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CONVERSATIONAL CAPITAL

Conversational capital is term coined by Bertrand Cesvet, Eric Alper, Tony Babinski in their book of the same name. It refers to the use of word-of-mouth as a sort of conversational currency. This topic covers the latest news on conversation capital, including the methods and means of turning online conversations into currency.

Conversational Capital is part of Business Exchange, suggested by Jay Deragon. This topic contains 225 news and 188 blog items. Read updated news, blogs, and resources about Conversational Capital. Find user-submitted articles and reactions on Conversational Capital from like-minded professionals.

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The most active stories in this topic based on user activity.

Are You Generating Conversational Currency?more

In the best-selling book Conversational Capital: How to Create Stuff People Love to Talk About, authors Bertrand...

Do You Produce Fake Results?more

Business managers focus on things they can measure. Income, expenses, worker productivity and process variation consume...

Do Agencies Give Sound Advice? |more

What would potential new patients of this medical practice want? An advertisement or a relationship? Medical services...

Following The Social Babel? |more

Does following social babble really get you results? Does a former drill Sargent make a good therapist? Social babble...

Social Therapy for the C-Suite |more

It has everything to do with how and what people think. You know what I mean? It is all about what you refer to as a...

What Is Your "Rate of Interest"?more

The economic shifts continue to disrupt old advertising models as people lose interest in editorialized media.

You've Got the Wrong Measures! |more

Results are but for the moment. Knowing what influences results is a philosophy of learning and improving forever.

Will Social Capitalism Replace Market Capitalism? (Parts 1&2)more

This video describes a set of predictions for 2020 based on an entirely new form of capitalism whose velocity and...

Are You a 2.0 Hippie? |more

So now it is time for you to decide. Are you a 2.0 Hippie or not? If not then don't bother to join the conversation.

Useless Social Media Plans |more

Wasted time and productivity is a pathway to failure. Why? Because people believe that media that steals their time and...

An Economy Based On "Interest"?more

Bankers don’t care about money; they care about the rate of change of money. You deposit money in a bank for “use and...

Social "Heads" Aren't Connected to the "Body" |more

How well is your head connected to the body? Watch the video below.

Social Pearls Before Swine |more

People and organizations fear innovation because they try and frame it and use it with old knowledge.

"Social" Thinking vs. Doing |more

Like the Titanic many brands and individuals are simply cruising along doing then when they hit what they should have...

Do You Sell Social Media Snake Oil?more

Everyone seems to be getting sucked into social media. At the same time a large percentage of companies are using it...

Who Is Looking for Your Brand? |more

Given the data and subsequent conclusions of the above research relevancy becomes critical to engaging consumers using...

God's Response to a Blogger |more

The internet will change a lot of things but not all things.

Too Late to the Social Game? |more

Missing the conversation means you missed a critical learning opportunity that could cost you everything.

The Debate: Free Vs. Paid Contentmore

The internet and social technology has turned the publishing industry upside down and inside out. We’ve seen 24 of the...

Challenging Social Dogma |more

To see and create change requires you to challenge your own thinking and those who believe their own dogma.

Borrowing From Each Other? |more

Time is a critical element of productivity. How much time do we have before the old monetary system collapses?

Will the Government Devalue Currency?more

The following article is an excerpt from Elliott Wave International’s free report, 20 Questions With Deflationist...

Top 50 Web 2.0 Sites For Job Search In 2010more

This list describes the top Web 2.0 tools available today specifically for job seekers. Web 2.0 offers candidates more...

No Strategy? Your Plan Is Going Nowhere! |more

You may have a plan but without a clear strategy your plan will take you to the social media wastelands.

Which "Marketplace" Works Best?more

Markets represent consumption. If “consumption” changes then it is logical to assume that the marketplace is changing.

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