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CUSTOMER SERVICE MARKETING
In today's competitive environment, good customer service can go a long way to helping build a positive marketing message. Customer service marketing discusses the convergence of customer service and marketing.
Customer Service Marketing is part of Business Exchange, suggested by
Pete Blackshaw.
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It is a way of monitoring the external and internal marketing environment.
It’s no secret that customer service departments, like all others, are asked to do more with less. The secret (shhh),...
Barely a year beyond one of the worst economic slowdowns in recent history I was struck by the familiar disclaimer...
In this virtual case study, Tripp Babbitt tackles why focusing on call center costs and call center productivity...
In Rockwall County, a place known for its conservative politics, one mechanic is getting a lot of attention for his...
Last week BusinessWeek published its 100 Best Global Brands 2009 and to no surprise, financial brands were largely...
The “Good Enough Revolution” is emerging with lower cost, limited functionality products outpacing sales of...
Call center technology must be properly integrated with your people process.
Find out practical and innovative marketing ideas from one of the most forward-thinking marketers on how to create...
In his new column, Art Hall describes how to build customer trust. Valuing the customer’s point of view is essential...
Today’s customers research their buying decisions on the internet, comparing prices and educating themselves about the...
Janet LeBlanc, Director of Customer Value Management for the Canada Post Corporation shares her tools and tactics for...
When I married into the Walraven family almost 30 years ago, I married into a Packer family too! The family has season...
New call center research from Vocal Laboratories (Vocalabs) validates the impact of phone-based customer service on...
Contact centers and customer self-service are important channels through which companies maintain their relationship...
Simply stated, a knowledge base is a searchable repository of information. As the Web has evolved, the phrase has...
recession? How to land great new tech sector gig today. By Christopher Lochhead, strategy advisor and former chief...
360 managing director (left), People Group integrated marketing executive director (center), and National Geographic...
Author John Gerzema explains what Pixar, Wikipedia, Adidas and the iPhone have that other brands don't.
Tahir Khan reevaluates achieving customer satisfaction within a call center and measuring it in the experience economy...
Your customer and how you approach your customer hold the key to successfully investing in your dynamic business model,...
In this podcast Esteban Kolsky discusses the future of CRM, and why Social CRM is the weave of the future.
With over 16 years in the call center environment, Southwest Business Corporation’s Darryl Flores has had many times...
Kimberly Warrick, Client Service Center Manager of New Jersey Shares, oversees New Jersey Shares' two call centers.
Top Sources: Customer Service Marketing
- customermanagementiq.com
- pivotpointsolutions.net
- compukol.com
- Fast Company
- Church Marketing Sucks
- innovationexcellence.com
- hkotadia.com
- destinationcrm.com
- Scribd Feed
- experiencematters.wordpress.com
