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DIGITAL ADVERTISING
This topic looks at the latest news in the world of digital advertising. How much is a click really worth? What's going on with video ads? And how does Google make all its money.
Digital Advertising is part of Business Exchange, suggested by
Catherine Holahan.
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Read updated news, blogs, and resources about Digital Advertising. Find user-submitted articles and reactions on Digital Advertising from
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DoubleVerify, the pioneer and worldwide leader in online media verification and real-timedecisioning, today announced...
AOL Inc. announced that the Interactive Advertising Bureau's (IAB) Portrait and Pushdown display advertising formats,...
At Mobile World Congress, Adobe Systems Incorporated (Nasdaq:ADBE) announced that more than 16 million digital...
With Almost a Quarter of a Billion Unique Devices Reached in the US, Mojiva’s Global Saturation is Attributed to...
Twelvefold Media, an emotive-based media company that helps brands target, reach and persuade engaged audiences, has...
TagMan (www.tagman.com), the global leader in tag management, announced today an exclusive strategic partnership with...
140 Proof, the leading social ad platform for Twitter and Facebook, announced that it increased revenues by 700 percent...
“Earned media” is inconsistent and famously difficult to value. Jun Group (www.jungroup.com), the premier social video...
Swoop has recently announced the launch of its service, which seamlessly integrates relevant information about products...
At the IAB Annual Leadership Summit and Mobile World Congress, Adobe Systems Incorporated (NASDAQ:ADBE) today unveiled...
Since their introduction in 1996 and most recent update in 2003, the IAB Standard Ad Units helped to create the modern,...
With the largest attendance yet, this year’s Interactive Advertising Bureau (IAB) Annual Leadership Meeting is filled...
comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released its monthly comScore qSearch...
Succeeds Bob Carrigan of IDG Communications as Chairman Nine Newly Elected IAB Board Members Include Leaders from Slate...
The Interactive Advertising Bureau (IAB) today announced the winners of the 2011 Sales & Service Excellence Awards.
If you have been online these past several days, it is nearly impossible that you missed the new meme depicting various...
Swoop today announced the launch of its service, which seamlessly integrates relevant information about products and...
As Facebook prepares for its long-anticipated initial public offering (IPO) and consumer fears mount over how their...
According to ComScore’s 2012 US Digital Futures In Focus report, in 2011, the majority of all mobile phone owners...
London Fashion Week draws more than 5000 visitors from all over the world that include buyers, TV and radio crews,...
Jumptap, the leader in targeted mobile advertising, today announced that its superior targeting abilities have...
MediaMath, the leading digital media-buying platform and services company, today announced MediaMath Open, a partner...
The Interactive Advertising Bureau (IAB) today released an update to “Video Player Ad-Serving Interface Definition”...
, www.xplusone.com, the leader in digital marketing hub technology, announced it has hired Rick Landsman, a recognized...
Top Sources: Digital Advertising
- adage.com
- MediaPost | Online Media News
- adweek.com
- MediaPost | Online Media News
- imediaconnection.com
- New York Times
- techcrunch.com
- adoperationsonline.com
- BusinessWeek
- paidcontent.org
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