Most Active Articles 2009-11-24T08:57:34.576-05:00 Business Exchange Business_Exchange@businessweek.com urn:com:businessweek:bx:topic:most-active:corporate-social-responsibility Susan Kirby skirby055 urn:com:businessweek:bx:article:4703692067683552128-e77532a581768b40f6d5eb729a082134 2009-11-23T12:47:40.215-05:00

Here are four mission statements. Two are from real organizations. Two were created by Dilbert's Automatic Mission Statement Generator. Can you guess which ones are genuine? 1. It is our job to continually foster world-class infrastructures as well...

Here are four mission statements. Two are from real organizations. Two were created by Dilbert's Automatic Mission Statement Generator. Can you guess which ones are genuine? 1. It is our job to continually foster world-class infrastructures as well... http://www.fastcompany.com/magazine/140/do-something-wordplay.html Jesse Kedy jkedy401 3 2 0 1 urn:com:businessweek:bx:article:17975623028164271554-09f9618b808227c0ab85639776641ff2 2009-11-20T17:55:45.825-05:00

Money does not represent gold, solver, or oil. Money represents human productivity – yours and mine. Goldman Sachs is about to award the greatest ANNUAL payout for its employees – over 700,000 dollars EACH. The words “money” and “productivity”...

Money does not represent gold, solver, or oil. Money represents human productivity – yours and mine. Goldman Sachs is about to award the greatest ANNUAL payout for its employees – over 700,000 dollars EACH. The words “money” and “productivity”... http://www.conversationalcurrency.com/5010/goldman-sachs-bernie-madoff-on-steroids/ Daniel Robles drobles975 0 0 0 0 urn:com:businessweek:bx:article:9818568341673633828-76938a4e9645a55b2053eba6f524abad 2009-11-17T12:40:36.346-05:00

The existing growth paradigm of “More is better” does not work in a sustainable world. Organizations aiming to thrive as sustainable players need to rethink their growth strategy.

The existing growth paradigm of “More is better” does not work in a sustainable world. Organizations aiming to thrive as sustainable players need to rethink their growth strategy. http://greeneconomypost.com/are-sustainability-and-business-growth-compatible-6156.htm Tracey de Morsella tdemorsella126 10 10 0 0 urn:com:businessweek:bx:article:7729843312523747959-f1d26fb4fa6e12e79b49bf40fe339a09 2009-11-18T13:37:25.186-05:00

Corporate sustainability communicators are beginning to exploit social media to tell their stories and get quick feedback. Which new media offers you the greatest potential- what is their digital bottomline?

Corporate sustainability communicators are beginning to exploit social media to tell their stories and get quick feedback. Which new media offers you the greatest potential- what is their digital bottomline? http://greeneconomypost.com/how-to-get-your-sustainability-message-cyberspace-6181.htm Tracey de Morsella tdemorsella126 3 3 0 0 urn:com:businessweek:bx:article:9949129762361389999-10af9e372e1687bc965b6b40819343a7 2009-11-17T14:53:28.425-05:00

While a company's philanthropy can lead indirectly to more sales, it can impact recruiting and retention in more direct ways.

While a company's philanthropy can lead indirectly to more sales, it can impact recruiting and retention in more direct ways. http://blog.winningworkplaces.org/blog/winning-workplaces/0/0/the-workplace-benefits-of-giving-back Mark Harbeke mharbeke724 3 3 0 0 urn:com:businessweek:bx:article:6816226622583739132-559700ecc0343d77700737427d4db7d5 2009-11-11T16:26:00.466-05:00

Many companies are turning to Corporate Social Responsibility as a strategy to win back the trust of their stakeholders and customers. It won’t work. Why? Because you don’t become trustworthy by asking people to trust you even more.

Many companies are turning to Corporate Social Responsibility as a strategy to win back the trust of their stakeholders and customers. It won’t work. Why? Because you don’t become trustworthy by asking people to trust you even more. http://greeneconomypost.com/make-csr-believable-create-social-capital-5970.htm Tracey de Morsella tdemorsella126 22 22 0 0 urn:com:businessweek:bx:article:16257128059629190934-a1e0519a7b38f52024cd57a40e65b8bc 2009-03-04T11:26:00.000-05:00

As the tides continue to turn toward corporate social responsibility, we are ... Circle, an elite social network of prominent business...

As the tides continue to turn toward corporate social responsibility, we are ... Circle, an elite social network of prominent business... http://feedproxy.google.com/~r/TriplePundit/~3/MiDmPKENDKI/black-card-circle-conscious-capitalists.php 796 795 1 0 urn:com:businessweek:bx:article:1988818124124264389-5a9a46c9b65eeb2d2a9200c04b287a63 2009-11-06T14:14:28.448-05:00

A cultural and corporate shift is taking place in the world. The result of things like the current economic climate and recognition of global climate change, society is starting to push past awareness and into action. As this transition takes hold, companies are evolving from their reactive states, and moving toward more pro-active approaches. Social media has begun to play a key role in how companies shape their corporate social responsibility (CSR) policies and present themselves as good corporate citizens.

A cultural and corporate shift is taking place in the world. The result of things like the current economic climate and recognition of global climate change, society is starting to push past awareness and into action. As this transition takes hold, companies are evolving from their reactive states, and moving toward more pro-active approaches. Social media has begun to play a key role in how companies shape their corporate social responsibility (CSR) policies and present themselves as good corporate citizens. http://mashable.com/2009/11/06/social-responsibility/ George Millington II gmillingtonii402 28 27 0 1 urn:com:businessweek:bx:article:865228968579808784-0d260ad5f2356bd6ec699e21691fa635 2009-11-16T00:42:12.765-05:00

Sustainable Life Media,the people who bring you the Sustainable Brands conference each year, launched their first online Sustainable Brands Boot Camp on Friday. The 13-week series, taught by sustainable business/brand thought leaders, is for those...

Sustainable Life Media,the people who bring you the Sustainable Brands conference each year, launched their first online Sustainable Brands Boot Camp on Friday. The 13-week series, taught by sustainable business/brand thought leaders, is for those... http://greeneconomypost.com/sustainable-brands-13-week-boot-camp-commences-6123.htm Tracey de Morsella tdemorsella126 2 2 0 0 urn:com:businessweek:bx:article:11252655076409836621-afe9f649a835398a987c6f59eccc7f1c 2009-11-11T16:22:22.934-05:00

The standard approach to finance is often the sad antithesis of corporate social responsibility. Most Finance managers have a perception of CSR as simply a cost center and not a revenue generator.Cohen provides an explanation of how there is a basis...

The standard approach to finance is often the sad antithesis of corporate social responsibility. Most Finance managers have a perception of CSR as simply a cost center and not a revenue generator.Cohen provides an explanation of how there is a basis... http://greeneconomypost.com/finance-managers-count-csr-5965.htm Tracey de Morsella tdemorsella126 5 5 0 0 urn:com:businessweek:bx:article:7976235112239731209-01a677e9f20fe6ebb43dd6ffe52159ea 2009-11-05T16:57:13.449-05:00

TOLEDO, Ohio, Nov. 5 (SEND2PRESS NEWSWIRE) -- The Pacesetter Soccer Club has received more than $1056 in both funds and equipment from Tireman Auto Service Centers and Uniroyal® Tire as part of an ongoing commitment. The program is currently in its...

TOLEDO, Ohio, Nov. 5 (SEND2PRESS NEWSWIRE) -- The Pacesetter Soccer Club has received more than $1056 in both funds and equipment from Tireman Auto Service Centers and Uniroyal® Tire as part of an ongoing commitment. The program is currently in its... http://send2press.com/newswire/2009-11-1105-003.shtml Christopher Simmons csimmons281 3 2 1 0 urn:com:businessweek:bx:article:6492847128649383380-f04fe0fbfd5706bb54c85f3e1d7b9ae6 2009-11-10T15:41:43.694-05:00

The following is an account of a day on the job with Kathrin Winkler. She is Sr. Director and Chief Sustainability Officer at EMC Corporation, where she has a history of taking on entirely new roles in which she has to fill in the interstices...

The following is an account of a day on the job with Kathrin Winkler. She is Sr. Director and Chief Sustainability Officer at EMC Corporation, where she has a history of taking on entirely new roles in which she has to fill in the interstices... http://greeneconomypost.com/day-chief-sustainability-officer-5945.htm Tracey de Morsella tdemorsella126 4 4 0 0 urn:com:businessweek:bx:article:13072888247516065655-db6aa49411e21995587c53dfa2d4ccff 2009-11-03T12:59:09.145-05:00

There is a serious lack of trust among consumers these days. This is actually nothing new. But the uniform opinion of distrust, leveraged by the social media tools of Twitter, Facebook, LinkedIn, Ning sites, and blogging seems to have brought us to a tipping point.

There is a serious lack of trust among consumers these days. This is actually nothing new. But the uniform opinion of distrust, leveraged by the social media tools of Twitter, Facebook, LinkedIn, Ning sites, and blogging seems to have brought us to a tipping point. http://greeneconomypost.com/trust-business-win-1-5798.htm Tracey de Morsella tdemorsella126 15 15 0 0 urn:com:businessweek:bx:article:8967471486196846109-49652e3fc5836cd9b7a295a3249646e7 2009-10-27T12:49:44.065-04:00

As consumer trust in corporations decline, the need for ethical business practices is greater than ever. Companies that consider environmental initiatives as innovation platforms will come out ahead.

As consumer trust in corporations decline, the need for ethical business practices is greater than ever. Companies that consider environmental initiatives as innovation platforms will come out ahead. http://greeneconomypost.com/cut-csr-spending-reallocate-build-brand-5619.htm Tracey de Morsella tdemorsella126 25 25 0 0 urn:com:businessweek:bx:article:17811681271474915201-d31f4c85c51807393eccb275a2ef0c35 2009-10-20T12:46:00.818-04:00

Becoming eco-friendly lowers costs because companies end up reducing the inputs they use.

Becoming eco-friendly lowers costs because companies end up reducing the inputs they use. http://www.coachingtip.com/2009/10/corporate-social-responsibility-vs-the-bottom-line.html John Agno jagno444 27 26 0 1 urn:com:businessweek:bx:article:3386871629542920836-dfc689bc240a6c337f044a1dc0c60c50 2009-11-06T12:23:09.722-05:00

There’s been a lot of discussion about elevating corporate responsibility to become a strategic driver of your business. Most companies would like to benefit from their ethical efforts in the form of increased customer attraction and loyalty, yet...

There’s been a lot of discussion about elevating corporate responsibility to become a strategic driver of your business. Most companies would like to benefit from their ethical efforts in the form of increased customer attraction and loyalty, yet... http://greeneconomypost.com/building-ethical-brand-5880.htm Tracey de Morsella tdemorsella126 4 4 0 0 urn:com:businessweek:bx:article:14737752335218123876-6c931f750e2661428abd58c5c31b8143 2009-11-04T14:39:13.624-05:00

http://blog.ted.com/2009/04/the_future_of_c.php Richard Seshie srichardahedor170 4 4 0 0 urn:com:businessweek:bx:article:5687432844520173602-dac143db82eb447e3ef0d3220c731ba1 2009-11-04T14:20:53.723-05:00

The Aspen Institute's Top 100 Business Schools Integrating CSR

The Aspen Institute's Top 100 Business Schools Integrating CSR http://www.beyondgreypinstripes.org/rankings/index.cfm Richard Seshie srichardahedor170 4 3 0 1 urn:com:businessweek:bx:article:17487092683246389073-61a905cdadb6dc5a90617970bb860397 2009-11-04T14:35:09.460-05:00

Technology and Wilderness needed

Technology and Wilderness needed http://www.wabash.edu/news/displaystory.cfm?news_ID=7201 Richard Seshie srichardahedor170 2 2 0 0 urn:com:businessweek:bx:article:11135639974181689133-bf0c02dc0d4f085ee2cff34c754a18ae 2009-10-29T01:30:46.004-04:00

http://www.business-standard.com/india/news/big-pharma-cures-for-ailing-heritage/374645/

http://www.business-standard.com/india/news/big-pharma-cures-for-ailing-heritage/374645/ http://www.business-standard.com/india/news/big-pharma-cures-for-ailing-heritage/374645/ Rashmi Pant rpant537 5 5 0 0 urn:com:businessweek:bx:article:8016683280970091456-056a0308d0da301b16a37f2cf4d8e34c 2009-10-13T14:14:43.765-04:00

Social and environmental issues are increasingly seen as new business opportunities, but translating this knowledge into practical business plans is not easy.

Social and environmental issues are increasingly seen as new business opportunities, but translating this knowledge into practical business plans is not easy. http://greeneconomypost.com/sustainability-business-case-4894.htm Tracey de Morsella tdemorsella126 21 21 0 0 urn:com:businessweek:bx:article:13775299363633460359-49c4818f4c0f55663ffa82184a12f49a 2009-10-28T09:55:45.663-04:00

Find and write up sustainable business practices and you could win a 500$ parka... This fall, we're encouraging the submission of sustainable business practices from our community of students, consultants, company reps.

Find and write up sustainable business practices and you could win a 500$ parka... This fall, we're encouraging the submission of sustainable business practices from our community of students, consultants, company reps. http://ethiquette.info/node/37 Mathieu Berthiaume mberthiaume596 0 0 0 0 urn:com:businessweek:bx:article:6404321190472637306-195aa22ded043e1a9af378c61421da34 2009-10-22T12:57:44.021-04:00

What are the “greenest” brands in the U.S.? Until we can define “green,” there’s no meaningful way to answer that question. Of course, that doesn’t stop people from having, and expressing, opinions.

What are the “greenest” brands in the U.S.? Until we can define “green,” there’s no meaningful way to answer that question. Of course, that doesn’t stop people from having, and expressing, opinions. http://greeneconomypost.com/america%e2%80%99s-10-greenest-brands-5386.htm Tracey de Morsella tdemorsella126 4 4 0 0 urn:com:businessweek:bx:article:8701864301745530872-b2381024ce31166be68a61cd127b29c7 2009-04-20T04:51:00.000-04:00

It was an easy prediction to make: that the recession would end talk of corporate social responsibility. Faced with the fear, or reality, of losing their jobs or homes, consumers would rush past the Fairtrade shelves and pick up something the family

It was an easy prediction to make: that the recession would end talk of corporate social responsibility. Faced with the fear, or reality, of losing their jobs or homes, consumers would rush past the Fairtrade shelves and pick up something the family http://c.moreover.com/click/here.pl?r1932805651&f=9791 70 68 2 0 urn:com:businessweek:bx:article:8956034740436736887-105ba6cb3d8ca31c80b0596c6f3553c8 2009-10-22T13:44:33.552-04:00

If I were the new CEO of Chevron, I would stop listening to the lawyers and bring the engineers into the...

If I were the new CEO of Chevron, I would stop listening to the lawyers and bring the engineers into the... http://blog.cleantechies.com/2009/10/22/environmental-change-if-i-were-new-ceo-chevron/ Ceylan (Oney) Thomson coney672 1 1 0 0