I have been hearing from many people in the search industry that the recession won’t impact the search space as much as...
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ADVERTISING IN A RECESSION
As a recession looms, ad sales are at record lows. Does it pay to advertise in a recession? Some companies take the tough times for strategic advertising. Is there something to gain from this?
Advertising in a Recession is part of Business Exchange, suggested by
Jessica Sibley.
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January 6, 2009, 9:15 am Google: Bernstein Cuts Rev Ests; Weak Keyword Pricing Posted by Eric Savitz Bernstein Research...
Internet stocks mostly sank in 2008, as Web heavyweights Google and Yahoo were wounded by slowdowns in retail sales and...
[Editor's note: So it turns out branded apps are a bust -- even if you're Nike or Coca-Cola. Below, Keith Rabois, vice...
Google: Signal Hill Initates at Hold, But Potential is Great Posted by Tiernan Ray What a day to initiate on a stock!...
To wrap up the year, we will bring you a 2008 review / 2009 preview for each segment of the new media economy.
Over at BoingBoing, Clay Shirky engages in a bit of self-congratulatory schadenfreude for predicting the collapse of...
Do harder times mean softer standards? As growth in online advertising slows, some Internet companies are easing the...
December 19, 2008, 3:22 pm Google: Is The Search Ad Business In Trouble? Posted by Eric Savitz It has been the...
In an internal memo obtained by Alley Insider, online advertising network and startup bellwether Glam today told...
Tablet PC Gathering @CES 2009 tentatively set for January 10 Google’s engineering focus still intact The Wall Street...
ShopLocal, a multi-channel shopping services firm, estimates a 16% rise in traffic to top retailers' online circular...
For those of us who are hardcore coffee aficionados, we’d love. Posted in Marketing Over Coffee Marketing Podcast ( 171...
[...] http://www.techcrunch.com/2008.....l-sp...
There’s a lot of VC money going into web-based, advertising-driven casual games, so here’s a wake-up call to investors:...
A slumping economy isn't curtailing online spending plans, according to a recently study by Forrester Research.
Top Sources: Advertising in a Recession
- bawden.wordpress.com
- adage.com
- BusinessWeek
- techcrunch.com
- Afrigator
- knowledge.wharton.upenn.edu
- New York Times
- adcontrarian.blogspot.com
- MATR News
- The Ad Contrarian
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