New study: RESPONSE: Understanding and Responding to Social Demands on Corporate Responsibility

Managers and stakeholders - including non-governmental organisations (NGOs), shareholders, employees, customers, suppliers, and local government - were also found to have divergent perceptions of what it means to be socially responsible, with an overwhelming majority of some 80 per cent of managers viewing the issues from a passive ‘do no harm’ perspective, as opposed to an proactive ‘do good’...