

Would a recession be the nail in the coffin for tv advertising? In a recession we know that it’s better to keep...

Top Sources: Advertising in a Recession

  • bawden.wordpress.com
  • techcrunch.com
  • Afrigator
  • MATR News
  • The Ad Contrarian
  • brandingstrategyinsider.com
  • my-creativeteam.com
  • viget.com
  • mediamemo.allthingsd.com
  • adformula.blogspot.com

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Executive Recruiter - Sales & Marketing Sm-industrial | Houston, TX
Posted: May 14
Weight Loss Consultant Marketing Group | Kansas City, MO
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Recession Proof Part Time Appointment Setter Jw Professionals | Tucson, AZ
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Product Manager - Recessed Products Cooper Industries | Peachtree City, GA
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