Daily Online Examiner: Coalition Of Online Ad Companies Urges Support For Firefox Do-Not-Track Headers

When Mozilla said last year that it was going to include a do-not-track header in its Firefox browser, the central question raised by the feature was whether any online companies would honor it. It's still not clear how online companies overall will respond to the Firefox header. But in recent weeks, a group of more than 30 ad networks and behavioral targeting companies have come forward to say...