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ADVERTISING INDUSTRY

As technology continues to evolve, the advertising industry must follow suit. This topic covers everything advertising -- from new acquisitions, new technology, new agreements, and more.

Advertising Industry is part of Business Exchange, suggested by Steven Finch. This topic contains 2,934 news and 628 blog items. Read updated news, blogs, and resources about Advertising Industry. Find user-submitted articles and reactions on Advertising Industry from like-minded professionals.

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The most active stories in this topic based on user activity.

Online Advertising: Click Frauds Increasing at Alarming Ratemore

Click Forensics, a company that monitors traffic quality for the online advertising community, has released industry...

The Pros and Cons of Going In-house Like CareerBuilder - Agency Newsmore

NEW YORK (AdAge.com) -- When CareerBuilder -- the nation's largest job site and a dedicated Super Bowl advertiser --...

Notes from Brands Under Firemore

I recently finished reading Brands Under Fire by Ivan Arthur & Kurien Mathews. Simply put, it is a must read.

CPG Marketing: Brand Loyalty Down in Recession - Advertising Agemore

BATAVIA, Ohio (AdAge.com) -- Brand loyalty appears to have taken a beating in the recession, at least in package goods.

McCann Cuts 3% of Workforce in N.Y.more

Over the past month, McCann Erickson's flagship office here has let go about 30 staffers, the agency confirmed.

Magazine Ad Slump Sends Publishers Into Freefall more

Magazine publishing, an industry that outpaced U.S. economic growth by 30 percent last year, is now in freefall.

Is That an Ad on the Cover of 'ESPN'? - Media Blog - Jeff Bercovici - ...more

The slippery slope gets more slippery still. Having seen Esquire applauded by the American Society of Magazine Editors...

The Screen Forum & Digital Screenmedia Association Announce Pa...more

The Screen Forum & Digital Screenmedia Association Announce Partnership, May 5, 2010

Why I Started a Small Advertising Agency - Small Agency Diarymore

On Monday I started an ad agency. Just what the world needs now. It's called Darling, and it had nothing to do with me...

PRN’s Checkout TV Network Expands to Associated Food Storesmore

Premier Retail Networks, Inc. (PRN), a global leader in providing innovative digital out-of-home media solutions, and...

Labatt Breweries of Canada Increases Sales With In-store Digital Sign...more

Labatt will expand the number of "POD" digital signage merchandising units it has in the field to more than...

Can Facebook Help Retailers?more

While conventional ads on social networking sites have failed to attract consumers, now many retailers are using new...

Google Grabbed Most of Obama's $16 Million in 2008more

Barack Obama's presidential campaign spent over $16 million on online advertising in 2008. John McCain's camp spent a...

Oprah Winfrey Sues Resveratrol Sellermore

Anyone who surfs the Web has probably seen the ads featuring Oprah Winfrey and her resident on-air physician, Dr.

BBDO to Defend in Pizza Hut Ad Agency Reviewmore

After more than two decades with BBDO, beleaguered Pizza Hut is shopping for a new creative agency. Chris Fuller, a...

DISH Network and DIRECTV Launches Interactive Advertising Platform - A...more

Great news for the TV advertisers out there!

Newsday Rejects Ad Criticizing Cablevisionmore

“Thanks for nothing Cablevision,” says the ad, which shows a tennis racket smashing a cable box. It adds: “You’ve...

The Audience May Be Fragmented, But Your Marketing Effort Shouldn't Bemore

As consumers' time and attention gets divided and sub-divided across an expanding array of digital channels --...

Award Winning Advertising and Interactive Agencies Take Center Stage a...more

Strategy Institute, a leader in delivering timely knowledge and best practices to the digital signage industry since...

MLC | Eating the Social Media Ratings Dogfoodmore

There’s a bubbling, burgeoning cottage industry of social media vendors out there. Some are traditional agencies...

Seeking Revenue, New York Times Company Creates Wine Clubmore

Looking for alternate ways to make money as its advertising revenue plunges, The New York Times Company announced on...

Recession: Why Ad Industry Won't Recover in Second Half - Advertising ...more

NEW YORK (AdAge.com) -- It's not getting a lot better, but at least it's not getting any worse. And it probably won't...

Campbell Soup Company Debuts First-ever Times Square Billboard in Com...more

BBDO-New York developed the advertising campaign for Campbell’s Chicken Noodle soup that is currently on television, in...

Creative Strategy Importance: Visual or Verbal? more

Brand Building in the Face of Fearmore

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  • LinkedIn Answers: Marketing and Sales
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Advertising Sales - Warm Leads - Tempe (Revana) Revana | Tempe, AZ
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