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DIGITAL ADVERTISING

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This topic looks at the latest news in the world of digital advertising. How much is a click really worth? What's going on with video ads? And how does Google make all its money.

Digital Advertising is part of Business Exchange, suggested by Catherine Holahan. This topic contains 3,834 news and 4,514 blog items. Read updated news, blogs, and resources about Digital Advertising. Find user-submitted articles and reactions on Digital Advertising from like-minded professionals.

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3 ways to revitalize your digital media strategymore

Taking a more holistic approach to digital marketing execution, and other ways to revitalize your digital media...

imediaconnection.com. Added to topic by Tom Now on November 22, 2009
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Buyer Influence and Social Media Marketingmore

So, why don't more companies attempt to influence purchases with meaningful information and guidance? Clearly, the...

dhdeans.blogspot.com. Added to topic by David Deans on November 21, 2009
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Sex Sells…Or Does It in China?more

The old adage "sex sells" still holds true, even in China. Just the form that this takes if different to the...

sinotechblog.com.cn. Added to topic by Dr Mathew McDougall (赵马修） on November 21, 2009
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[X+1] Platform Drives Targeting, Custom Audience Segmentsmore

Online targeting company [x+1] Wednesday plans to release its media management platform Media+1. The platform, which...

MediaPost | Online Media News. Added to topic by Courtney Hurley on November 18, 2009
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U.S. Says Google Settlement ‘Raises Concerns,’ Needs Changesmore

By Christopher Stern and Susan Decker Sept. 19 (Bloomberg) -- The U.S. Justice Department told a federal judge that an...

bloomberg.com. Added to topic by SEO Automative on November 13, 2009
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Swiss Farms to Open Drive-Thru Prototypemore

Outdoor LED display will tie merchandise offerings to the weather forecast and a series of 46-inch screen displays...

digitalsignageuniverse.com. Added to topic by Lionel Tepper on November 17, 2009
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Local Business Center Listingsmore

… and Tips for Tweaking Them! | In August we ran a post about getting your site listed in Google’s 10-pack.

yieldsoftware.com. Added to topic by Derek Gordon on November 16, 2009
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Google To Acquire AdMob For $750 Millionmore

Google announced Monday that it will acquire AdMob, a mobile display ad technology provider, for $750 million in stock.

MediaPost | Online Media News. Added to topic by Scott Miller on November 10, 2009
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What exactly is a “digital agency” anyway? | ANidea – powered by the m...more

This week, the timeless debate over whether digital agencies are ready to take the lead role in brand stewardship has...

anidea.com. Added to topic by AgencyNet Interactive on November 13, 2009
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Why 2010 Is the Year to Rethink Discounts, Pricing Strategy - Advertis...more

General business strategy dictates that there are two ways a business responds to a dramatic downturn in consumer...

adage.com. Added to topic by Maria Breza on November 11, 2009
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Advertising - Online Ads Are Booming, if They’re Attached to a Videomore

MSNBC's Web site streams a report from “Nightly News,” NBC's evening newscast. featuring the anchor Brian Williams. CNN.

New York Times. Added to topic by Gabriel Untal on November 11, 2009
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Why Your Online Advertising Traffic Leaves As Soon As It Arrivesmore

Business website owners who buy online advertising often get frustrated when most of their expensive traffic leaves as...

advertiseineurope.com. Added to topic by Levente Szfarli on November 7, 2009
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Google Redefines Disruption: The “Less Than Free” Business Modelmore

I like to think of myself as an aficionado of business disruption. After all, as a venture capitalist it is imperative...

abovethecrowd.com. Added to topic by Gopal Pillai on November 2, 2009
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Can In-game Advertising Attract Consumers?more

A research partnership between Massive Inc., a wholly owned subsidiary of Microsoft Corp., and researcher comScore will...

mytechboxonline.com. Added to topic by Rakesh Raman on November 12, 2009
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Christie Launches MicroTiles—Seamless Digital Displays in Any Size, An...more

Christie, a global leader in visual solutions for business, entertainment and industry, has introduced MicroTiles™...

digitalsignageuniverse.com. Added to topic by Lionel Tepper on November 11, 2009
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Leveraging Digital Marketing in China for Luxury brandsmore

Luxury brands are increasingly turning to the web for promoting their wares as well as seeking out new audiences that...

sinotechblog.com.cn. Added to topic by Dr Mathew McDougall (赵马修） on November 8, 2009
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The Last Campaign: How Experiences Are Becoming the New Advertising - ...more

Is advertising dying? It's certainly fashionable to say so. Conventional wisdom holds that traditional media's grip on...

adage.com. Added to topic by Scott Miller on November 10, 2009
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Charting A Shift from Communications to Engagementsmore

The nature of advertising and branding is changing. The dictionary definition of advertising, “the act or practice of...

anidea.com. Added to topic by AgencyNet Interactive on November 5, 2009
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What The Rise Of Demand-Side Ad Networks Means For Publishersmore

Thorough discussion of demand-side ad networks and their implication for publishers/agencies

paidcontent.org. Added to topic by Cindy Zuck Pabst on October 7, 2009
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Ezine advertisers still make these elementary mistakesmore

It's amazing, expert ezine advertisers still make these elementary mistakes... Now, that's bad news! What is the...

advertiseineurope.com. Added to topic by Levente Szfarli on November 8, 2009
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PQ Media Releases Third Annual Digital Out-of-Home Forecastmore

Digital Out-of-Home Among the Fastest Growing Media in the World in 2009, Amid Sharp Ad Spend Downturn and Decline in...

digitalsignageuniverse.com. Added to topic by Lionel Tepper on November 11, 2009
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Honda's 'Social Experiment' Nets 2 Million Facebook Friends - Advertis...more

DETROIT (AdAge.com) -- Honda is feeling the love these days. American Honda Motor Co.'s vehicle line is in the midst of...

adage.com. Added to topic by Jenn LaRocco on October 23, 2009
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Digital Marketing: Why Search May Not Click for Retailers - Advertisin...more

NEW YORK (AdAge.com) -- As retailers get ready for the holiday season, their first instinct might be to throw as much...

adage.com. Added to topic by Leslie MacCallum on November 3, 2009
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Consumers Demand Brand Interactionmore

Brand interaction with consumers via new media has gone from a nice-to-have to a need-to-have over the years, a...

emarketer.com. Added to topic by Scott Miller on October 29, 2009
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Bigger Banners, Richer Mediamore

According to Eyeblaster’s “Global Benchmark Report 2009,” increasing ad size is not necessarily the best way to boost...

emarketer.com. Added to topic by Scott Miller on October 20, 2009
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Topic Feed: Most active content in Digital Advertising

Top Sources: Digital Advertising

  • adage.com
  • adweek.com
  • MediaPost | Online Media News
  • MediaPost | Online Media News
  • imediaconnection.com
  • New York Times
  • techcrunch.com
  • BusinessWeek
  • ft.com
  • online.wsj.com

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Mgr: Digital Strategy Sales Operations Verizon Wireless | Basking Ridge, NJ
Posted: Nov 22
Group Manager- Digital Insights & Analytics (Interactive Marketing) Clorox | Oakland, CA
Posted: Nov 12
ACCOUNT MANAGER - DIGITAL ADVERTISING SALES AT&T | New York, NY
Posted: Nov 12
Sales Manager-Direct Mail Advertising Programs AT&T | Brentwood, TN
Posted: Oct 28
Digital Director OMD | New York, NY
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