Unbound Edition | Don't Let Crowdsourced Editing Butcher Brand Voice

I know a high school English teacher who refuses to use red pen when editing her students' work. "It's like bloodletting, all that red ink on paper. It weakens writers," she says. So she bisects her students' sentences in blue, convinced the color, not the cutting itself, does the damage.

Similarly, employees from cubicle to corner office play a "track-changes"...