accountBEIJING -- The Pacific Islands and African countries are looking to claim a share of China's lucrative tourism market,...
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CHINA MARKETING
As Chinese consumers become increasingly affluent and sophisticated, brand building has become a key plank in company strategy. A proliferation of new magazines, outdoor electronic media, an explosion in internet usage and cell phone applications has opened many new opportunities and challenges for China Marketing. The Olympics showed how big the sponsorship stakes in China are.
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Recent news on this topic.
s not really the consumers I have a problem with. No, that honor goes to Apple. Its pontifical marketing of products is...
CHANGSHA -- Senior Chinese leader He Guoqiang urged Hunan province in Central China to play an exemplary role in...
Beverage giants Coca Cola and Pepsi have avoided raising prices in China by reducing the size of their packaging, the...
nucleic acid chemistry in Britain and stayed there for nearly 12 years. Eight years ago, he returned to China to make a...
nucleic acid chemistry in Britain and stayed there for nearly 12 years. Eight years ago, he returned to China to make a...
CHANGSHA -- Senior Chinese leader He Guoqiang urged Hunan province in Central China to play an exemplary role in...
More China-foreign magazine partnerships in the offing Consolidation in China's publishing industry, stemming from a...
Activity Starbucks Corporation| SBUX NEW YORK (Trefis) -- Starbucks(SBUX) is looking to drive growth by expanding in...
Guoqiang (R, front), a member of the Standing Committee of the Political Bureau of the Communist Party of China (CPC)...
S. and Europe. In less than half a year, Rye Studio has sold 1 million downloads of traditional Chinese children's...
SHANGHAI - The Pacific Islands and African countries are looking to claim a share of China's lucrative tourism market,...
will also play a role in promoting cultural exchanges. "I realize the value of a strong relationship with China,...
rise in paying members (Adds details) By Melanie Lee and Kelvin Soh SINGAPORE/HONG KONG, May 12 (Reuters) - China's...
Beijing Exhibition Calendar, 2011-05
Guangzhou Exhibition Calendar, 2011-05
Shanghai Exhibition Calendar, 2011-05
a startup���s success or failure, then the match between the two founders of competing Facebook sites in China ���...
a startup���s success or failure, then the match between the two founders of competing Facebook sites in China ���...
to allow foreign banks to offer mutual funds * Foreign financial firms face strong local banks challenge * China funds'...
to allow foreign banks to offer mutual funds * Foreign financial firms face strong local banks challenge * China funds'...
Data from a Bloomberg survey shows Bank of China Ltd, which managed the most dim sum bond sales last year, slumped to...
The tech firm wants some of iPhone's market share but some claim it is too close to China's government to achieve this...
Experts say Marks & Spencer Group Plc may find it difficult to increase its market share in China because of tough...
BEIJING - China Telecom Corp Ltd said on Tuesday that it will raise the number of WiFi hotspots to 1 million by the end...
Top Sources: China Marketing
- twurl.nl
- Industry Week
- sinotechblog.com.cn
- littleredbook.cn
- Forbes.com
- BusinessWeek
- CHINAdaily
- People's Daily Online
- deseretnews.com
- labbrand.com
