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<title>Digital Publishing - Business Exchange</title>
<subtitle>Most Active Articles</subtitle>
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<link href="http://bx.businessweek.com/digital-publishing"/>
<updated>2009-11-24T00:14:32.624-05:00</updated>
<author>
<name>Business Exchange</name>
<email>Business_Exchange@businessweek.com</email>
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<id>urn:com:businessweek:bx:topic:most-active:digital-publishing</id>
<bx:suggester>
<bx:fullname>Stephen Howe</bx:fullname>
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<entry>
<title>80% of US Consumers Won&#39;t Pay For Online Content</title>
<link href="/digital-publishing/80-of-us-consumers-wont-pay-for-online-content/7724884180762523097-e828b9e73d30fa138ba5fe45ce871e1d/"/>
<id>urn:com:businessweek:bx:article:7724884180762523097-e828b9e73d30fa138ba5fe45ce871e1d</id>
<updated>2009-11-16T17:05:04.890-05:00</updated>
<summary>According to a new Forrester survey, almost 80% of Internet users in the US and Canada would not pay for access to newspaper and magazine websites.</summary>
<content type="html">According to a new Forrester survey, almost 80% of Internet users in the US and Canada would not pay for access to newspaper and magazine websites.</content>
<source>
<title>readwriteweb.com</title>
</source>
<bx:external-link>http://www.readwriteweb.com/archives/80_of_us_consumers_wont_pay_for_online_content.php?utm_source=feedburner&amp;utm_medium=feed&amp;utm_campaign=Feed%3A+readwriteweb+%28ReadWriteWeb%29&amp;utm_content=Twitter</bx:external-link>
<bx:adder>
<bx:fullname>Isaac Sacolick</bx:fullname>
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<entry>
<title>Josh Cohen Of Google News On Paywalls, Partnerships &amp; Working With Publishers</title>
<link href="/digital-publishing/josh-cohen-of-google-news-on-paywalls-partnerships--working-with-publishers/14480256350216113242-5f4183d0ff61e13c992c7e4f624fc4ed/"/>
<id>urn:com:businessweek:bx:article:14480256350216113242-5f4183d0ff61e13c992c7e4f624fc4ed</id>
<updated>2009-11-15T13:18:36.374-05:00</updated>
<summary>Want to do a paywall with no “first click free?” That’s fine with Google, says business product manager Josh Cohen. Want to do micropayments? Google will be “flexible” in considering support of new business models like this. But if you charge, expect less traffic, and also expect that your competitors will be “ecstatic” to pick up your loss, he said. Cohen’s comments on paywall issues were part of a wide-ranging interview I had with him about Google and its news service.</summary>
<content type="html">Want to do a paywall with no “first click free?” That’s fine with Google, says business product manager Josh Cohen. Want to do micropayments? Google will be “flexible” in considering support of new business models like this. But if you charge, expect less traffic, and also expect that your competitors will be “ecstatic” to pick up your loss, he said. Cohen’s comments on paywall issues were part of a wide-ranging interview I had with him about Google and its news service.</content>
<source>
<title>searchengineland.com</title>
</source>
<bx:external-link>http://searchengineland.com/josh-cohen-of-google-news-on-paywalls-partnerships-working-with-publishers-29881</bx:external-link>
<bx:adder>
<bx:fullname>Roger Neal</bx:fullname>
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<entry>
<title>My interview with Burck Smith, CEO of the seriously disruptive venture, Straighterline</title>
<link href="/digital-publishing/my-interview-with-burck-smith-ceo-of-the-seriously-disruptive-venture-straighterline/4534409508950004218-394b8d352b39b955511a3f27cc6ccfd7/"/>
<id>urn:com:businessweek:bx:article:4534409508950004218-394b8d352b39b955511a3f27cc6ccfd7</id>
<updated>2009-11-11T21:45:54.784-05:00</updated>
<summary>&quot;In most industries, new technologies increase value to the end-user – improved quality, reduced cost, or both. However, education has focused only on expanding access. Costs to the end-user have actually increased.&quot;</summary>
<content type="html">&quot;In most industries, new technologies increase value to the end-user – improved quality, reduced cost, or both. However, education has focused only on expanding access. Costs to the end-user have actually increased.&quot;</content>
<source>
<title>bit.ly</title>
</source>
<bx:external-link>http://bit.ly/3gIdWN</bx:external-link>
<bx:adder>
<bx:fullname>Keith Hampson, PhD</bx:fullname>
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<entry>
<title>Time Inc. Expected to Cut $100 Million in Costs, and Jobs</title>
<link href="/digital-publishing/time-inc-expected-to-cut-100-million-in-costs-and-jobs/367171651894001134-5b4c2fa70c4071cfd649fb7997fb3161/"/>
<id>urn:com:businessweek:bx:article:367171651894001134-5b4c2fa70c4071cfd649fb7997fb3161</id>
<updated>2009-10-30T09:03:27.625-04:00</updated>
<summary>Adding another blow to what is becoming an increasingly grim industry, the magazine publisher Time Inc. is expected to announce next week that it will cut $100 million in costs and make significant layoffs. Time Inc., publisher of magazines...</summary>
<content type="html">Adding another blow to what is becoming an increasingly grim industry, the magazine publisher Time Inc. is expected to announce next week that it will cut $100 million in costs and make significant layoffs. Time Inc., publisher of magazines...</content>
<source>
<title>New York Times</title>
</source>
<bx:external-link>http://www.nytimes.com/2009/10/30/business/media/30mag.html?_r=1</bx:external-link>
<bx:adder>
<bx:fullname>Scott Miller</bx:fullname>
<bx:id>smiller623</bx:id>
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<bx:action>
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<entry>
<title>Continuous Permanent Reinvention of Publishing</title>
<link href="/digital-publishing/continuous-permanent-reinvention-of-publishing/14769207517537033286-f1a83e38e21300a6b43c67e4098647b2/"/>
<id>urn:com:businessweek:bx:article:14769207517537033286-f1a83e38e21300a6b43c67e4098647b2</id>
<updated>2009-10-26T12:03:30.341-04:00</updated>
<summary>A core organizing principle the publishing landscape is that it is now “emergent” (arising out of a multiplicity of relatively simple interactions). Or, in relatively simple terms, each action by hardware companies, software companies, media companies, artists, writers, publishers, and retailers affects the landscape. The falling of barriers to entry has increased the number of these actors operating on the landscape, and their degree of interdependence has grown. So not only will things continue to change, the rate of change itself is likely to increase. We are not just in transition from one state or model to another state or model, we’re in transition to a state of permanent accelerated transition where the model is continuous rapid reinvention. Publishing will never be stable again...</summary>
<content type="html">A core organizing principle the publishing landscape is that it is now “emergent” (arising out of a multiplicity of relatively simple interactions). Or, in relatively simple terms, each action by hardware companies, software companies, media companies, artists, writers, publishers, and retailers affects the landscape. The falling of barriers to entry has increased the number of these actors operating on the landscape, and their degree of interdependence has grown. So not only will things continue to change, the rate of change itself is likely to increase. We are not just in transition from one state or model to another state or model, we’re in transition to a state of permanent accelerated transition where the model is continuous rapid reinvention. Publishing will never be stable again...</content>
<source>
<title>rnash.com</title>
</source>
<bx:external-link>http://rnash.com/article/the-emergent-landscape-or-the-continuous-permenant-reinvention-of-publishin/</bx:external-link>
<bx:adder>
<bx:fullname>Pete Nikolai</bx:fullname>
<bx:id>pnikolai463</bx:id>
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<entry>
<title>Education Investment Analysis: Two Sources</title>
<link href="/digital-publishing/education-investment-analysis-two-sources/5668348854499165460-39efbcf56166998eb0be1f5788fa058e/"/>
<id>urn:com:businessweek:bx:article:5668348854499165460-39efbcf56166998eb0be1f5788fa058e</id>
<updated>2009-11-02T16:09:08.976-05:00</updated>
<summary>Two U.S. investment firms provide reports on the education industry for interested readers. The reports cover K12, corporate and higher education. The commentary often goes beyond investment-related advice, and addresses policy issues and, of...</summary>
<content type="html">Two U.S. investment firms provide reports on the education industry for interested readers. The reports cover K12, corporate and higher education. The commentary often goes beyond investment-related advice, and addresses policy issues and, of...</content>
<source>
<title>highereducationmanagement.wordpress.com</title>
</source>
<bx:external-link>http://highereducationmanagement.wordpress.com/2009/11/02/education-investment-analysis-two-sources/</bx:external-link>
<bx:adder>
<bx:fullname>Keith Hampson, PhD</bx:fullname>
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<entry>
<title>German Publishers Recoil from E-Books</title>
<link href="/digital-publishing/german-publishers-recoil-from-e-books/11992482648547981975-e73519055880dfd09319d0fe725c46ea/"/>
<id>urn:com:businessweek:bx:article:11992482648547981975-e73519055880dfd09319d0fe725c46ea</id>
<updated>2009-10-19T17:31:42.846-04:00</updated>
<summary>The inconspicuous object weighs as little as three bars of chocolate and is no bigger than a very thin paperback. Though small, it is about to revolutionize the way Germans read. It&#39;s called Kindle, and it&#39;s marketed by the American online retail...</summary>
<content type="html">The inconspicuous object weighs as little as three bars of chocolate and is no bigger than a very thin paperback. Though small, it is about to revolutionize the way Germans read. It&#39;s called Kindle, and it&#39;s marketed by the American online retail...</content>
<source>
<title>BusinessWeek</title>
</source>
<bx:external-link>http://www.businessweek.com/globalbiz/content/oct2009/gb20091019_328864.htm</bx:external-link>
<bx:adder>
<bx:fullname>Andy Reinhardt</bx:fullname>
<bx:id>areinhardt626</bx:id>
<bx:link href="http://bx.businessweek.com/profile/andy-reinhardt/areinhardt626/"/>
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<entry>
<title>Creating Consistent Content</title>
<link href="/digital-publishing/creating-consistent-content/15662200424786809375-a9435fa15a6763ca1bb0db22c3cddd58/"/>
<id>urn:com:businessweek:bx:article:15662200424786809375-a9435fa15a6763ca1bb0db22c3cddd58</id>
<updated>2009-10-28T13:29:59.427-04:00</updated>
<summary>This is a story about story budgets. No, not the kind of budget that defines, in dollars and cents, what you’ll spend on a story. This is about the traditional media use of the term “story budget” to describe the running tab of story ideas that make up a long-term publishing schedule.</summary>
<content type="html">This is a story about story budgets. No, not the kind of budget that defines, in dollars and cents, what you’ll spend on a story. This is about the traditional media use of the term “story budget” to describe the running tab of story ideas that make up a long-term publishing schedule.</content>
<source>
<title>Junta42 blog</title>
</source>
<bx:external-link>http://blog.junta42.com/content_marketing_blog/2009/10/creating-consistent-content-a-content-marketing-plan.html</bx:external-link>
<bx:adder>
<bx:fullname>Mary S. Butler</bx:fullname>
<bx:id>mbutler535</bx:id>
<bx:link href="http://bx.businessweek.com/profile/marys-butler/mbutler535/"/>
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</entry>
<entry>
<title>Will Piracy Become a Problem for E-Books?</title>
<link href="/digital-publishing/will-piracy-become-a-problem-for-e-books/1875838737515588479-61ea0baa4cf9b5af49f35d0b6bbf80c1/"/>
<id>urn:com:businessweek:bx:article:1875838737515588479-61ea0baa4cf9b5af49f35d0b6bbf80c1</id>
<updated>2009-10-03T23:33:07.050-04:00</updated>
<summary>You can buy “The Lost Symbol,” by Dan Brown, as an e-book for $9.99 at Amazon.com. Or you can don a pirate’s cap and snatch a free copy from another online user at RapidShare, Megaupload, Hotfile and other file-storage sites.</summary>
<content type="html">You can buy “The Lost Symbol,” by Dan Brown, as an e-book for $9.99 at Amazon.com. Or you can don a pirate’s cap and snatch a free copy from another online user at RapidShare, Megaupload, Hotfile and other file-storage sites.</content>
<source>
<title>New York Times</title>
</source>
<bx:external-link>http://www.nytimes.com/2009/10/04/business/04digi.html</bx:external-link>
<bx:adder>
<bx:fullname>Thomas Huynh</bx:fullname>
<bx:id>thuynh381</bx:id>
<bx:link href="http://bx.businessweek.com/profile/thomas-huynh/thuynh381/"/>
</bx:adder>
<bx:action>
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<entry>
<title>German Book Publishers Cool to eBook Market</title>
<link href="/digital-publishing/german-book-publishers-cool-to-ebook-market/1132112229680193176-036b1e97566ea6a11cf6f5ea144dc5bf/"/>
<id>urn:com:businessweek:bx:article:1132112229680193176-036b1e97566ea6a11cf6f5ea144dc5bf</id>
<updated>2009-10-18T11:29:57.870-04:00</updated>
<summary>In what seems to me be a short-sighted move, German book publishers have tried to stem the growth of the eBook market. </summary>
<content type="html">In what seems to me be a short-sighted move, German book publishers have tried to stem the growth of the eBook market. </content>
<source>
<title>daniweb.com</title>
</source>
<bx:external-link>http://www.daniweb.com/news/story231190.html</bx:external-link>
<bx:adder>
<bx:fullname>Ron Miller</bx:fullname>
<bx:id>rmiller046</bx:id>
<bx:link href="http://bx.businessweek.com/profile/ron-miller/rmiller046/"/>
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<entry>
<title>Hybrid Books From Publishers Like Simon and Schuster Add Video and Web Features to Reading</title>
<link href="/digital-publishing/hybrid-books-from-publishers-like-simon-and-schuster-add-video-and-web-features-to-reading/1046711610153462563-784280dc2c97e4eba0d25d5142005f69/"/>
<id>urn:com:businessweek:bx:article:1046711610153462563-784280dc2c97e4eba0d25d5142005f69</id>
<updated>2009-10-01T10:00:56.795-04:00</updated>
<summary>In the age of the iPhone, Kindle, and YouTube, the notion of the book is becoming increasingly elastic as publishers mash together text, video, and Web features in a scramble to keep readers interested. Publishers are working with multimedia partners to release “vooks” which intersperse videos throughout electronic text that can be read — and viewed — online or on an iPhone...</summary>
<content type="html">In the age of the iPhone, Kindle, and YouTube, the notion of the book is becoming increasingly elastic as publishers mash together text, video, and Web features in a scramble to keep readers interested. Publishers are working with multimedia partners to release “vooks” which intersperse videos throughout electronic text that can be read — and viewed — online or on an iPhone...</content>
<source>
<title>New York Times</title>
</source>
<bx:external-link>http://www.nytimes.com/2009/10/01/books/01book.html</bx:external-link>
<bx:adder>
<bx:fullname>Pete Nikolai</bx:fullname>
<bx:id>pnikolai463</bx:id>
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<entry>
<title>Paperless Publications: The Next Wave of Change</title>
<link href="/digital-publishing/paperless-publications-the-next-wave-of-change/9256512318562386889-cb8569b1e5b7947027ef2a3259bb80e8/"/>
<id>urn:com:businessweek:bx:article:9256512318562386889-cb8569b1e5b7947027ef2a3259bb80e8</id>
<updated>2009-09-25T13:16:40.096-04:00</updated>
<summary>Record labels fought tooth and nail to resist it. Movies learned from the mistakes of their music counterparts and have just begun to embrace it. So it only seems fitting that the world of print would come to the same crossroads at some point. Will everything make the digital evolution? Record labels, movie studios and newspapers can tell you that there is a high price to pay for the resistance to change.</summary>
<content type="html">Record labels fought tooth and nail to resist it. Movies learned from the mistakes of their music counterparts and have just begun to embrace it. So it only seems fitting that the world of print would come to the same crossroads at some point. Will everything make the digital evolution? Record labels, movie studios and newspapers can tell you that there is a high price to pay for the resistance to change.</content>
<source>
<title>blogs.dirxion.com</title>
</source>
<bx:external-link>http://blogs.dirxion.com/index.php/2009/09/25/paperless-publications-the-next-wave-of-change/</bx:external-link>
<bx:adder>
<bx:fullname>Brad Gorman</bx:fullname>
<bx:id>bgorman216</bx:id>
<bx:link href="http://bx.businessweek.com/profile/brad-gorman/bgorman216/"/>
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<entry>
<title>Rare books from China to be digitized</title>
<link href="/digital-publishing/rare-books-from-china-to-be-digitized/943632635647071027-df3a64d9c647c49f51b32818e7054391/"/>
<id>urn:com:businessweek:bx:article:943632635647071027-df3a64d9c647c49f51b32818e7054391</id>
<updated>2009-10-10T18:18:44.093-04:00</updated>
<summary>CAMBRIDGE - A chance conversation in Macau last year between the head of the Harvard-Yenching Library and the director of the National Library of China, two men with a passion for ancient texts, led to the signing yesterday of an ambitious, six-year...</summary>
<content type="html">CAMBRIDGE - A chance conversation in Macau last year between the head of the Harvard-Yenching Library and the director of the National Library of China, two men with a passion for ancient texts, led to the signing yesterday of an ambitious, six-year...</content>
<source>
<title>twurl.nl</title>
</source>
<bx:external-link>http://twurl.nl/4kuvho</bx:external-link>
<bx:adder>
<bx:fullname>Ray Kwong</bx:fullname>
<bx:id>rkwong113</bx:id>
<bx:link href="http://bx.businessweek.com/profile/ray-kwong/rkwong113/"/>
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<entry>
<title>A new look at the publisher’s lunch </title>
<link href="/digital-publishing/a-new-look-at-the-publishers-lunch-/6118498815559860771-cec3e465fc8749d6670a4154c93cc0b4/"/>
<id>urn:com:businessweek:bx:article:6118498815559860771-cec3e465fc8749d6670a4154c93cc0b4</id>
<updated>2009-09-27T00:27:42.770-04:00</updated>
<summary>Most people don’t want their content, and won’t pay much for it even if they do.</summary>
<content type="html">Most people don’t want their content, and won’t pay much for it even if they do.</content>
<source>
<title>hatmandu.net</title>
</source>
<bx:external-link>http://hatmandu.net/2009/09/a-new-look-at-the-publishers-lunch/</bx:external-link>
<bx:adder>
<bx:fullname>Jacek Slominski</bx:fullname>
<bx:id>jslominski382</bx:id>
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<entry>
<title>The Real Problem With The Google Book Settlement Isn&#39;t The Settlement, But Copyright Law Itself</title>
<link href="/digital-publishing/the-real-problem-with-the-google-book-settlement-isnt-the-settlement-but-copyright-law-itself/2456825637579930393-994f267a7f30022ea5fc4fa3dfa34279/"/>
<id>urn:com:businessweek:bx:article:2456825637579930393-994f267a7f30022ea5fc4fa3dfa34279</id>
<updated>2009-09-11T10:30:49.737-04:00</updated>
<summary>The Real Problem With The Google Book Settlement Isn&#39;t The Settlement, But Copyright Law Itself from the fix-that-and-there&#39;s-no-problem dept In Congressional hearings on Thursday about the Google book settlement, most of the news reports focused on...</summary>
<content type="html">The Real Problem With The Google Book Settlement Isn&#39;t The Settlement, But Copyright Law Itself from the fix-that-and-there&#39;s-no-problem dept In Congressional hearings on Thursday about the Google book settlement, most of the news reports focused on...</content>
<source>
<title>techdirt.com</title>
</source>
<bx:external-link>http://techdirt.com/articles/20090910/1902136159.shtml</bx:external-link>
<bx:adder>
<bx:fullname>Robert Hof</bx:fullname>
<bx:id>rhof604</bx:id>
<bx:link href="http://bx.businessweek.com/profile/robert-hof/rhof604/"/>
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<entry>
<title>A copyright black hole swallows our culture</title>
<link href="/digital-publishing/a-copyright-black-hole-swallows-our-culture/8083918142603529337-7e12cad4753695fd79f4d3391718dc1e/"/>
<id>urn:com:businessweek:bx:article:8083918142603529337-7e12cad4753695fd79f4d3391718dc1e</id>
<updated>2009-09-06T16:22:00.813-04:00</updated>
<summary>A copyright black hole swallows our culture By James Boyle Published: September 6 2009 20:02 | Last updated: September 6 2009 20:02 Librarians call it the 20th-century black hole. The overwhelming force is not gravity but copyright law, sucking our...</summary>
<content type="html">A copyright black hole swallows our culture By James Boyle Published: September 6 2009 20:02 | Last updated: September 6 2009 20:02 Librarians call it the 20th-century black hole. The overwhelming force is not gravity but copyright law, sucking our...</content>
<source>
<title>ft.com</title>
</source>
<bx:external-link>http://www.ft.com/cms/s/0/6811a9d4-9b0f-11de-a3a1-00144feabdc0.html?referrer_id=yahoofinance&amp;ft_ref=yahoo1&amp;segid=03058&amp;nclick_check=1</bx:external-link>
<bx:adder>
<bx:fullname>Robert Hof</bx:fullname>
<bx:id>rhof604</bx:id>
<bx:link href="http://bx.businessweek.com/profile/robert-hof/rhof604/"/>
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<bx:action>
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</entry>
<entry>
<title>Want Better Journalism? Be a Smarter Media Consumer</title>
<link href="/digital-publishing/want-better-journalism-be-a-smarter-media-consumer/14380637242490171428-6fab6626d8812d33e115bb8b98d892b8/"/>
<id>urn:com:businessweek:bx:article:14380637242490171428-6fab6626d8812d33e115bb8b98d892b8</id>
<updated>2009-08-10T14:40:41.783-04:00</updated>
<summary>We&#39;re going to have plenty of media and journalism in coming years and decades. I take this for granted. But will we have enough information and journalism that we can trust? We can, and I hope we will. But we&#39;ll have to rethink our relationship...</summary>
<content type="html">We&#39;re going to have plenty of media and journalism in coming years and decades. I take this for granted. But will we have enough information and journalism that we can trust? We can, and I hope we will. But we&#39;ll have to rethink our relationship...</content>
<source>
<title>Now, New, Next</title>
</source>
<bx:external-link>http://blogs.harvardbusiness.org/now-new-next/2009/08/want-better-journalism-be-a-sm.html</bx:external-link>
<bx:adder>
<bx:fullname>Eric Tsai</bx:fullname>
<bx:id>etsai275</bx:id>
<bx:link href="http://bx.businessweek.com/profile/eric-tsai/etsai275/"/>
</bx:adder>
<bx:action>
<bx:total>4</bx:total>
<bx:view>2</bx:view>
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</entry>
<entry>
<title>Tina Brown and her quickie books (Dealscape</title>
<link href="/digital-publishing/tina-brown-and-her-quickie-books-dealscape/7609158922947382072-96f986acca5f3f6455138347fa041676/"/>
<id>urn:com:businessweek:bx:article:7609158922947382072-96f986acca5f3f6455138347fa041676</id>
<updated>2009-10-02T12:06:16.381-04:00</updated>
<summary>It&#39;s hardly a shock that the artifact we think of as the book is going through changes. First, Amazon.com Inc. (NASDAQ:AMZN) transformed sales and distribution and effectively reshaped the already-stressed economics of the business.</summary>
<content type="html">It&#39;s hardly a shock that the artifact we think of as the book is going through changes. First, Amazon.com Inc. (NASDAQ:AMZN) transformed sales and distribution and effectively reshaped the already-stressed economics of the business.</content>
<source>
<title>thedeal.com</title>
</source>
<bx:external-link>http://www.thedeal.com/dealscape/2009/10/tina_brown_and_her_quickie_boo.php</bx:external-link>
<bx:adder>
<bx:fullname>Brennen Wysong</bx:fullname>
<bx:id>bwysong598</bx:id>
<bx:link href="http://bx.businessweek.com/profile/brennen-wysong/bwysong598/"/>
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</entry>
<entry>
<title>How I Spent My Summer Vacation</title>
<link href="/digital-publishing/how-i-spent-my-summer-vacation/9314892371822042088-39b0b44a886621dadeab6c4633d831cd/"/>
<id>urn:com:businessweek:bx:article:9314892371822042088-39b0b44a886621dadeab6c4633d831cd</id>
<updated>2009-09-11T16:02:54.361-04:00</updated>
<summary>Pain points to consider in trying to build a digital publishing business: proliferation of formats/devices and third party distributors required to get books to retailers to consumers; readers are developing expectations about pricing and quality and tend to be savvier and faster moving faster than publishers...</summary>
<content type="html">Pain points to consider in trying to build a digital publishing business: proliferation of formats/devices and third party distributors required to get books to retailers to consumers; readers are developing expectations about pricing and quality and tend to be savvier and faster moving faster than publishers...</content>
<source>
<title>booksquare.com</title>
</source>
<bx:external-link>http://booksquare.com/how-i-spent-my-summer-vacation/</bx:external-link>
<bx:adder>
<bx:fullname>Pete Nikolai</bx:fullname>
<bx:id>pnikolai463</bx:id>
<bx:link href="http://bx.businessweek.com/profile/pete-nikolai/pnikolai463/"/>
</bx:adder>
<bx:action>
<bx:total>1</bx:total>
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<bx:reaction>1</bx:reaction>
</bx:action>
</entry>
<entry>
<title>Monetize The Audience, Not The Content</title>
<link href="/digital-publishing/monetize-the-audience-not-the-content/12449887468824812651-a6f2fe5759a208300dc8076747196fb7/"/>
<id>urn:com:businessweek:bx:article:12449887468824812651-a6f2fe5759a208300dc8076747196fb7</id>
<updated>2009-07-25T18:41:58.196-04:00</updated>
<summary>An elegant idea from Fred Wilson, a venture capitalist, to monetize a freemium website. Instead of giving some content for free and some content premium, why not offer everything for free but after a number of visits require payment.</summary>
<content type="html">An elegant idea from Fred Wilson, a venture capitalist, to monetize a freemium website. Instead of giving some content for free and some content premium, why not offer everything for free but after a number of visits require payment.</content>
<source>
<title>avc.com</title>
</source>
<bx:external-link>http://www.avc.com/a_vc/2009/07/monetize-the-audience-not-the-content.html</bx:external-link>
<bx:adder>
<bx:fullname>Thomas Huynh</bx:fullname>
<bx:id>thuynh381</bx:id>
<bx:link href="http://bx.businessweek.com/profile/thomas-huynh/thuynh381/"/>
</bx:adder>
<bx:action>
<bx:total>8</bx:total>
<bx:view>3</bx:view>
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<bx:reaction>4</bx:reaction>
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</entry>
<entry>
<title>Publishing Blog - Success Breeds Success</title>
<link href="/digital-publishing/publishing-blog---success-breeds-success/460425657697813058-f6766bec99bb32acc3b3150d19de150c/"/>
<id>urn:com:businessweek:bx:article:460425657697813058-f6766bec99bb32acc3b3150d19de150c</id>
<updated>2009-09-25T13:27:19.166-04:00</updated>
<summary>Posted on Monday, September 21, 2009 at 10:39 PM Did you know that your success as a publisher can actually contribute to the success of the market in which you publish? That includes your advertisers and potential advertisers. Think about that.</summary>
<content type="html">Posted on Monday, September 21, 2009 at 10:39 PM Did you know that your success as a publisher can actually contribute to the success of the market in which you publish? That includes your advertisers and potential advertisers. Think about that.</content>
<source>
<title>publishinghelp.com</title>
</source>
<bx:external-link>http://www.publishinghelp.com/consultant/archives/2009/09/entry_143.html</bx:external-link>
<bx:adder>
<bx:fullname>Meredith Dias</bx:fullname>
<bx:id>mdias632</bx:id>
<bx:link href="http://bx.businessweek.com/profile/meredith-dias/mdias632/"/>
</bx:adder>
<bx:action>
<bx:total>1</bx:total>
<bx:view>1</bx:view>
<bx:save>0</bx:save>
<bx:reaction>0</bx:reaction>
</bx:action>
</entry>
<entry>
<title>How Do You Optimize Online Display Media?</title>
<link href="/digital-publishing/how-do-you-optimize-online-display-media/1347317228173802362-244c554a42670e5496aec71972292623/"/>
<id>urn:com:businessweek:bx:article:1347317228173802362-244c554a42670e5496aec71972292623</id>
<updated>2009-08-27T15:02:00.639-04:00</updated>
<summary>Each web site has digital assets including web pages, images and increasingly video, podcasts, blogs and RSS feeds. A digital asset optimization strategy identifies content in all its forms, formats and intentions and applies filters to qualify what is most promotable. These assets can be searched if you optimize them correctly.</summary>
<content type="html">Each web site has digital assets including web pages, images and increasingly video, podcasts, blogs and RSS feeds. A digital asset optimization strategy identifies content in all its forms, formats and intentions and applies filters to qualify what is most promotable. These assets can be searched if you optimize them correctly.</content>
<source>
<title>marketingthatclicksbydianetcreston.blogspot.com</title>
</source>
<bx:external-link>http://marketingthatclicksbydianetcreston.blogspot.com/2008/12/how-do-you-optimize-online-display.html</bx:external-link>
<bx:adder>
<bx:fullname>Diane T. Creston</bx:fullname>
<bx:id>dcreston492</bx:id>
<bx:link href="http://bx.businessweek.com/profile/dianet-creston/dcreston492/"/>
</bx:adder>
<bx:action>
<bx:total>3</bx:total>
<bx:view>2</bx:view>
<bx:save>1</bx:save>
<bx:reaction>0</bx:reaction>
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</entry>
<entry>
<title>Google&#39;s Book Search: A Disaster for Scholars</title>
<link href="/digital-publishing/googles-book-search-a-disaster-for-scholars/2126608937559628399-4328176c10e8c32ce9a5ab2442f44c1e/"/>
<id>urn:com:businessweek:bx:article:2126608937559628399-4328176c10e8c32ce9a5ab2442f44c1e</id>
<updated>2009-09-04T13:46:18.488-04:00</updated>
<summary>The quality of Google&#39;s book search will be measured by how well it supports the familiar activity that we have come to think of as &quot;googling,&quot; in tribute to the company&#39;s specialty: entering in a string of keywords in an effort to locate specific information. For those purposes, we don&#39;t really care about metadata—the whos, whats, wheres, and whens provided by a library catalog. But to pose more complicated questions, you need reliable metadata about dates and categories, which is why it&#39;s so disappointing that the book search&#39;s metadata are a train wreck: a mishmash wrapped in a muddle wrapped in a mess...</summary>
<content type="html">The quality of Google&#39;s book search will be measured by how well it supports the familiar activity that we have come to think of as &quot;googling,&quot; in tribute to the company&#39;s specialty: entering in a string of keywords in an effort to locate specific information. For those purposes, we don&#39;t really care about metadata—the whos, whats, wheres, and whens provided by a library catalog. But to pose more complicated questions, you need reliable metadata about dates and categories, which is why it&#39;s so disappointing that the book search&#39;s metadata are a train wreck: a mishmash wrapped in a muddle wrapped in a mess...</content>
<source>
<title>chronicle.com</title>
</source>
<bx:external-link>http://chronicle.com/article/Googles-Book-Search-A/48245/</bx:external-link>
<bx:adder>
<bx:fullname>Pete Nikolai</bx:fullname>
<bx:id>pnikolai463</bx:id>
<bx:link href="http://bx.businessweek.com/profile/pete-nikolai/pnikolai463/"/>
</bx:adder>
<bx:action>
<bx:total>1</bx:total>
<bx:view>0</bx:view>
<bx:save>0</bx:save>
<bx:reaction>1</bx:reaction>
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</entry>
<entry>
<title>Kiyosaki’s Online Book Ready for Print</title>
<link href="/digital-publishing/kiyosakis-online-book-ready-for-print/3145637437616685663-784d0d970a9d127afb50f9f209647d65/"/>
<id>urn:com:businessweek:bx:article:3145637437616685663-784d0d970a9d127afb50f9f209647d65</id>
<updated>2009-09-03T08:52:56.844-04:00</updated>
<summary>Robert Kiyosaki’s experiment to write a personal finance book in one-chapter installments and release them online for free has come to an end... The site was very popular, drawing 35 million hits from 167 countries and more than 10,000 comments and questions from readers...</summary>
<content type="html">Robert Kiyosaki’s experiment to write a personal finance book in one-chapter installments and release them online for free has come to an end... The site was very popular, drawing 35 million hits from 167 countries and more than 10,000 comments and questions from readers...</content>
<source>
<title>publishersweekly.com</title>
</source>
<bx:external-link>http://www.publishersweekly.com/article/CA6686405.html</bx:external-link>
<bx:adder>
<bx:fullname>Pete Nikolai</bx:fullname>
<bx:id>pnikolai463</bx:id>
<bx:link href="http://bx.businessweek.com/profile/pete-nikolai/pnikolai463/"/>
</bx:adder>
<bx:action>
<bx:total>1</bx:total>
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</entry>
<entry>
<title>Jay McGraw on Online Media &amp; Publishing: Content is Still King, News and Visual</title>
<link href="/digital-publishing/jay-mcgraw-on-online-media--publishing-content-is-still-king-news-and-visual/13962144632838837441-ccf233d9c435137de75ed526e8b903a2/"/>
<id>urn:com:businessweek:bx:article:13962144632838837441-ccf233d9c435137de75ed526e8b903a2</id>
<updated>2009-08-31T22:49:39.702-04:00</updated>
<summary>“It’s no question. Things are changing rapidly. We’re going to see the media evolving. On Friday I spoke with Jay McGraw, Group Publisher at McGraw-Hill Construction, about where he thinks Online Media stands and is headed. “Content will be very...</summary>
<content type="html">“It’s no question. Things are changing rapidly. We’re going to see the media evolving. On Friday I spoke with Jay McGraw, Group Publisher at McGraw-Hill Construction, about where he thinks Online Media stands and is headed. “Content will be very...</content>
<source>
<title>rockyreichman.wordpress.com</title>
</source>
<bx:external-link>http://rockyreichman.wordpress.com/2009/08/30/jay-mcgraw-on-online-media-publishing-content-is-still-king-news-and-visual/</bx:external-link>
<bx:adder>
<bx:fullname>Rocky Reichman</bx:fullname>
<bx:id>rreichman181</bx:id>
<bx:link href="http://bx.businessweek.com/profile/rocky-reichman/rreichman181/"/>
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