accountAt the 2008 Assn. of National Advertisers' "Masters of Marketing," the key U.S. marketing conference of the...
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ADVERTISING IN A RECESSION
As a recession looms, ad sales are at record lows. Does it pay to advertise in a recession? Some companies take the tough times for strategic advertising. Is there something to gain from this?
Advertising in a Recession is part of Business Exchange, suggested by
Jessica Sibley.
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NEW YORK (AdAge.com) -- 2009 was a bad year for online advertising, too. This year figures to be the first down year...
The following tips will carry your company through the lean times and beyond.
To deliver the most cost-effective advertising campaign for your small business, you need to do something with a wow...
While those in Pittsburgh and Green Bay will be watching the Super Bowl to see who clinches bragging rights, according...
Magazine publishing, an industry that outpaced U.S. economic growth by 30 percent last year, is now in freefall.
That's 2,000 ads per person a month, or nearly a hundred ads per person every business day. No wonder we've learned to...
do you sell stuff to people when nobody's buying? The answer, according to the ad-world gurus, is 'recession marketing.
Yodle, the New York-based startup that helps local businesses advertise more efficiently on the web, has secured $10...
I’ve written about the recession that is (finally) gotten into the online marketplaces before - Online Marketplaces Hit...
MARKETERS that advertise on the Super Bowl are always seeking more bang for their buck. This year, with each 30-second...
Brand identity expert David Brier sets the record straight. Branding requires some risk. Basic fact. If you're going to...
The news that three well-known firms -- Lehman Bros., Merrill Lynch and American International Group -- are either...
Millions a day are being made online, ill tell you how to get your share of the pie! Author: Jeff. Keywords: marketing .
ADDRESSED Group Develops 21 Solutions NEW YORK, March 4 /PRNewswire/ -- Ogilvy North America is launching a dedicated...
Most Marketers Cutting Budgets, Renegotiating With Agencies ANA Survey: 77% Plan to Cut Media Spending by Marissa Miley...
It was a daunting task for any ad agency copywriter. In the last 10 days of the life of Washington Mutual — Sept.
Companies and businesses give away promotional products and promotional gifts to reach out to their target market and...
NEW YORK (AdAge.com) -- BusinessWeek is not TV Guide, OK? Sure, it may seem like the business weekly's heyday coincided...
Marketers, seeking to boost their online exposure while keeping a lid on costs, are looking beyond Internet search...
On Saturday, VfB Stuttgart defeated Dortmund at the Mercedes-Benz Arena, thanks to a winning goal from Mario Gomez.
JESSICA E. VASCELLARO and ELIZABETH HOLMES While many media businesses are stalling, a small group of online publishers...
For at least a decade, Web start ups have spun visions of conquering local ad markets. Their dream is to tap that vast...
One of the best ways to catapult your brand’s image into your client’s sphere of consciousness is to gift them...
Top Sources: Advertising in a Recession
- bawden.wordpress.com
- adage.com
- BusinessWeek
- Afrigator
- techcrunch.com
- knowledge.wharton.upenn.edu
- adcontrarian.blogspot.com
- New York Times
- The Ad Contrarian
- MATR News
Tweets on this Topic
Recession must definitely be over if Jaguar are advertising the new F type on ITV - we can all surely afford one of them can't we?
Working down town in the hood and just seen a bar advertising the recession burger and the Obama special...... Uhhhh
RT @SJMellis: So the Global recession could actually be helping Advertising agencies get new clients. Interesting view... probably a very s…
So the Global recession could actually be helping Advertising agencies get new clients. Interesting view... probably a very split one
[MediaPace] Has trade media recovered from the Great Recession? http://t.co/j15qQDZzUx #b2b #advertising
Don't stop advertising in a recession. Read on http://t.co/nsHX1TRun5’t-stop-advertising-in-a-recession/
RT @Get_Noticed_: Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
RT @Get_Noticed_: Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
RT @Get_Noticed_: Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
Come and check my blog out -Whys Its Crucial To Continue Advertising In A Recession http://t.co/roQASl5kfe #Bizitalk
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