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ADVERTISING INDUSTRY
As technology continues to evolve, the advertising industry must follow suit. This topic covers everything advertising -- from new acquisitions, new technology, new agreements, and more.
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Recent news on this topic.
“Shazam Engagement Rate” is a new Shazam for TV advertising metric that aims to enable brands to more accurately gauge...
As Cannes International Festival of Creativity celebrates its 60th anniversary, Leo Burnett and Contagious will look 60...
Drop the light saber, Skywalker. The laser pointer presentation is 21st century overkill technology that distracts...
Need some responsive email templates? Check out this blog post where I provide an overview of all available responsive...
Content marketing has changed the way consumers research and buy your products. Every day, people form impressions of...
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Take heart! As bad as your PowerPoint slides are, they are not as bad as what lurks in the U.S. government – the Worst...
India is a rapidly growing country. We, in India, are so overwhelmed with this stupendous growth that now we want a...
All TV ads are exorbitantly expensive. But they're so raw and crudely done, that they hardly convey any brand message.
Before I could close my eyes to sleep again, I heard someone calling me. Who? It was my doppelgänger, my alter ego or...
Bright-smiled Maria Menounos, Host of EXTRA-TV, will spread the word on how to get a radiant smile that makes a lasting...
Happy Hacking: Redefining the Co-creation Frontier will push the notion of "co-creation" further and explore...
Marketers are missing a powerful opportunity to engage with consumers and deliver personalized experiences.
The advantage of digital media is that even if your release is rejected by newspapers and magazines, you can still...
A new social network ‘Toadsquare’ aims to unite the world’s 20 million ‘creatives’ – artists, photographers,...
While more than 245 million Americans live within 100 miles of a national forest or grassland, research shows that a...
As digital convergence is picking up steam, you can interact with the new-generation of TVs, which allow you to get...
American Red Cross approached BKV with a question. ‘How can we market smarter?’ Learn how analytics increased direct...
The DomiCopter is a lightweight flight aircraft, capable of travelling vast distances at high altitudes all whilst...
Created pro bono by marketing communications agency Y&R, new Better Futures PSAs transform the idea of donating to...
This is how breast augmentation procedure changed the life of Sana, a 23-year-old female, living in Lahore, and...
Facebook has recently announced its intention to become a full-on performance ad platform- meaning, it will start...
Anmol Bakers has launched a new crowdsourcing campaign to select a brand name for its to-be-introduced biscuit products...
Believe it or not; today with the proliferation of digital channels, the digital marketing activity has become as...
Top Sources: Advertising Industry
- ramanmedianetwork.com
- adoperationsonline.com
- adage.com
- rmndigital.com
- mytechboxonline.com
- screenmediadaily.com
- New York Times
- voices.com
- MediaPost | Online Media News
- Forbes.com
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