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CHINA MARKETING

As Chinese consumers become increasingly affluent and sophisticated, brand building has become a key plank in company strategy. A proliferation of new magazines, outdoor electronic media, an explosion in internet usage and cell phone applications has opened many new opportunities and challenges for China Marketing. The Olympics showed how big the sponsorship stakes in China are.

China Marketing is part of Business Exchange, suggested by frederik balfour. This topic contains 1,066 news and 109 blog items. Read updated news, blogs, and resources about China Marketing. Find user-submitted articles and reactions on China Marketing from like-minded professionals.

News

Recent news on this topic.

It's so much better to givemore

Cao Dewang (center), who topped the 2010 China Philanthropy List, poses at an award ceremony for his donation of 200...

Complaints jump against tourism industrymore

The quality of China's tourism industry needs improvement as the sector has seen a sharp increase in complaints, the...

Huawei set to boost enterprise businessmore

KUALA LUMPUR - Huawei Technologies Co Ltd, China's biggest telecommunication equipment maker by sales, is set to boost...

AirAsia X aims to swoop on Beijing, Shanghai routesmore

KUALA LUMPUR - China will become the largest market for the long-haul budget airline AirAsia X, if the Malaysia-based...

Grand opening ceremony of Int'l Horticultural Expomore

The International Horticultural Exposition opened in China's ancient city of Xi'an in northwestern Shaanxi Province on...

Reportlinker Adds China Heavy Truck Industry Report, 2010-2011more

//www.reportlinker.com/p0155752/China-Heavy-Truck-Industry-Report-2010-2011.html In 2010, benefiting from large-scale...

The Clonermore

Wang Xing was 26 years old and already the founder of a failed Chinese takeoff of oncehot Friendster when he cloned...

China's new time waster: 'Angry Birds'��more

Shanghaiist Is Angry Birds, the popular iPhone app, based on an ancient Chinese Shang dynasty wine container? A Chinese...

GAMECO Opens A Maintenance Base In ChongQingmore

maintenance base outside its Guangzhou headquarters and will provide line maintenance for ChongQing Airlines there.

Scotland wooing Chinese touristsmore

Country eager to attract more Chinese visitors ABERDEEN, Scotland - Scotland's tourism authority is eager to attract...

New CEO can power growth in China: Google execmore

BEIJING: Google Inc, which pulled its Internet search engine out of China last year, said it's "confident" of...

Scotland rolls out welcome mat to Chinese tourists 2011-04-28 07:09more

Country eager to attract more Chinese visitors ABERDEEN, Scotland - Scotland's tourism authority is eager to attract...

High-End Chinese Tea Makes New European Inroadsmore

Tieguanyin tealeaves Image via Wikipedia This week, the Tieguanyin Association of Anxi, Fujian Province������China���s...

Green Consumption In China--It Takes Timemore

Multinational companies are continuing to leverage the Internet to reach Chinese consumers. These companies have been...

HK, China shares post slim gains ahead of bank earningsmore

pct, banks edge higher * Coal plays power ahead after Yanzhou Q1 profit up 18 pct * Unicom, China Life down as...

Huawei Sees 10% Revenue Growth in 2011more

" said Fan Chen, vice president of accounting at Huawei, adding that an appreciating yuan, labor shortage in...

Beijing's Health Care Reform: $173B And Countingmore

a moment of strategic thinking, I committed to hosting an event on opportunities in the healthcare sector in China, in...

China to fight profiteering in property sector 2011-04-27 21:41more

BEIJING - China's top price regulator is mulling new rules to fight profiteering in the commercial property sector, a...

China to fight profiteering in property sectormore

BEIJING - China's top price regulator is mulling new rules to fight profiteering in the commercial property sector, a...

Air China Launches New Route To Capital Of Fashion And Artmore

/PRNewswire-Asia/ -- Air China announced today the impending launch of its new route between Beijing and Milan on June...

Alibaba Makes it Easier for U.S. Retailers to Acquire Top-Quality Chin...more

new channel that will allow U.S. buyers to acquire a wide range of premium products from innovative Chinese companies...

IMF bombshell: Age of America nears endmore

The International Monetary Fund has just dropped a bombshell, and nobody noticed, writes Brett Arends.

Tibet Pharmaceuticals Announces Availability Of A White Paper By Small...more

Stock quotes in this article:TBET SHANGRI-LA COUNTY, China, April 25, 2011 /PRNewswire/ -- Tibet Pharmaceuticals, Inc.

Beijing's Healthcare Reform: $173 billion and countingmore

a moment of strategic thinking, I committed to hosting an event on opportunities in the healthcare sector in China, in...

GM minivan gone in U.S., but still thrives in Chinamore

many American families have shifted to crossover vehicles that offer space similar to minivans without the perceived...

Top Sources: China Marketing

  • twurl.nl
  • Industry Week
  • sinotechblog.com.cn
  • littleredbook.cn
  • Forbes.com
  • BusinessWeek
  • CHINAdaily
  • People's Daily Online
  • deseretnews.com
  • labbrand.com

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Product Associate, TripAdvisor China TripAdvisor LLC | Newton, MA
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