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CINEMA AND MEDIA ADVERTISING

Cinema and media advertising covers the business of advertising sales as it relates to cinema, television, mobile content narratives, and Web line series. This topic will aggregate news stories dealing with media deals, franchise agreements, partnerships, and branded channel deals that create a cohesive relationship between media and advertising content.

Cinema and Media Advertising is part of Business Exchange, suggested by Chermelle Edwards. This topic contains 720 news and 116 blog items. Read updated news, blogs, and resources about Cinema and Media Advertising. Find user-submitted articles and reactions on Cinema and Media Advertising from like-minded professionals.

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Has James Bond become too commercial?more

The latest James Bond film's high product placement is attracting criticism. Do we want 007 to adapt to the sponsors or...

What You See, Not What You Getmore

Hollywood’s fake version of the American life – or what viewers purchase along with the movie

Innovation Sighting - The Next Wave in Digital Photographymore

It might surprise you that a single innovation pattern, Multiplication, formed the premise of all photography.

Havas Research Challenges Us to Innovate for the Unpluggedmore

Who are the 'Unplugged'? Havas Media distinguishes 4 main segments of people disconnected from the Internet, rising up...

Social Media around the World 2012more

Social Media around the World 2012 report by InSites Consulting. The full reports offers 5 eye-catching insights on the...

The New Multiscreen World By Googlemore

Understanding Cross-platform Consumer Behavior..

Sensors for Engagement: Shimmer, Filmtrip, and Sensummore

We may not all have biomedical sensors to show how we are connecting with our work, but we all need to think about how...

Innovative Cloud Filmmaking with Tiffany Shlainmore

Tiffany Shlain, award-winning filmmaker and founder of the Webby awards, creates disruptive innovation using social...

The End of TV as We Know Itmore

Doug Scott, President, OgilvyEntertainment and Matt Doherty, Transmedia Architect, Ogilvy & Mather Worldwide...

Streams and the Future of Magazinesmore

I’ve run into a number of folks these past few days who read my piece last week: The State of Digital Media: Passion,...

34 Social Media Truths in a Nut Shellmore

Becoming a social business doesn't happen overnight. It is tough to decipher the truth from the reality when making...

For the Love of Fearmore

Although human nature tends to escape from negative feelings, many people ‘prove’ their courage by horror movies, but...

Kinetic Launches Global Digital Out-of-Home Handbook, Covers Market Si...more

Kinetic Worldwide, one of the world's largest planner and buyers of Out-of-Home media, has announced the release of...

Cinema Scene Adds Location-based Services Providing Mobile Marketing D...more

Cinema Scene Marketing L.L.C., a provider of theatrical marketing, advertising and promotional campaigns services at...

Stereoscopic 3D Quality Check (QC) and Supervisory Services from Real ...more

RealVision personnel do not need to be physically present at the site of the shoot or at the post production studio for...

Screenvision Acquires UniqueScreen Media, Deal Expands Screenvision's ...more

Screenvision, a leading cinema advertising sales company, has announced that it has signed a definitive agreement to...

National CineMedia Reports 9.4% Increase in Advertising Revenuemore

National CineMedia, operator of the largest in-theatre digital media network in North America, has announced...

ENT COM Mediamore

Screenvision Strengthens Presence in New York and Los Angeles For Cine...more

Screenvision has announced new long-term agreements with Clearview Cinemas and Pacific Theatres July 26, 2011

Marcus Theatres Expands Digital Signage Networkmore

Cinema Scene Marketing, providers of theatre-lobby media and promotions, will expand its Digital Media Network to 23...

» Understanding the use of Stereo 3D in movies: Geography, Emotion and...more

let’s look at one reason that today’s 3D movies are not as “immersive” as they could be. That reason has something to...

Internet Ad Revenue Hits New Highmore

Q1 numbers up 23% over same period in 2010 By Erin Griffith 0Revenue from online advertising spiked to a new high in...

Calculating a 3D Movie's HURT INDEX ...more

There is no formula to calculate the 3D Hurt Level of a stereoscopic 3D presentation. While all variables for such a...

Atex Empowers Advertising Sales Staffs with New Browser and Tablet Too...more

By: Reading, UK- Atex launches two new advertising solutions designed to help media companies enhance their advertising...

U.S. Internet ad revenues hit record high in Q1more

SAN FRANCISCO, May 26 (Xinhua) -- Internet advertising revenues in the United States surged to 7.3 billion U.S.

Top Sources: Cinema and Media Advertising

  • Advertising Age
  • screenmediadaily.com
  • myfunbox.wordpress.com
  • realvision.ae
  • variety.com
  • Globe Investor
  • Reuters
  • CNET News.com
  • BusinessWeek
  • MarketWatch

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