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ADVERTISING INDUSTRY

As technology continues to evolve, the advertising industry must follow suit. This topic covers everything advertising -- from new acquisitions, new technology, new agreements, and more.

Advertising Industry is part of Business Exchange, suggested by Steven Finch. This topic contains 2,289 news and 587 blog items. Read updated news, blogs, and resources about Advertising Industry. Find user-submitted articles and reactions on Advertising Industry from like-minded professionals.

News

Recent news on this topic.

Salesforce.com’s Geoff Dodge Joins DataXu as Executive Vice ...more

DataXu (www.dataxu.com), provider of the industry’s leading digital marketing management (DMM) platform, today...

Jun Group and King.com Strike Social Video Advertising Partnershipmore

More Than 30 Million King.com Players on Facebook Now Able to Earn Virtual Rewards by Opting-In to Watch Social Video...

DoubleVerify Continues Mission of Trust and Transparency with 12 New P...more

DoubleVerify, the pioneer and worldwide leader in online media verification and real-time decisioning, today announced...

Exponential Interactive Announces Filing of S-1 Registration Statementmore

Exponential Interactive, Inc., a leading global provider of advertising intelligence and digital media solutions,...

IAB UK and Microsoft Among Panelists on Evidon Webinar Focusing on the...more

The latest in a series of exclusive insider webinars on the EU ePrivacy Directive is to be hosted 22 March by Evidon,...

Interview: Epom CEO Adam Jablonski Talks About the Ad Servers Market a...more

Established in 2011, Poland, Epom Ltd. is a company with innovative vision, providing creative solutions for...

Survey Shows Many Marketers Are Behind In Use of Data, Targeting and M...more

New research from Crain’s BtoB Magazine underscores significant opportunities for B2B marketers to expand their...

Why and How Companies Use Facebookmore

It’s extremely difficult – rather impossible – to accurately measure the level of interaction with your brand messages...

Facebook’s Mobile Ad Strategy Is a Risk for Facebook and Its Advertise...more

Facebook’s mobile ads, announced on February 29, are an attempt to patch one of the biggest holes in the company’s...

Interview: Luca Scagliarini, CEO ADmantX, Introduces the ADmantX Seman...more

Recent news from the CeBIT 2012 front have firmly put ADmantX (www.admantx.com) on the map of online advertising...

LiveRail Integrates TRUSTe for Online Behavioral Advertising (OBA) Pri...more

LiveRail, provider of the world’s largest real-time online video ad platform, announced today that if has formed a...

Ace Metrix Explores Whether Ads Starring CEOs are Effectivemore

Ace Metrix™, the new standard in television analytics, today released a white paper that reviews the effectiveness of...

With 140 Proof Social Ads, All Politics is Socialmore

140 Proof, the leading social ad platform for Twitter and Facebook, today launched a new social ad solution for...

CEO Adam Boskovich Launches WowYow Inc. - "We Are Shaping the Fut...more

WowYow Inc. (http://wowyow.com/), a video technology and advertising company, launched today. The San Diego based...

InsightExpress Selected as Research Partner by VivaKi for "The Po...more

InsightExpress, a leading marketing research and data analytics firm, announced that it has been commissioned by VivaKi...

It’s Not Only about Money, Honeymore

“baat sirf paison ki nahin hai” - That means...

Research and Markets: Media in the United Kingdommore

Media in the United Kingdom industry profile provides top-line qualitative and quantitative summary information...

MDG Advertising Enjoys Sweeping Success at 2012 American Advertising F...more

MDG takes home 59 ADDY awards, including Best of Broadcast BOCA RATON, Fla.--(BUSINESS WIRE)--The America Advertising...

Kantar Media Reports U.S. Advertising Expenditures Increased 0.8 Perce...more

Total advertising expenditures increased 0.8 percent in 2011 and finished the year at $144.0 billion, according to data...

RAMP Developer Portal Delivers Next Generation of Online Search & ...more

RAMP, the industry’s leading Content Optimization platform for major online media publishers, today announced the debut...

Peer39 Data Helping Dedicated Media Customers Drive 500 Lift In Click-...more

Peer39, the industry leader in page level intelligence technology, is helping ad buyers using Dedicated Media’s...

Thanks, Rush!more

Rush Limbaugh's latest gaffe has triggered nightmares at ad agencies and media networks, as advertisers scramble for...

PubMatic Announces Strategic Expansion of Mobile Capabilitiesmore

PubMatic (http://www.PubMatic.com), the digital media platform company for publishers, today announced that it has...

Jumpstart Automotive Group: Fiat 500, Chevrolet Sonic and Lexus GS See...more

Jumpstart Automotive Group, an expert automotive marketing organization, released its third annual Super Bowl...

64 Percent of UK Online Video Audience Exposed to Video Ads in Januarymore

omScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, released UK data from the comScore Video Metrix...

Top Sources: Advertising Industry

  • ramanmedianetwork.com
  • adage.com
  • adoperationsonline.com
  • mytechboxonline.com
  • screenmediadaily.com
  • New York Times
  • rmndigital.com
  • MediaPost | Online Media News
  • voices.com
  • thebrainchildgroup.com

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