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CHINA MARKETING

As Chinese consumers become increasingly affluent and sophisticated, brand building has become a key plank in company strategy. A proliferation of new magazines, outdoor electronic media, an explosion in internet usage and cell phone applications has opened many new opportunities and challenges for China Marketing. The Olympics showed how big the sponsorship stakes in China are.

China Marketing is part of Business Exchange, suggested by frederik balfour. This topic contains 1,026 news and 92 blog items. Read updated news, blogs, and resources about China Marketing. Find user-submitted articles and reactions on China Marketing from like-minded professionals.

News

Recent news on this topic.

Cisco rejects Falun Gong lawsuitmore

rejected a lawsuit filed by spiritual group Falun Gong and denied it has colluded with Beijing to repress Chinese...

Mercedes-Benz expands R&D for Chinese marketmore

AG's Mercedes-Benz plans to provide more tailor-made vehicles and technologies to cater to customers' increasing...

Ten Years Of Faith: Porsche Commemorates A Decade In Mainland Chinamore

/PRNewswire-Asia/ -- Porsche China celebrates its tenth anniversary in 2011, looking back on a decade in which it has...

Lawsuit says Cisco helped China pursue Falun Gongmore

SAN FRANCISCO: Cisco, the maker of Internet routing gear, customized its technology to help China track members of the...

High-luxury carmaker Bentley expects China to become its biggest marke...more

(From left) Peter Mak, chairman of Bentley China, Alasdair Stewart, board member of Bentley for sales and marketing,...

Cisco denies claims of aiding Chinese repression after Falun Gong laws...more

Cisco has denied claims in a lawsuit that it helped the Chinese government to hunt down members of the Falun Gong...

Cisco sued for helping China monitor Internetmore

Falungong members are suing Cisco Systems for custom-building "Golden Shield" Internet technology used by...

Boost for Chinese fashion brands (2)more

"Chinese brands are in a very fast development period," said Peking Tan, R&D director of Greater China...

Bentley eyes growing ranks of ultra-richmore

- Inspired by blistering growth in sales over last year, British high-luxury carmaker Bentley Motors Ltd now...

Boost for Chinese fashion brands 2011-05-23 09:06more

Shanghai. Chloe, the French fashion label owned by Cie Financiere Richemont SA, aims to add four stores in China this...

Boost for Chinese fashion brandsmore

Shanghai. Chloe, the French fashion label owned by Cie Financiere Richemont SA, aims to add four stores in China this...

Suit Claims Cisco Helped China Pursue Falun Gongmore

SAN FRANCISCO Cisco, the maker of Internet routing gear, customized its technology to help China track members of the...

Underwater Chinese Dairy IPO Tries Name Changemore

A member of China���s class of 2010 IPOs whose shares have had a��� tough run��� since going public is��� tapping a...

Banks look east as migrant business beckonsmore

Pedestrians walk past a branch of the Agricultural Bank of China in Beijing. On the 68th floor of Toronto���s First...

At cross purposesmore

A Taiwanese visitor to mainland China was shocked to see sliced "tu dou" on a menu. The word means peanut in...

Tibet Pharmaceuticals Announces Availability Of First Quarter 2011 Ear...more

Stock quotes in this article:TBET SHANGRI-LA COUNTY, China, May 20, 2011 /PRNewswire/ -- Tibet Pharmaceuticals, Inc.

Foreign air conditioner firms feeling the freezemore

forcing rivals to shift business models The air conditioner manufacturing business is a tough industry to crack in...

Int'l firms urged to better understand Chinese consumersmore

International companies need to better understand Chinese consumers and implement effective strategies before they...

Widlitz: Will Premium Pricing and the Man Bag Continue to Drive China?more

Retail Consultant and Independent Analyst Twitter LinkedIn Takeaways from the Walpole China Luxury Conference -...

Airbus top business jet lands in China for charter flights (2)more

Airbus has sold more than 20 business jets to China since its first sale in 2005, and it plans to sell five new ACJs in...

Brand awareness key for luxury productsmore

BEIJING - Being a well-known brand is still a very important factor for luxury brands to succeed in China, a survey has...

OBJE Signs LOI To Purchase Beijing Beautyfresh International Trade Co.more

today that the company signed a Letter of Intent to purchase Beijing Beautyfresh International Trade Co.

Yasheng Group Announces First-Quarter 2011 Resultsmore

+18% ------------------------------------------------------------------------- Revenues Our sales are generated...

Sina Weibo vs Twitter: And The Winner Is?more

That thing near the Twitter bird is a Weibo. #Weibowinning. Chinese tech company Sina Corporation (SINA) is the...

Zippo to sell more than lighters in Chinamore

��� Zippo Manufacturing Co, which has been known for its "windproof" lighters, has geared up its expansion in...

Top Sources: China Marketing

  • twurl.nl
  • Industry Week
  • sinotechblog.com.cn
  • littleredbook.cn
  • BusinessWeek
  • Forbes.com
  • CHINAdaily
  • People's Daily Online
  • deseretnews.com
  • google.fi

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