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DRUG MARKETING

Pharmaceutical companies are bombarding the airwaves with TV ads, showering doctors with gifts to get them to prescribe more of their drugs, and practicing other marketing tactics that can get them into hot water. The topic of drug marketing will examine the myriad ways the industry pushes its products -- and the inevitable controversies that result.

Drug Marketing is part of Business Exchange, suggested by Arlene Weintraub. This topic contains 434 news and 304 blog items. Read updated news, blogs, and resources about Drug Marketing. Find user-submitted articles and reactions on Drug Marketing from like-minded professionals.

Blogs

Recent blog posts on this topic.

Andrew Witty, emerging-markets gurumore

Ever wonder why GlaxoSmithKline CEO Andrew Witty is so interested in Africa? Well, it might be that time in...

Glaxo said to cut up to 4,000 more jobsmore

New month, new layoff announcement: GlaxoSmithKline is plotting to cut up to 4,000 more jobs, with an announcement...

Corporate News: Novartis Case Underscores Increased Scrutiny of Drug.....more

Novartis AG's agreement to settle criminal allegations involving marketing of an epilepsy drug is the latest in a...

FDA Warns Researcher For Promoting A Drugmore

Clinical trial investigators better be careful about discussing a drug with the media now that the FDA has chastised a...

Pharma mulls price cuts in developing worldmore

The price cuts GlaxoSmithKline and now Sanofi-Aventis are undertaking in the developing world may soon be industry-wide.

Drug Deals – Nexium and Teva Purple Pill Agreement, And What Is...more

...version of the drug.  Who’s ... been a ton of marketing done here to

What is an FDA Drug Marketing Enforcement Letter?more

...a drug company gets that their drug marketing may be in violation. The Division of Drug Marketing ...

Drug ads move online, creating a web of regulatory challenges.more

Related Articles Drug ads move online, creating a web of regulatory challenges. Nat Med.

FDA Seeks More Data For DTC Drug Ads’ Effectivenessmore

In response to industry comments on a proposed study of effectiveness information in direct-to-consumer (DTC) ads for...

2010: Where does pharma marketing go from here ?more

...be applied to marketing and ... to come by and when costs of new drug development are increasing. Some of the...

How the Drug Industry Spends $20 Billion a Year On Marketingmore

Despite all the job cuts for drug reps, despite the endless stream of TV drug ads, the pharma industry still spends...

Pfizer Pfumes Over Generic Lipitor In The Phillipinesmore

Patent disputes are hardly out of the ordinary, but the big drugmaker is locked in an interesting battle in this...

Documentary Angers Corrupt Scientistsmore

...lawyer, longshoreman or pharmaceutical company ... each year, billion-dollar drug companies

FDA Pharma Marketing Hearing Draws Big Media Stakeholdersmore

FDA Warns Eisai About Dacogen Promotional Material more

...the FDA’s Division of Drug Marketing, Advertising and...

Drug Ads May Be Dangerous To Healthmore

“If the pharmaceutical industry isn’t willing to change the ads to make ... Advocates for prescription drug ads claim...

Drug Ads in Social Media Scrutinized by FDAmore

The Food and Drug Administration held ... companies can achieve balance in ads when the medium ... significant revenue...

Google's Pitch to FDA for Online Drug Adsmore

...http://blogs.wsj.com/health/2009/11/......

Pharma Marketing Blog: FDA Social Media Guidelines Best Done in ...more

In his closing remarks at yesterday's public hearing on FDA regulation of social media, Tom Abrams, Director of FDA's...

Google, Yahoo call for expanded online drug adsmore

Drug Ads can be Harmful to Health of Consumersmore

(Sat Nov 14 06:34:48 2009 PST) [$drug_related(60...

Should Drug Ads Help You?more

Should drug ads educate the public about health conditions? Well, why not. It could be seen as a compromise for...

FDA Pharma Marketing Hearing Draws Big Media Stakeholdersmore

Companies like Google, Yahoo, Nielsen, and HealthCentral hope guiding the FDA's forthcoming online ad and social media...

Critics Say Social-Media Should Be Off Limits for DTC Drug Adsmore

And they weren't inclined to give the pharmaceutical industry much leeway.

Drug Marketing Continues to be Criminalmore

One of my many pet peeves is drug marketing. ... And that's before we get to TV ads, something I ... Pharmaceutical...

Top Sources: Drug Marketing

  • News
  • medicinesocialjustice.blogspot.com
  • blogs.nature.com
  • carlatpsychiatry.blogspot.com
  • doseofdigital.com
  • drugreptoys.blogspot.com
  • cfpie.com
  • Pharmalot
  • CNBC
  • eyeonfda.com

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