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CONVERSATIONAL CAPITAL
Conversational capital is term coined by Bertrand Cesvet, Eric Alper, Tony Babinski in their book of the same name. It refers to the use of word-of-mouth as a sort of conversational currency. This topic covers the latest news on conversation capital, including the methods and means of turning online conversations into currency.
Conversational Capital is part of Business Exchange, suggested by
Jay Deragon.
This topic contains
220 news
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185 blog
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Being social online is fast becoming critical to being a world class brand. Technology alone does not make a brand...
The EURO/USD continued its slow climb and slightly inclined yesterday after the ECB announced it will keep its interest...
The USD continued yesterday to depreciate against major currencies, as it did in the past couple of days.
Following the high volatility in the forex markets during the second part of last week with the FOMC stimulus plan,...
The USD continued to sharply appreciate against major currencies following the FOMC decision to purchase $400 billion...
In researching how different age groups interact online, this infographic explains users demographics for two of the...
Who could say that quality wasn't important? No one. Yet not one really understood what it took to create lasting...
This post describes a baseline game scenario for Social Flights. Human infrastructure managing game data may eliminate...
disruptive and chaotic change is not predictable thus trying to plan for it specifically is a waste of time and...
This article introduces the idea that travelers are gamed by the airline industry and introduces the idea that a...
the young, educated, dynamic - and Muslim - newcomer in conservative Calgary. Speakers / Sessions: Scott Stratten -...
the tangibility that real currency has? Brian: Facebook and other social networks are already funded by a widespread...
Innovative Street Painting Group, Inc. is pleased to announce that we are moving forward with providing new and...
The Value Game is a new class of business methods that disaggregates the broker/advertising model by increasing...
there's a "delicate line" between something that's creepy and something that's genuinely useful.
to engage with guests and reward SPG members for their geo-social behavior, leveraging Starpoints as a form of...
and programs. And then in an exuberance burst of technology bravado, Empire Avenue took this whole notion of social...
heartbreaking that 40 years after first-wave feminism, girls still find that their naked bodies are the most valued...
car or more add-ons than you originally intended. Indeed, genuine smiles appear to act as a form of social currency, a...
with her colleague at Bangor's school of psychology, Erin Heerey, says smiles act as a form of "social currency...
do people answer questions? There are a bunch of incentives: Desire to help people by sharing knowledge (Yelp) Social...
This article makes the distinction between proper use of data and improper use of data. When playing a game, people...
This is part 2 in the series on Social Capitalism which describes a new class of business methods that will arise from...
Twitalyzer and SocMetrics, all of them seeking the best formula for assigning value to a person's online social...
Top Sources: Conversational Capital
- relationship-economy.com
- ingenesist.com
- CNBC
- Financial Times
- BusinessWeek
- SeekingAlpha.com
- starmoncler.com
- youtube.com
- fastcompany.com
- Advertising Age
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