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CHINA MARKETING

As Chinese consumers become increasingly affluent and sophisticated, brand building has become a key plank in company strategy. A proliferation of new magazines, outdoor electronic media, an explosion in internet usage and cell phone applications has opened many new opportunities and challenges for China Marketing. The Olympics showed how big the sponsorship stakes in China are.

China Marketing is part of Business Exchange, suggested by frederik balfour. This topic contains 1,026 news and 92 blog items. Read updated news, blogs, and resources about China Marketing. Find user-submitted articles and reactions on China Marketing from like-minded professionals.

News

Recent news on this topic.

Research and Markets: In the Next Five Years, Both Production and Dema...more

DUBLIN, Ireland (Business Wire) -- Research and Markets...

'Sanlu' liquid milk back on Chinese market after melamine scandalmore

SHIJIAZHUANG -- Sanlu brand liquid milk is back on the Chinese market in a limited way after two months, having been...

China Bio-Immunity Corporation to Report Third Quarter 2008 Financial ...more

DALIAN, China, Nov. 12 /Xinhua-PRNewswire-FirstCall/ -- China Bio-Immunity Corporation (OTC Bulletin Board: 'CHHB')...

Aussie dollar slips as risk appetite ebbs, bonds surgemore

The Australian dollar was subdued on Tuesday as risk appetite waned after the euphoria generated by a huge Chinese...

Made-in-China garments and textiles may still be favored items for mid...more

between the large quantities and varieties of domestic supplies, perhaps very few can remember that 30 years ago China...

Sohu to boost spending on content purchasesmore

By Michael Wei BEIJING (Reuters), Nov 5 - Chinese media firm Sohu.com Inc (SOHU.O: Quote, Profile, Research, Stock...

invest $1B in Chinamore

PepsiCo Inc. plans to spend $1 billion in China over the next four years, extending its investment in one of its...

Boeing Forecasts Long-Term Growth in Air Cargo Trafficmore

fleet renewal and moderating jet fuel prices will stimulate air cargo traffic growth,' said Randy Tinseth, vice...

Boeing sees China new largest plane market outside U.S. by 2028more

U.S. aircraft maker Boeing said Wednesday China will become the second largest market for new commercial airplanes...

Chinese jumbos cleared for takeoffmore

Zhuhai -- China has set a timetable for its large aircraft plan, and the first homemade jumbo jet will take to the...

China takes a step into global plane marketmore

ARJ21 planes at the Zhuhai air show Tuesday, Zhang Qingwei, the company chairman, said Monday in the southern Chinese...

China's emerging middle class buyers set to push spending growthmore

HONG KONG, Oct. 31 (Xinhua) -- China's emerging middle class buyers were set to generate significant spending growth in...

Chinese planes bound for US marketmore

China will sell 25 jets to a US company in a 'breakthrough' deal that marks the country's entry into the big-plane...

Interview: China's SMIC on Its New MEMS Foundry Businessmore

Semiconductor Manufacturing International Corp (SMIC) of China launched a MEMS foundry service. Nikkei Microdevices...

Budget Savingmore

the craze among people in Nanjing to buy a Louis Vuitton. But with the global financial crisis prompting Chinese...

Boeing bets on Chinamore

NEW YORK (MarketWatch) -- Boeing Co. said early Wednesday it anticipates the China market for new aircraft will grow to...

NetDragon Wins the 'Economic Contribution Award' at the 2008 Digital C...more

subsidiaries collectively called the 'Group'; Stock Code: 777), one of the leading online game developers and operators...

Boeing sees China new largest plane market outside U.S. by 2028more

LOS ANGELES, Oct. 29 (Xinhua) -- U.S. aircraft maker Boeing said Wednesday China will become the second largest market...

Boeing expects China to buy 3,710 new planes by 2028more

Boeing Co. said early Wednesday it anticipates the China market for new aircraft will grow to $390 billion over the...

In difficult times, quality and personality hold the acesmore

As the world financial crisis leads to weakening demand in other economies, competition in the Chinese market will...

Would you like Asian noodles with that burger?more

EDITOR'S NOTE: Bad Reporter, which usually runs Saturdays on this page, will return next week. China may boast a...

Why Chinese Consumers Are More Loyal to Domestic Brandsmore

advertisers look to extend household favorites outside of the U.S., a recent study by AlixPartners revealed that in...

A Comprehensive Analysis of the Production and Marketing of Chlorpyrif...more

Wire) -- Research and Markets (http://www.researchandmarkets.com/research/1181a2/production_and_mar) has announced the...

Examine the Chinese Dairy Product Industry with this Comprehensive Rep...more

Ireland (Business Wire) -- Research and Markets (http://www.researchandmarkets.com/research/f02a4c/market_research_re)...

HK sees first celebrity fragrance range - Asia entertainment news from...more

Actress and pop singer Karen Mok is the first Asian celebrity to launch her own perfume

Top Sources: China Marketing

  • twurl.nl
  • Industry Week
  • sinotechblog.com.cn
  • littleredbook.cn
  • BusinessWeek
  • Forbes.com
  • CHINAdaily
  • People's Daily Online
  • deseretnews.com
  • google.fi

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