Drug safety has never been more important. Patient's attitudes to risk have changed significantly and negavtive perceptions of a product can have devasting effects on the reputation of the developer. Regulatory hurdles and rule changes on risk management have also increased the pressures on drug developers to ensure sound pharmacovigilance processes are in place.
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Reactions to Abbott: Current Challenges and Future Developments for Drug Safety in Emerging Markets - 45 Min Video
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