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CONTENT STRATEGY

An important component of a Web site's user experience is content strategy, which encompasses content planning, creation, publication, and governance. Content strategists determine what content is needed on a Web site, how that content will be obtained and maintained as well as ensure that it is useful, usable, and desirable.

Content Strategy is part of Business Exchange, suggested by Mary S. Butler. This topic contains 532 news and 180 blog items. Read updated news, blogs, and resources about Content Strategy. Find user-submitted articles and reactions on Content Strategy from like-minded professionals.

News

Recent news on this topic.

The Discipline of Content Strategymore

Content strategy plans for the creation, publication, and governance of useful, usable content. Necessarily, the...

Planning a web content management strategymore

A project I’m currently working on involves analysing a large amount of legacy web content and restructuring a public...

The Content Inventory is Your Friendmore

Even if you have a big, expensive content management system, it still may be useful for you to maintain a content...

Content Strategy: Know Thy Usermore

First, we learn all we can about the audience – web usage, gender, family situation, etc. Then we cross- reference...

Content Strategy: The Care and Feeding of Your Most Important Brand As...more

Content strategy plans for useful, usable content.

The John Hodgman approach to web contentmore

John Hodgman is one of the smartest, funniest men on earth right now. Plus, he knows a thing or two about content...

Consorting with Content more

On March 19th I participated in a Content Strategy Consortium in Memphis. It was organized by Kristina Halvorson (Brain...

Quark Teams With Leading Enterprise Content Management Provider to Bri...more

and IBM Work Together to Combine the Ease of Quark XML Author With the Benefits of IBM Enterprise Content Management...

Disney, Hulu restart talks over ABC shows: reportmore

sources and said to center on ABC prime time shows like 'Desperate Housewives,' 'Lost,' and 'Ugly Betty.

'Short skirt' row hits Afghan TVmore

but the arrest of Emrose TV’s Fahim Khodamani on Monday was the first for airing overly salacious content, the Afghan...

Spotify seeks profit from free music | Videomore

Swedish digital music site sees a huge boost after opening its free, ad-supported music streaming service to all users...

YouTube takes down thousands of fair-use videosmore

Thousands of user-created videos- or at least their audio tracks - have disappeared from YouTube, and the question is...

Boxee springs new API, Hulu work-aroundmore

browser software company that's ambitiously (and controversially) aimed to make it possible to have a full Web content...

Fable of Contentmore

all too often its benefits are left undelivered. Why? It's simple: We don't understand that value content is a...

Five things content strategy can do for youmore

There’s a good chance you’ve seen “content strategy” popping up in your RSS more frequently – what it is and why it’s...

Cisco to unveil data center strategy next Mondaymore

NEW YORK (Reuters) - Cisco Systems Inc said it will unveil next week a new strategy to help customers build more...

A.R.S.E.N.A.L Extended Power 2.G (Windows)more

FREE Registration is required Overview: A.R.S.E.N.A.L. Extended Power is a real-time strategy game featuring 40...

Tribune Co. Dailies Move to CCI NewsGatemore

the Chicago Tribune and the Los Angeles Times, will work out of an environment with shared desks delivering content to...

United, Newspapers May Standmore

NYT media reporter David Carr proposes how to reverse the free content model (including at the NYT) that is rattling...

If you love Content Strategy, CLICK yes.more

Knowledge may be power, but it can also be as dull as dirt. In the Internet’s toddler years, file repositories like...

Disney's Bob Iger Looks Beyond Recessionmore

or its stock price), but CEO Bob Iger insists that the focus is on the long term. The strategy is to create...

Johnston Press Teams With Brightcove to Launch Ad-Supported Online Vid...more

with Johnston Press, the second largest regional media business in the UK, enabling them to incorporate...

Five Major Northeast Dailies Create Content-Sharing Consortium more

A group of five major newspapers in New York and New Jersey are the latest to forge a content-sharing agreement that...

Nokia unveils online software shopmore

first model to ship with access to the store would be its new flagship phone N97. Research firm Strategy Analytics...

Lexcycle Announces Support for Adobe eBooks in Stanza Readermore

with Adobe(R) to license PDF and EPUB rendering technologies as well as support for Adobe's eBook content protection...

Top Sources: Content Strategy

  • expertaccess.cincom.com
  • compukol.com
  • incisive.nu
  • scattergather.razorfish.com
  • firehead.net
  • rosenfeldmedia.com
  • richardingram.co.uk
  • wordsaredelicious.com
  • braintraffic.typepad.com
  • roninresearch.org

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Experience Hire Recruiting Deloitte | New York, NY
Posted: May 21
Director of Marketing Biolite | Brooklyn, NY
Posted: May 10
Training Content Designer/Developer, Principal Associate Job Capital One | Mclean, VA
Posted: May 13
MANAGER, CONTENT ACQUISITION, DIGITAL VIDEO Amazon.com | Seattle, WA
Posted: May 25

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