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DIGITAL ADVERTISING

This topic looks at the latest news in the world of digital advertising. How much is a click really worth? What's going on with video ads? And how does Google make all its money.

Digital Advertising is part of Business Exchange, suggested by Catherine Holahan. This topic contains 2,789 news and 798 blog items. Read updated news, blogs, and resources about Digital Advertising. Find user-submitted articles and reactions on Digital Advertising from like-minded professionals.

Blogs

Recent blog posts on this topic.

Enter the Brave New World of Digital Agenciesmore

The 21st-century ad agency can't think of ads as a static message... it isn't something to be looked at (displayed) on...

If your ad suffers from one of these traits, you may need to rethink i...more

Every brand manager, marketing director, CMO, account person and creative wants to know - what makes the perfect ad?...

Federated Media Begins Transitional Stage, Names COOmore

Federated Media Publishing on Tuesday named Deanna Brown as president and chief operating officer.

Death by Mobile Couponmore

Great blog about how mobile coupons may be able to work better in the future.

Is Your Marketing Appealing Enough to Women? | bdamore

In the future, those able to deliver marketing that’s appealing to women will prosper. Those who continue to think we...

Interaction Rates For Video Banners Higher In Social Mediamore

Higher interaction rates, or video completion rates -- what would you rather your online ads achieve? For the former,...

Digital Execs To Marketers: Online Advertising Worksmore

A group of digital heavyweights from Web giants including AOL, Facebook and Google touted their latest efforts to...

WPP can't fire people fast enough to keep up with the collapse of reve...more

I am an avid follower of Sir Martin Sorrell and his accomplishments. This 64-year-old Briton runs WPP PLC, the world's...

Hulu Fast Becoming a Key Part of a New Industry Architecturemore

Here are pictures of the Idea Couture team running several days of long sessions at the MIT. Jeff, Partick, Adam and...

New study reveals 77.5% of physicians use social media professionallymore

New study reveals 77.5% of physicians use social media professionally This blog is full of information about social...

SUPERAntiSpyware Issues Online Safe Scanmore

SUPERAntiSpyware.com, a Pacific Northwest developer of state-of-the-art anti-spyware solutions, has released...

Facebook’s Big Advertising Experiment Drives New Revenuemore

Facebook’s sales force has been bringing in more revenue directly, rather than through its long-time ad deal with...

Painless Landing Page Testing: Easy Tests that Get Resultsmore

Painless Landing Page Testing: Easy Tests that Get Results Recorded on Wednesday, September 9, 2009 at 01:00PM Register...

Will Twitter Finally Stop Being An #Advertisingfail?more

Twitter made changes to its Terms of Service (ToS) this week, adding a clause on advertising. Cofounder Biz Stone wrote...

IE8 Not Showing Google Adsmore

On Monday 14 September 2009 04:42:24, Kevin from healthy-oil-planet.com posted "IE8 Not Showing Google Ads"...

Yahoo Rises As Merrill Turns Bullish - Tech Trader Dailymore

shares are on the rise this morning after Bank of America/Merrill Lynch analyst Justin Post lifted his rating on the...

Tuesday Super For Facebook Brand Pagesmore

Is every Tuesday Fat Tuesday for marketers on Facebook? According to new data from social media services provider...

$10 Billion in US Media Spending, Gonemore

According to a recent Nielsen report, U.S advertising media budgets fell by more than $10 billion in just the first six...

Case Study of Volkswagen Logo: From 1939 to Present Daymore

I am sure many of you out there would be interested to know about how famous logos of successful companies evolve with...

The Secret About Media Buyingmore

Media buying is a relationship business. There, I said it! The simple fact is there are lots of wonderful tools and...

What Someone Should Tell Facebook about using People's Data | bdamore

Facebook continues to be an untapped goldmine struggling to extract cash from its users. People love the service, but...

Twitter is the New RSS : Google Feedburner Exec Now Twitter COOmore

Do you still monitor your Feedburner analytics as closely as your do your Twitter referrals? And if you don’t, is it...

A BT Platform By Any Other Name Might Smell Much Sweeter--Or Maybe Notmore

Behavioral targeting companies could have done a better job naming and marketing their specialty. Perhaps people would...

Whats the Difference Between Youtube Today and Broadcast Networks ?more

Youtube, CBS, NBC, ABC are going to have an awful lot in common in the not too distant future Which company uses its...

How ad networks have evolvedmore

Established ad networks are reworking their business models and technologies to accommodate the latest demands of...

Top Sources: Digital Advertising

  • MediaPost | Online Media News
  • techcrunch.com
  • adage.com
  • alleyinsider.com
  • BusinessWeek
  • sinotechblog.com.cn
  • ioninteractive.com
  • Advertising Age - DigitalNext
  • ProQuest: Marketing Advertising
  • simpliflying.com

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Director, Production Design Brown-Forman Beverages | Louisville, KY
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Director of Marketing Biolite | Brooklyn, NY
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Advertising Operations Analyst Webfinance | Fairfax, VA
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Software Engineer, Advertising Lycos | Massachusetts
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VP, Marketing-Video Advertising Technology Leader In Interactive Video Advertising Techno | New York, NY
Posted: Apr 18

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