Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more

CONSUMER MARKETING

Over the years, there has been a shift in emphasis from engagement of consumers with the creative message, to the media that it runs in. Consumer marketing covers this shift and other trends in how companies are marketing to consumers.

Consumer Marketing is part of Business Exchange, suggested by Steve Greenberger. This topic contains 807 news and 806 blog items. Read updated news, blogs, and resources about Consumer Marketing. Find user-submitted articles and reactions on Consumer Marketing from like-minded professionals.

Most Active

post a job

Job listings related to this topic.

Consumer Marketing: JOBS

Avery Dennison – Painesville, OH
graphic materials and performance polymers. 2) Office and Consumer Products manufactures a variety of consumer ... development position (medical device sales/product marketing) that involved negotiating complex transactions...
BusinessWeek. Posted 7 days ago.
Epson – Long Beach, CA
interpretation. Product Management * Works closely with Marketing Communications, Documentation, Service/Support, ... printers or consumer packaged goods is ideal) * Strong marketing analysis, project management, marketing...
Epson America. Posted 3 hours ago.
Sun Products – Wilton, CT
leadership, counsel, compliance, and ideas in the areas of Consumer Promotions, and Brand Shopper Marketing; and ... with the brand teams to maximize the impact of the Consumer Promotion and Shopper Marketing activities, while...
Sun Products Corporation. Posted 2 hours ago.
Walt Disney – Burbank, CA
campaigns * Develop, analyze and report on Consumer Relationship Marketing focused campaigns across ... project management of end- to end of Consumer Relationship Marketing campaigns, from development, execution and...
The Walt Disney Company. Posted 40 days ago.
Visa – Foster City, CA
Business Leader supports marketing efforts for Global Consumer Debit in the Global Consumer Marketing Group ... Services, Merchant Marketing and Financial Institution Marketing to ensure effective implementation of marketing...
Visa. Posted 5 days ago.
Microsoft – Redmond, WA
market-shaping consumer audience strategy, (2) strategic marketing planning and measurement, (3) marketing ... COMO marketing org blueprint and/or role all-up Microsoft consumer marketing role taxonomy. Develop decision rights...
TheLadders.com. Posted 22 days ago.
Philips Medical Systems (seattle) – Seattle, WA
works collaboratively with Regional Marketing Managers, Marketing Communication and Dental Professional Marketing ... product launches.* Demonstrated leadership and consumer marketing skills in working collaboratively within...
Jobfox. Posted 25 days ago.
Nike - Dallas – Dallas, TX
& Consumer MarketingConsumers make the decisions. At Nike, our job is to know what motivates and inspires them. ... of channels by working with Digital Marketing, Sports Marketing, Event Marketing, Regional Marketing and our...
Jobfox. Posted 11 days ago.
Yahoo! – Sunnyvale, CA
and execute global consumer marketing programs to increase consumer awareness, acquisition, engagement and retention ... experience preferred* 6-8 years of consumer marketing and marketing programs experience in a central marketing team...
Jobirn. Posted 24 days ago.
eBay – California
Consumer Marketing for eBay.com will lead integrated marketing campaigns across the full range of marketing ... marketing management consulting experience. Previous consumer marketing experience with a recognized consumer...
iHispano.com. Posted 6 days ago.
New Concepts In Marketing – Reading, PA
UP TO $64 PER DEMO!!! Vertigration - a national marketing company with a local presence that specializes in retail ... Demonstrators are an integral part of our clients marketing efforts and often complement national ad campaigns and/or...
Get Event Jobs. Posted 4 days ago.
Healthways – Franklin, TN
Consumer Marketing Strategist Job Description: The Consumer Marketing Strategist will serve as a dedicated ... consumer marketing issues * Establish measurement for marketing initiatives to document success and identify...
Climber.com. Posted 36 days ago.
CBS – Los Angeles, CA
Title Consumer Marketing Manager Auto req ID 2495BR CBS Business Unit CBS Interactive Division/Station Marketing - ... - Los Angeles Job Description The CBS Interactive Consumer Marketing Department is responsible for the...
www.job.com. Posted 1 day ago.
RJ Reynolds Tobacco – Winston, OR
individual to help lead our marketing team. The Director Consumer Marketing (DCM) has full responsibility for ... broad, cross-functional team of peers (Marketing Finance, Marketing Research, Trade Marketing, Marketing Operations,...
www.beyond.com. Posted 1 day ago.
Visa – Foster City, CA
Consumer Marketing Manager supports marketing efforts for specific products or segments in the Global ... digital, marketing communications, email and mobile marketing * Support the development of marketing plans...
Visa. Posted 5 days ago.
Growing Food Manufacture / Distributor – Orange, CA
experience. REQUIRED EXPERIENCE: Minimum five years in consumer marketing or equivalent experience. Strong ... Supervisory Responsibility: Oversees the following positions: Directly: Senior Sales/Marketing Analyst Sales Analyst...
TheLadders.com. Posted 36 days ago.
Intuitive Surgical – Sunnyvale, CA
marketing manager who is experienced in online and offline marketing for consumer, partnerships and B2B awareness ... individual must:Savvy online marketer with 10+ years of consumer and B2B experienceOnline direct marketing...
Jobirn. Posted 28 days ago.
WebMD – New York, NY
Marketing Manager and creative thinker to join its growing marketing team. The primary responsibility of the Associate ... excellenceRequirements:' 3 years agency side or related marketing experience working with consumer product brands'...
iHispano.com. Posted 2 days ago.
At&t Interactive – Glendale, CA
to the VP of Consumer Marketing. The Director, Consumer Marketing is a strategic and creative leader with ... roadmaps and consumer REQUIREMENTS 10 years of progressive marketing experience with 6-8 years of marketing...
Climber.com. Posted 27 days ago.
Visa – Foster City, CA
Description The Consumer Marketing Manager supports marketing efforts for specific products or segments in the ... 5+ years experience in marketing roles across multiple marketing disciplines; global and travel-related marketing...
Visa. Posted 5 days ago.
Fico – California
marketing (channel sales), email marketing, display marketing (using behavior targeting and retargeting), cable ... include development of overall strategy for consumer marketing and execution of all marketing tactics.
iHispano.com. Posted 2 days ago.
Kohler – Kohler, WI
07/09/09 KOHLER, WI Requirements Primary Function: The Consumer Marketing Manager will drive Kohler's Consumer ... consumer experience driving metric-driven changes to marketing programs. This will include delivering consumer...
Climber.com. Posted 16 days ago.
Visa – Foster City, CA
marketing efforts for Global Consumer Debit in the Global Consumer Marketing Group Responsibilities * Drive ... Services, Merchant Marketing and Financial Institution Marketing to ensure effective implementation of marketing...
Visa. Posted 5 days ago.
Yahoo! – San Francisco, CA
in San Francisco, CA. Responsibilities The Consumer Marketing Manager develops and executes marketing ... growth and acquisition Requirements * 5 years of consumer marketing program experience with measurable...
Climber.com. Posted 2 days ago.
Harris Connect – Chesapeake, VA
analytics professional to design, maintain and employ consumer-based models for affinity based marketing ... responsible marketing analytic positions, with a focus on consumer marketing. Experience with SAS and SQL query tools...
Climber.com. Posted 16 days ago.

Most Active Articles in this Topic

Stop Campaigning and Start Conversing

Today's advertising professionals need to break out of campaign thinking and embracing conversation...

tommartin.typepad.com.

Blu Dot's 'Real Good' Marketing Experiment

Blu Dot's 'Real Good' Marketing Experiment Posted by: Helen Walters on November 03 Small companies...

BusinessWeek Online -- Brand New Day.

5 Ways to Get Customers to Champion a Cause

Spending on cause-related-marketing, one of the latest marketing trends, is projected to reach $1.

fuelnet.com.

Marketing: Can You Predict Successful Innovation? Yes - Advertising Age

Popular opinion suggests that great innovation results from a mysterious combination of forces that...

adage.com.

Featured White Papers


Report comment contains invalid characters. ()
cancel
Search Cancel