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CUSTOMER SERVICE MARKETING

In today's competitive environment, good customer service can go a long way to helping build a positive marketing message. Customer service marketing discusses the convergence of customer service and marketing.

Customer Service Marketing is part of Business Exchange, suggested by Pete Blackshaw. This topic contains 4,566 news and 237 blog items. Read updated news, blogs, and resources about Customer Service Marketing. Find user-submitted articles and reactions on Customer Service Marketing from like-minded professionals.

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The most active stories in this topic based on user activity.

The Crowd of Onemore

The Customer Segment of “Me” - I think a lot of people have seen this collision coming, where so many people want to...

More Rave Reviews for Southwest Airlines - This Time on YouTubemore

A Southwest flight attendant's rap of the usual boring instructions that's become a YouTube hit starts with the...

Innovation Perspectives - Take Threemore

This is the fourteenth of several ‘Innovation Perspectives‘ articles we will publish this week from multiple authors to...

How to Walk the Client Service Tightropemore

I’ve worked in service-driven capacities almost my whole life. I started in retail environments scooping ice cream and...

CCC | Solving the Customer Puzzlemore

See how better understanding your customers can becoming a fun and engaging service approach for your reps.

Consumed - Hyatt's Random Acts of Generositymore

In the days ahead, managers and employees of the Hyatt hotel chain will be doing favors for some of their customers.

NICE Systems Extends Further into Customer Experience Management with ...more

NICE systems is an established vendor in the market for agent performance management (APM) systems, and it recently...

Eurostar: How Not to Treat Customers | The Service Economy | BNETmore

Ever have a situation when you felt like your concerns and complaints go in, but nothing comes out?  I call that the...

Six things to banish from your contact centremore

A lot of things in contact centres have outlived their ’sell-by dates’. Richard Snow takes us through his wish list of...

Setting Your Company Apart in a Commodity Marketmore

In a recent Business Week article about JPMorgan and Bank of America we learn that bank consolidation has led to...

CCC | Sifting Through the Noise in Customer Datamore

Customer data and voice is important and can surface timely improvements within your business, but the challenge is...

CCC | The Art (not Science) of Call Center Coachingmore

Is coaching a science that can be taught or an art form that must be learned?

Twitter Is for More Than Ranting, Peoplemore

AT&T's handling of online protests regarding iPhone 4 pre-orders varied sharply depending on the platform, writes...

Pivot Point Solutions; Two Ways Silos Enhance the Customer Experiencemore

Silos get a bad reputation in customer service; for good reason. But one silo can actually improve the customer...

Is Google Abandoning its Customers? | The Service Economymore

Google entered the mobile telephone market with a bang in January by introducing the Nexus One and then just as...

Acquisition vs. Optimization: Managing Marketing Dollars in a Downturnmore

Strategic well-crafted and well-executed marketing campaigns are more crucial today than ever before. But is it smarter...

CCC | The Science of Saying the Word ‘No’more

Have you ever noticed customers don't like to hear the word "No"? Sometimes it's not easy to avoid.

What's Your Experiencemore

When we look at improving business, I believe we need to look at the whole business – everything. We need to ensure...

Upstream Works Helps Improve Contact Center Performancemore

Anyone involved in running a contact center is aware of the imperatives my research has highlighted: reduce operating...

When Walking from Deals is a Good Thingmore

Read a good article today on the HBR blog by Clif Reichard. Can You Sell Without Lying? He approached customer service...

CCC | A Better Alternative to “Always-On” Sellingmore

As companies have shifted their service organizations’ focus to include selling, the sales approach that’s generally...

MLC | 5 Fresh Ideas for Reducing Customer Churnmore

It's easy to get in a rut when it comes to customer retention—established practices, processes and metrics inside our...

Don't Fire Your Customers, Yet - Improvisations - MIT Sloan Management...more

Cincom Drives “Winning Conversations”more

My research into customer experience management (http://www.ventanaresearch.com/cem) shows that the customer’s...

Making the Leap to Disruptive Innovationmore

Does your organization struggle to innovate on a consistent basis? If so, you may want to get your customers involved.

Topic Feed: Most active content in Customer Service Marketing

Top Sources: Customer Service Marketing

  • customermanagementiq.com
  • pivotpointsolutions.net
  • compukol.com
  • Fast Company
  • Church Marketing Sucks
  • innovationexcellence.com
  • hkotadia.com
  • destinationcrm.com
  • Scribd Feed
  • experiencematters.wordpress.com

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