AT&T/TOMS Shoes Commercial is a Great Example of Cause Related Marketing The AT&T/ TOMS Shoes commercial from 2009 is a great example of cause related marketing that benefits both companies and good business ideas. Blake Mycoskie, the Chief Shoe Giver of TOMS Shoes, was honored to be featured in the commercial as part of AT&T’s ad campaign. The ad very effectively used AT&T’s...
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