accountEven though Kraft's recent Q4 earnings beat expectations, with the acquisition of Cadbury, Kraft is facing considerable...
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CONSUMER PACKAGED GOODS
Consumer packaged goods are consumable goods, such as food, beverages, apparel, tobacco and cleaning products. They are goods that goods that get used to up and have to be replaced frequently. The consumer packaged goods industry includes some of the top advertisers in the U.S.
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How a small Belgian start-up has found a unique niche in the compeitive fast food market?
A Fast Comapny exclusive. Someplace between "The Apprentice" and "Sex and the City"--this blog can...
Moving the growth needle at Procter & Gamble Co. (NYSE:PG) isn't easy. Not only is the company an $80...
The wonderful thing about RB is that there is never a dull moment and I do mean NEVER. There are ALWAYS projects to...
Emerging Technologist Franz Dill on P&G: It has always been a numbers and modeling company, though there have been...
Investors and drinkers refuse to swallow high prices
In the United States, we would probably find it strange to see mayonnaise sold in a large two-liter bag with a spout on...
AN OPEN LETTER TO. MR. JAMES THATCHER, BRAND MANAGER, PROCTER & GAMBLE. February 6, 2007. Dear Mr.
Being prepared for life's ups and downs can greatly reduce the amount of stress on everyone. Matters of Fact is a...
If the past 18 months have not been hard enough for UK retailers, this last week of rioting and looting has added...
Brand identity expert and package design jedi David Brier wrote in his Fast Company post about a fictional Kim...
Of the nearly 500 professionals from around the world who responded to the survey, creating sustainable packaging is...
The 2010 data indicates that the majority of consumers plan to spend the same or more money on green products in the...
Alex Garcia loves his Levi's. He hankered for a plaid trucker jacket from the clothing maker but couldn't find it at...
I had the opportunity to interview Navin Kunde, Partnerships Manager for The Clorox Company, about open innovation...
Encouraged by resilient sales, some leading makers of environmentally friendly household products are boosting their...
Economic risk, lack of innovation & failure to meet customer needs among top risks to businesses.
Direct to Consumer Transaction Tracking Key To CPG Loyalty, June 9, 2010
If food is not sourced more sustainably, it could become too expensive for many in the future as temperatures continue...
Proven engineering methods and design principles that systematize problem solving help companies execute on innovation...
In this part two posting, Supply Chain Matters comments on the future supply chain challenges facing Kraft Foods.
By figuring out what research projects are strategically important, shopper insights can stretch a small budget to have...
Top Sources: Consumer Packaged Goods
- gourmetads.com
- IRI Blog
- theferrarigroup.com
- inventionmachine.com
- Because it really is personal...
- myrbopportunity.com
- business-strategy-innovation.com
- Reuters
- MarketWatch
- BusinessWeek
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