accountserve up an ad for something they would—gasp—actually want to buy. After all, that's the whole idea behind behavioral targeting, isn't it? The footprints left behind a user's daily wanderings through the Web (or, in the case of social networks,...
Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more
Reactions to Behavioral Targeting: A Tricky Issue for Marketers
Join Business Exchange
to access the most relevant content for you, filtered by like-minded business professionals. Learn more
account