The massive e-commerce site TMall has seen major growth throughout 2011. This blog post reviews some of TMall's major...
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CHINA MARKETING
As Chinese consumers become increasingly affluent and sophisticated, brand building has become a key plank in company strategy. A proliferation of new magazines, outdoor electronic media, an explosion in internet usage and cell phone applications has opened many new opportunities and challenges for China Marketing. The Olympics showed how big the sponsorship stakes in China are.
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China’s leading mobile ad management platform Guohe Ad is working with Starbucks to place highly functional HTML5 ads...
A quick introduction to Baidu's brand advertising platform, which allows brands to display a lot more info about...
You can proactively place limits on your campaign to reduce the risk of click fraud. Here's how.
Well it’s nearly the end of 2011 and this year has been a tumultuous year for group buying in China to say the least.
In the absence of democratic elections, it’s difficult to tell what the policy preferences of China’s 1.
Steve Dickinson writes: There are two types of real estate investor in China. The first are pure speculators who treat...
Who needs articles when pretty charts like this will do? A helpful infographic from G+ gives you the lowdown on the...
Last year, when an apparel giant opened four stores in China and failed to gain a significant portion of the retail...
“A U.S. company in Hong Kong was dumbfounded when it received very few calls after its grand opening,” reports Suzanne...
Top10 China aims to promote the most energy efficient products to Chinese consumers, but the group needs a better brand...
The New EV Consumer Profile is highly correlated to the current luxury market, make EVs a status symbol and Chinese...
A Senate bill to punish countries that manipulate their currencies is a bad idea.
China's wealthy aren't afraid to spend money, dishing out $26 billion last year, more than half of it spent while...
WTF? Major League Baseball Record $1.2 Billion Offer for L.A. Dodgers...from China
Learn Chinese sounds to impress your delightful lady friend; The Hollywood Guide to Speaking Chinese shows you how.
Top Sources: China Marketing
- twurl.nl
- Industry Week
- sinotechblog.com.cn
- littleredbook.cn
- BusinessWeek
- Forbes.com
- CHINAdaily
- People's Daily Online
- deseretnews.com
- tmcnet.com
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