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Online Measurement: 16% of the Web Clicking Display Ads-

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Online Measurement: 16% of the Web Clicking Display Ads-

The number of people online who click display ads has dropped 50% in less than two years, and only 8% of internet users account for 85% of all clicks, according to the most recent "Natural Born Clickers" study from ComScore...

adage.com. Added by Cindy Zuck Pabst on October 5, 2009

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Reactions to Online Measurement: 16% of the Web Clicking Display Ads-

Sinisa Zugic saved this article 42 days ago

Sinisa Zugic shared a reaction in Advertising ROI 49 days ago

“seems that 80-20 rule does not work hare. numbers are much smaller”

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Cindy Zuck Pabst shared a reaction in Advertising ROI 50 days ago

“This is a provocative article. But even more interesting: reader comments. No shortage of experts on the topic”

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Sean Greene shared a reaction in Digital Advertising 54 days ago

“Sure, clicks are down, but there's an intangible value for brand association and recognition”

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Online Measurement: 16% of the Web Clicking Display Ads-

Reactions to Online Measurement: 16% of the Web Clicking Display Ads-

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