accountUnlike television, where the 30-second commercial has been the go-to standard for decades, advertisers take a variety...
Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more
ADVERTISING IN A RECESSION
As a recession looms, ad sales are at record lows. Does it pay to advertise in a recession? Some companies take the tough times for strategic advertising. Is there something to gain from this?
Advertising in a Recession is part of Business Exchange, suggested by
Jessica Sibley.
This topic contains
599 news
and
369 blog
items.
Read updated news, blogs, and resources about Advertising in a Recession. Find user-submitted articles and reactions on Advertising in a Recession from
like-minded professionals.
Most Active
Please add new articles to this topic
Groupon is hoping for a $20 billion valuation in its coming IPO. Yes, the company is growing fast, but as I wrote last...
Brand identity expert and rebranding specialist David Brier will be speaking at the Open Book in Minneapolis.
Business-to-business media is seeing a rapid shift of advertising dollars to online platforms, according to Outsell Inc.
Say what you want about downward revisions issued throughout 2008, the fact is, the revisions for online advertising...
While media planners have yet to panic, they see marketplace turbulence in the quarters to come
Economic anxiety may be seeping into some of the more insulated parts of the media world, including national...
Sure Groupon angered many with their jokes. But that was just the start of the things they did wrong in their 2011...
Whether you're an economist or not, and whether you want to full believe it or not, the U.S. economy is in a recession.
I attended a BtoB Magazine marketing event this morning here in San Francisco. Some interesting presentations from...
...in any of my marketing, but I will try and offer a couple of pertinent tips here to help recession...
If you had to select between varied printing options a few decades ago, your choice in selecting offset printing would...
As budgets tighten, media such as display ads will come under scrutiny
A look at how the past few days/weeks have contributed to a meltdown in online advertsing
Mike Merrill, is the President, Social Media Club of Dallas and the Director of Marketing for ReachCast &...
NEW YORK (AdAge.com) -- Walking in the shoes of ... keeping products moving during a recession, says ...
Here is an alternative to the standard SWOT method of creating and writing marketing programs -- a decidedly consumer...
Creating powerful brand identity is essential to gradually enhance the growth of your brand. The first impression...
Just imagine, what companies would have done if the concept of promotional products hadn’t been discovered or hadn’t...
DETROIT (AdAge.com) -- Honda is feeling the love these days. American Honda Motor Co.'s vehicle line is in the midst of...
We live in interesting financial times. Many pundits are pontificating and guessing about what it all means for the...
Future May Be Brighter, but It's Apocalypse Now 'Chaos Scenario' Author Bob Garfield Watches as His Worst Predictions...
Podcast on - Buy low, sell high. Ever hear that advice before? We all would like to be able to do it, but we know that...
The best marketing communications result from well-constructed creative briefs that lay out a single communications...
..insight from the report is that display advertising does not normally result in an immediate click. But the ad does...
Top Sources: Advertising in a Recession
- bawden.wordpress.com
- adage.com
- BusinessWeek
- Afrigator
- techcrunch.com
- knowledge.wharton.upenn.edu
- adcontrarian.blogspot.com
- New York Times
- The Ad Contrarian
- MATR News
Tweets on this Topic
Working down town in the hood and just seen a bar advertising the recession burger and the Obama special...... Uhhhh
RT @SJMellis: So the Global recession could actually be helping Advertising agencies get new clients. Interesting view... probably a very s…
So the Global recession could actually be helping Advertising agencies get new clients. Interesting view... probably a very split one
[MediaPace] Has trade media recovered from the Great Recession? http://t.co/j15qQDZzUx #b2b #advertising
Don't stop advertising in a recession. Read on http://t.co/nsHX1TRun5’t-stop-advertising-in-a-recession/
RT @Get_Noticed_: Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
RT @Get_Noticed_: Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
RT @Get_Noticed_: Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
Post a Job
Jobs in this Topic
Work Hard, Play Hard (Marketing / Sales / Entry Level)
Seven Marketing Group
|
Dallas, TX
Posted: May 20
Sales & Marketing - Entry Level to Management Opportunity
Seven Marketing Group
|
Dallas, TX
Posted: May 10
Hiring Customer Service Sales Specialist
News Daily USA Marketing Group
|
Longwood, FL
Posted: May 21
Full Time, Entry Level Sales and Marketing Associates
Seven Marketing Group
|
Dallas, TX
Posted: May 20