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CONSUMER MARKETING

Over the years, there has been a shift in emphasis from engagement of consumers with the creative message, to the media that it runs in. Consumer marketing covers this shift and other trends in how companies are marketing to consumers.

Consumer Marketing is part of Business Exchange, suggested by Steve Greenberger. This topic contains 838 news and 438 blog items. Read updated news, blogs, and resources about Consumer Marketing. Find user-submitted articles and reactions on Consumer Marketing from like-minded professionals.

News

Recent news on this topic.

Are Blogs Important to My PR Campaign? How To Tell Which Blogs Are Bon...more

According to BlogPulse, there were 152 million blogs on the Internet at the end of 2010. So how do you know which...

5 Ways To Ignite Your Small Business With Surveysmore

is a good chance they'll purchase additional products or services. 2. Surveys can help you capture valuable consumer...

Barco Uniforms(TM) Names David Murphy Senior Vice President of Sales a...more

Murphy will be responsible for the company's global sales and marketing, where he will leverage his in-depth consumer...

Richie set to take over as WNBA presidentmore

as it enters its 15th seasons. Richie, hired last Thursday, has more than three decades of experience in consumer...

UPDATE 4-Humana sees Q1 above its views, to pay dividendmore

by Concentra. "They are viewed as a government player and a Medicare Advantage player, but their capabilities in...

Best Practices for Engaging With Consumers Through Social Mediamore

Social media give companies a powerful new way to reach consumers, but also bring a host of new problems.

Carbonite Names Tom Murray Vice President Of Marketingmore

the North American marketing director for the $1.0 billion Duracell business. "Tom brings nearly two decades of...

Natural Mineral Water Market in India: Spring time ahead…more

Social Networks: Winners and Losers [Infographic]more

Facebook may be number one in the U.S., but this look at social media networks around the world shows that many...

Location sites track TV brandsmore

deepen our social engagement with our fans," says Ann Marie Granite, the network's senior director of consumer...

UM declared winner in national NASCAR marketing competitionmore

Oklahoma State University. The third-place finisher was Coastal Carolina University. In an e-mailed statement, NASCAR...

5th Finger's RedShop Mobile Platform Adds JoS. A. Bank Clothiers to It...more

responding to customer demand for mobile engagement and creating an integrated experience that spans print, email and...

Sports digest: WNBA hires presidentmore

s third president as it enters its 15th season.Richie brings more than three decades of experience in consumer...

Commissioner Bud Selig expects to expand baseball's postseason field t...more

s third president as it enters its 15th season. Richie brings more than three decades of experience in consumer...

UM enters the final lap in Nascar contestmore

population, meanwhile, presents a ?big opportunity? for the sport to grow in new directions, said Nascar Director of...

Marketing veteran Richie named new WNBA presidentmore

Richie brings more than three decades of experience in consumer marketing, corporate branding, public relations and...

Kathy McCuskey Joins YMM As CEOmore

as CEO, effective immediately. (Photo: http://photos.prnewswire.com/prnh/20110421/CG87779) McCuskey has more than 22...

New York & Company, Inc. Appoints Two Members To Board Of Director...more

and is on the board of governors for World of Children. Michelle Pearlman possesses 20 years of retail, consumer,...

Marketing veteran Laurel Richie hired as WNBA president, becomes 3rd i...more

s third president as it enters its 15th season. Richie brings more than three decades of experience in consumer...

Marketing veteran Richie new WNBA presidentmore

s third president as it enters its 15th season.Richie brings more than three decades of experience in consumer...

Japan's retailers feel pinch as shoppers' nesting instinct kicks inmore

are living in school gymnasiums.'' There is a ''nesting'' instinct, said Richard May, the director of the Japan...

Liberty Mutual Insurance Teams Up With Positive Coaching Alliance to H...more

as through the community programs we organize and support," added Greg Gordon, Liberty Mutual senior vice...

WGN Coming Up on 90th Anniversary: Flagship Chicago Radio Station’s Lo...more

Many believed that radio was doomed with the advent of the Internet. WGN proves that radio is not only staying, its...

New social media and the 2012 election: Waaaaay beyond Facebook 2008more

a few flicks of your fingers. Political campaigns are increasingly savvy about adapting these tools ��� designed for...

Using Context for Social Buyer Persona Strategymore

Without context in strategy planning for the new social buyer persona, we are left with a factual approach to...

Top Sources: Consumer Marketing

  • drewkerrpress.com
  • pamorama.net
  • BusinessWeek
  • emsincorporated.com
  • screenmediadaily.com
  • mlcwideangle.exbdblogs.com
  • mytechboxonline.com
  • trendwatching.com
  • New York Times
  • USA Today

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Director of Marketing Biolite | Brooklyn, NY
Posted: May 10
Assoc. Director-Consumer Marketing-Women's Health Shionogi | Florham Park, NJ
Posted: May 24
Consumer Displays Product Marketing Manager HP | Houston, TX
Posted: May 20
Sr. Marketing Manager - Consumer Strategy Intuit | San Diego, CA
Posted: May 17

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