Mark Smith on IBM Boldly Elevates Analytics with Acquisition of SPSS

The importance of analytics to IBM was made quite apparent with the announcement to spend over $1b to acquire SPSS (NASD:SPSS) (http://www-03.ibm.com/press/us/en/pressrelease/27936.wss) who after 40 years was one of the key providers of predictive analytic technologies. Recently SPSS had communicated a simplified position of their technology portfolio that covers data collection,...