Bazaarvoice Ramps Up For Social Shopping [Voices]

In recent years, user-generated ratings and reviews have gone from a bonus feature to a must-have for e-commerce sites. That shift has brought dramatic growth for Bazaarvoice, an Austin-based startup that sells reviews and other social software to sites. In the last year, the company nearly doubled its staff to 650, and now serves more than 950 clients in 36 countries....