accountWorld renowned Customer Management industry expert and consultant, Barbara Burke, talks about what inspired her book,...
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CUSTOMER SERVICE MARKETING
In today's competitive environment, good customer service can go a long way to helping build a positive marketing message. Customer service marketing discusses the convergence of customer service and marketing.
Customer Service Marketing is part of Business Exchange, suggested by
Pete Blackshaw.
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Stanley, CIO of Harrah's Entertainment, the world's largest casino business, was sitting in the company's marketing...
Business bloggers at Harvard Business Review discuss a variety of business topics including managing people,...
Vitaly Borker welcomes customer complaints, saying they vault his business higher in Internet search results.
Small businesses seem to underestimate the use of scripts: sales scripts, phone scripts, introduction scripts...
If your company has a monopoly, why spend time or money on customer service? After all what choice do your customers...
During an early morning flight last Monday, I was thumbing through some newspapers and magazines when an article on the...
Social Media. Word of Mouth Marketing. Online Reputation Management. Engagement. Listening. We’ve given it a lot of...
During the 1992 U.S. presidential campaign Ross Perot famously referred to a “giant sucking sound.” If you’re not...
When I’m engaged in selecting a technology vendor I often rely on a simple heuristic to discern whether I am getting a...
...submitted by SolInvictus to gaming...
Jonathan Somoza Cuellar of the AXA Seguros call center in Mexico speaks on call center metrics, as well as the current...
National Customer Service Week begins October 4th, drawing attention to good customer management teams.
Agency theorist Michael Jensen has a very clever view about qualitative performance assessment. He notes that...
Over the past few weeks, I have received several requests via Twitter, LinkedIn and eMail requesting for information on...
Are you simply ringing up customers— collecting cash, doing transactions, hoping to gather enough business to pay the...
This is my last post of the year 2010. Looking back, what a year it was. I started the year with a post titled 2010:...
previous post I picked on a Shutterfly, Inc. transaction to demonstrate how easy it is to spot customer service...
In one of my earlier posts, I have defined and explained Social CRM as the business strategy of engaging customers...
A new study suggests that social factors can get you to try something—but not necessarily to buy it.
It is far easier to say “yes” to a customer than to refuse a request. But sometimes you should say no and sometimes...
In part two of this virtual case study Shaun Smith provides a clear and results-proven approach to a holistic customer...
Business bloggers at Harvard Business Review discuss a variety of business topics including managing people,...
Top Sources: Customer Service Marketing
- customermanagementiq.com
- pivotpointsolutions.net
- compukol.com
- Fast Company
- Church Marketing Sucks
- innovationexcellence.com
- hkotadia.com
- destinationcrm.com
- Scribd Feed
- experiencematters.wordpress.com
