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<title>E*Trade (ETFC) - Business Exchange</title>
<subtitle>Most Active Articles</subtitle>
<link href="http://bx.businessweek.com/etrade-etfc/most-active/feed" rel="self"/>
<link href="http://bx.businessweek.com/etrade-etfc"/>
<updated>2009-11-24T04:27:09.535-05:00</updated>
<author>
<name>Business Exchange</name>
<email>Business_Exchange@businessweek.com</email>
</author>
<id>urn:com:businessweek:bx:topic:most-active:etrade-etfc</id>
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<entry>
<title>Digging Deeper into E*TRADE&#39;s Earnings Yields Some Surprises</title>
<link href="/etrade-etfc/digging-deeper-into-etrades-earnings-yields-some-surprises/15193614109201992231-8581ce36652b80633d98620c10657d32/"/>
<id>urn:com:businessweek:bx:article:15193614109201992231-8581ce36652b80633d98620c10657d32</id>
<updated>2009-10-29T15:47:29.258-04:00</updated>
<summary>E*TRADE Financial (ETFC) released their third-quarter earnings yesterday, revealing their ninth consecutive quarterly loss. A lot of attention has been...</summary>
<content type="html">E*TRADE Financial (ETFC) released their third-quarter earnings yesterday, revealing their ninth consecutive quarterly loss. A lot of attention has been...</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20091029238/Broker-News/Financials/Digging-Deeper-into-E*TRADE-s-Earnings-Yields-Some-Surprises-ETFC-AMTD-SCHW.html</bx:external-link>
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<entry>
<title>Schwab Earnings Flat, Gets Warning from SEC</title>
<link href="/etrade-etfc/schwab-earnings-flat-gets-warning-from-sec/5688369468929679939-15ac69cbb30291b058f9167083b3b4a2/"/>
<id>urn:com:businessweek:bx:article:5688369468929679939-15ac69cbb30291b058f9167083b3b4a2</id>
<updated>2009-10-15T15:02:04.282-04:00</updated>
<summary>The Charles Schwab Corporation (SCHW) reported its third-quarter earnings before market open this morning, meeting analyst expectations set earlier at $0.17 per share.</summary>
<content type="html">The Charles Schwab Corporation (SCHW) reported its third-quarter earnings before market open this morning, meeting analyst expectations set earlier at $0.17 per share.</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20091015225/Broker-News/Financials/Schwab-Earnings-Flat-Gets-Warning-from-SEC-AMTD-SCHW-ETFC.html</bx:external-link>
<bx:adder>
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<entry>
<title>Keeping an Eye on Schwab&#39;s Upcoming Earnings Announcement</title>
<link href="/etrade-etfc/keeping-an-eye-on-schwabs-upcoming-earnings-announcement/13358635951581848820-993f4b3226eccd5a779c172f6d440a1e/"/>
<id>urn:com:businessweek:bx:article:13358635951581848820-993f4b3226eccd5a779c172f6d440a1e</id>
<updated>2009-10-14T14:50:56.238-04:00</updated>
<summary>We saw rumors that Schwab (SCHW) had delayed its earnings release this week, which of course immediately piqued our interest. It&#39;s rare that an earnings...</summary>
<content type="html">We saw rumors that Schwab (SCHW) had delayed its earnings release this week, which of course immediately piqued our interest. It&#39;s rare that an earnings...</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20091014224/Broker-News/Financials/Keeping-an-Eye-on-Schwab-s-Upcoming-Earnings-Announcement-SCHW-AMTD-ETFC.html</bx:external-link>
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<entry>
<title>Are Mobile Investing Apps Really Necessary?</title>
<link href="/etrade-etfc/are-mobile-investing-apps-really-necessary/4552611632364030951-c129a25bdab219a9643acc7ed880a358/"/>
<id>urn:com:businessweek:bx:article:4552611632364030951-c129a25bdab219a9643acc7ed880a358</id>
<updated>2009-09-28T15:16:52.523-04:00</updated>
<summary>We find news today that Vanguard Group is close to releasing its first application for the iPhone. This will be the first time a mutual fund company has developed a...</summary>
<content type="html">We find news today that Vanguard Group is close to releasing its first application for the iPhone. This will be the first time a mutual fund company has developed a...</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20090928212/Broker-News/New-Products/Are-Mobile-Investing-Apps-Really-Necessary-WFC-ETFC-OXPS.html</bx:external-link>
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</entry>
<entry>
<title>E*TRADE Told To Shore Up Its Banking Unit; Will Sell $150MM In Stock</title>
<link href="/etrade-etfc/etrade-told-to-shore-up-its-banking-unit-will-sell-150mm-in-stock/7354197209753677841-06130432ceac23a0b0d724a228de8101/"/>
<id>urn:com:businessweek:bx:article:7354197209753677841-06130432ceac23a0b0d724a228de8101</id>
<updated>2009-09-14T17:51:46.058-04:00</updated>
<summary>E*TRADE Financial is still feeling the tug of a banking albatross around its neck as the Office of Thrift Supervision, E*TRADE&#39;s regulator of choice, told...</summary>
<content type="html">E*TRADE Financial is still feeling the tug of a banking albatross around its neck as the Office of Thrift Supervision, E*TRADE&#39;s regulator of choice, told...</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20090914199/Broker-News/Financials/E*TRADE-Told-To-Shore-Up-Its-Banking-Unit-Will-Sell-$150MM-In-Stock-ETFC.html</bx:external-link>
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</entry>
<entry>
<title>E*TRADE Account Holders Prohibited From Shorting E*TRADE Stock</title>
<link href="/etrade-etfc/etrade-account-holders-prohibited-from-shorting-etrade-stock/1040743550861259487-fb4cab544f99e6e66a59384acbd238f3/"/>
<id>urn:com:businessweek:bx:article:1040743550861259487-fb4cab544f99e6e66a59384acbd238f3</id>
<updated>2009-09-22T14:18:59.712-04:00</updated>
<summary>Crack Barron&#39;s reporter Theresa Carey uncovered a unique phenomenon in the online broker space: killing shorts. Carey was first alerted to the case...</summary>
<content type="html">Crack Barron&#39;s reporter Theresa Carey uncovered a unique phenomenon in the online broker space: killing shorts. Carey was first alerted to the case...</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20090922205/Broker-News/News/E*TRADE-Account-Holders-Prohibited-From-Shorting-E*TRADE-Stock-AMTD-ETFC-SCHW.html</bx:external-link>
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</entry>
<entry>
<title>The Search Is On for New Leader at E*TRADE</title>
<link href="/etrade-etfc/the-search-is-on-for-new-leader-at-etrade/11122189644564303122-12fb851253c3a38aba892c0599bd655b/"/>
<id>urn:com:businessweek:bx:article:11122189644564303122-12fb851253c3a38aba892c0599bd655b</id>
<updated>2009-09-09T12:57:45.633-04:00</updated>
<summary>Donald Layton is out as Chairman and CEO of E*TRADE Financial (ETFC) as of the end of this year. His contract is expiring and all things are going just as planned,...</summary>
<content type="html">Donald Layton is out as Chairman and CEO of E*TRADE Financial (ETFC) as of the end of this year. His contract is expiring and all things are going just as planned,...</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20090909194/Broker-News/News/The-Search-Is-On-for-New-Leader-at-E*TRADE-ETFC-SCHW-AMTD.html</bx:external-link>
<bx:adder>
<bx:fullname>Dan Olson</bx:fullname>
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</entry>
<entry>
<title>Data Dispatch: Top 50 US banks and thrifts by assets</title>
<link href="/etrade-etfc/data-dispatch-top-50-us-banks-and-thrifts-by-assets/15625596562647944278-90d4bf7c184c7f2dd7e58e0ae466181b/"/>
<id>urn:com:businessweek:bx:article:15625596562647944278-90d4bf7c184c7f2dd7e58e0ae466181b</id>
<updated>2009-09-02T09:16:00.000-04:00</updated>
<summary>Schwab Corp., Capital One Financial Corp., E*TRADE Financial Corp...</summary>
<content type="html">Schwab Corp., Capital One Financial Corp., E*TRADE Financial Corp...</content>
<source>
<title>SNL: All FIG Articles</title>
</source>
<bx:external-link>http://www.snl.com/interactivex/article.aspx?id=9984631&amp;KPLT=5</bx:external-link>
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</entry>
<entry>
<title>Citadel Decides Not To Bail on E*TRADE After All</title>
<link href="/etrade-etfc/citadel-decides-not-to-bail-on-etrade-after-all/5180292874441408319-1ce2d4aa6cf44a04d94d3a7de646bb8e/"/>
<id>urn:com:businessweek:bx:article:5180292874441408319-1ce2d4aa6cf44a04d94d3a7de646bb8e</id>
<updated>2009-09-01T14:16:39.354-04:00</updated>
<summary>Citadel Investment Group bailed out E*TRADE with a large investment in 2007 and then announced a plan to cuts its losses after that bet tanked by at least 80%. On Monday, however, the firm reversed course and decided to stick with the firm.</summary>
<content type="html">Citadel Investment Group bailed out E*TRADE with a large investment in 2007 and then announced a plan to cuts its losses after that bet tanked by at least 80%. On Monday, however, the firm reversed course and decided to stick with the firm.</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20090901187/Broker-News/News/Citadel-Decides-Not-To-Bail-on-E*TRADE-After-All-ETFC.html</bx:external-link>
<bx:adder>
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</entry>
<entry>
<title>Nearly Half Of All Active Traders Shopping for Accounts</title>
<link href="/etrade-etfc/nearly-half-of-all-active-traders-shopping-for-accounts/10020261177742945145-bca6bbe685ff299f5fd06a4cf44543d2/"/>
<id>urn:com:businessweek:bx:article:10020261177742945145-bca6bbe685ff299f5fd06a4cf44543d2</id>
<updated>2009-08-25T13:05:10.426-04:00</updated>
<summary>According to a report released today by Phoenix Marketing International 44% of active traders reported themselves as &quot;in-market&quot; this last quarter.</summary>
<content type="html">According to a report released today by Phoenix Marketing International 44% of active traders reported themselves as &quot;in-market&quot; this last quarter.</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20090825183/Broker-News/News/Nearly-Half-Of-All-Active-Traders-Shopping-for-Accounts-SCHW-ETFC-AMTD.html</bx:external-link>
<bx:adder>
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<entry>
<title>E*Trade&#39;s sugar daddy not selling part of stake (Dealscape</title>
<link href="/etrade-etfc/etrades-sugar-daddy-not-selling-part-of-stake-dealscape/5242674391736712507-48ec5ac82b0b64ffe2259d57fb57d7f4/"/>
<id>urn:com:businessweek:bx:article:5242674391736712507-48ec5ac82b0b64ffe2259d57fb57d7f4</id>
<updated>2009-08-31T14:41:53.054-04:00</updated>
<summary>Shares of E*Trade Financial Corp. (NYSE:ETFC) are up nearly 10% in midday trading as Citadel Investment Group LLC said it will hold on to the 120 million shares of the online trading company it had intended to sell over the next three months.</summary>
<content type="html">Shares of E*Trade Financial Corp. (NYSE:ETFC) are up nearly 10% in midday trading as Citadel Investment Group LLC said it will hold on to the 120 million shares of the online trading company it had intended to sell over the next three months.</content>
<source>
<title>thedeal.com</title>
</source>
<bx:external-link>http://www.thedeal.com/dealscape/2009/08/etrades_sugar_daddy_is_not_sel.php</bx:external-link>
<bx:adder>
<bx:fullname>Brennen Wysong</bx:fullname>
<bx:id>bwysong598</bx:id>
<bx:link href="http://bx.businessweek.com/profile/brennen-wysong/bwysong598/"/>
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</entry>
<entry>
<title>Citadel Bails On E*TRADE, Cuts Losses; EFTC | News</title>
<link href="/etrade-etfc/citadel-bails-on-etrade-cuts-losses-eftc--news/10597966501945536532-5be596fa75fe5966df687a0802266ce8/"/>
<id>urn:com:businessweek:bx:article:10597966501945536532-5be596fa75fe5966df687a0802266ce8</id>
<updated>2009-08-14T13:52:48.335-04:00</updated>
<summary>Citadel Investment Group made a big bet on E*TRADE Financial Group (ETFC) and saved the company from almost assured destruction, but sustained huge losses in the process and now, today, they have decided to cut their losses and run. Well, mostly run.</summary>
<content type="html">Citadel Investment Group made a big bet on E*TRADE Financial Group (ETFC) and saved the company from almost assured destruction, but sustained huge losses in the process and now, today, they have decided to cut their losses and run. Well, mostly run.</content>
<source>
<title>brokernewsblog.com</title>
</source>
<bx:external-link>http://www.brokernewsblog.com/index.php/20090814172/Broker-News/News/Citadel-Bails-On-E*TRADE-Cuts-Losses-EFTC.html</bx:external-link>
<bx:adder>
<bx:fullname>Dan Olson</bx:fullname>
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<entry>
<title>The Latest Interest Rate Massacre: FNBO, E*TRADE, HSBC, ING and More</title>
<link href="/etrade-etfc/the-latest-interest-rate-massacre-fnbo-etrade-hsbc-ing-and-more/717707132196475681-4bba8c6aacebcb8d00635bca84b877b9/"/>
<id>urn:com:businessweek:bx:article:717707132196475681-4bba8c6aacebcb8d00635bca84b877b9</id>
<updated>2009-02-08T22:28:51.022-05:00</updated>
<summary>Ever get the feeling that someone is trying to get you to spend your money, perhaps to stimulate the economy? Banks seem to offer no encouragement for deposits lately. Here are some of the latest interest rate drops over the past few days.</summary>
<content type="html">Ever get the feeling that someone is trying to get you to spend your money, perhaps to stimulate the economy? Banks seem to offer no encouragement for deposits lately. Here are some of the latest interest rate drops over the past few days.</content>
<source>
<title>consumerismcommentary.com</title>
</source>
<bx:external-link>http://www.consumerismcommentary.com/2009/02/03/the-latest-interest-rate-massacre-fnbo-etrade-hsbc-ing-and-more/</bx:external-link>
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<entry>
<title>E-Trade looks past TARP for capital, but options limited</title>
<link href="/etrade-etfc/e-trade-looks-past-tarp-for-capital-but-options-limited/4358939467091678622-603e1eae34c94f1cda30b44e28ff341e/"/>
<id>urn:com:businessweek:bx:article:4358939467091678622-603e1eae34c94f1cda30b44e28ff341e</id>
<updated>2009-02-08T22:14:53.177-05:00</updated>
<summary>The New York company applied for funds from the federal government&#39;s Troubled Asset Relief Program to offset mortgage woes in its banking unit. While it waits for a response from regulators</summary>
<content type="html">The New York company applied for funds from the federal government&#39;s Troubled Asset Relief Program to offset mortgage woes in its banking unit. While it waits for a response from regulators</content>
<source>
<title>MarketWatch</title>
</source>
<bx:external-link>http://www.marketwatch.com/news/story/e-trade-looks-past-tarp-capital/story.aspx?guid=%7B19AC9BFE%2DD9F4%2D41E6%2D8903%2D43D65822B73F%7D</bx:external-link>
<bx:adder>
<bx:fullname>Ginny Moore</bx:fullname>
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<entry>
<title>E-Trade baby ad puts &#39;shankopotamus&#39; in play</title>
<link href="/etrade-etfc/e-trade-baby-ad-puts-shankopotamus-in-play/2055506458599418259-93bfa7ced519165f5d5d87d26b67420c/"/>
<id>urn:com:businessweek:bx:article:2055506458599418259-93bfa7ced519165f5d5d87d26b67420c</id>
<updated>2009-02-05T04:56:00.000-05:00</updated>
<summary>Long after E-Trade&#39;s talking baby ads (etrade.com/tvads) are forgotten, part of one might live on in country club locker rooms. That&#39;s the part where the baby disses a golfer as</summary>
<content type="html">Long after E-Trade&#39;s talking baby ads (etrade.com/tvads) are forgotten, part of one might live on in country club locker rooms. That&#39;s the part where the baby disses a golfer as</content>
<source>
<title>Chicago Tribune</title>
</source>
<bx:external-link>http://c.moreover.com/click/here.pl?r1805581438&amp;f=9791</bx:external-link>
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<entry>
<title>E-Trade client trades rise 34.5% in April</title>
<link href="/etrade-etfc/e-trade-client-trades-rise-345-in-april/6179423684399992514-4abc2b7314e0577d2a91372fcea665fd/"/>
<id>urn:com:businessweek:bx:article:6179423684399992514-4abc2b7314e0577d2a91372fcea665fd</id>
<updated>2009-05-13T08:30:00.000-04:00</updated>
<summary>Banks E*Trade Financial Corp Story Quotes Comment AlertEmail Print By Greg Morcroft NEW YORK (MarketWatch) -- E-Trade Financial /quotes/comstock/15*!etfc/quotes/nls/etfc (ETFC 1.59, -0.19, -10.67%) said on Wednesday that its total daily average revenue</summary>
<content type="html">Banks E*Trade Financial Corp Story Quotes Comment AlertEmail Print By Greg Morcroft NEW YORK (MarketWatch) -- E-Trade Financial /quotes/comstock/15*!etfc/quotes/nls/etfc (ETFC 1.59, -0.19, -10.67%) said on Wednesday that its total daily average revenue</content>
<source>
<title>MarketWatch</title>
</source>
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<title>E-Trade reports $276 mln quarterly net loss as provisions climb</title>
<link href="/etrade-etfc/e-trade-reports-276-mln-quarterly-net-loss-as-provisions-climb/8445040129513076646-8a56a685bcf48215f05a7059dffd7890/"/>
<id>urn:com:businessweek:bx:article:8445040129513076646-8a56a685bcf48215f05a7059dffd7890</id>
<updated>2009-02-08T22:15:48.317-05:00</updated>
<summary>E-Trade was expected to lose 23 cents a share, according to the average estimate of 12 analysts in a Thomson Reuters survey. The results included $513 million of extra provisions to cover losses mainly in E-Trade&#39;s portfolios of mortgages and...</summary>
<content type="html">E-Trade was expected to lose 23 cents a share, according to the average estimate of 12 analysts in a Thomson Reuters survey. The results included $513 million of extra provisions to cover losses mainly in E-Trade&#39;s portfolios of mortgages and...</content>
<source>
<title>MarketWatch</title>
</source>
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<entry>
<title>Scotia iTrade, watch those fees</title>
<link href="/etrade-etfc/scotia-itrade-watch-those-fees/13809450510166871481-74654ccc15d961cc8846dd75099b6ac8/"/>
<id>urn:com:businessweek:bx:article:13809450510166871481-74654ccc15d961cc8846dd75099b6ac8</id>
<updated>2009-03-10T03:42:00.000-04:00</updated>
<summary>captured this reality in commenting last year on a posting about Scotiabank&#39;s purchase of E*Trade. &#39;As an E-Trade customer I&#39;ll be heading for the exits if my fees increase,&#39; the person wrote. Don&#39;t mess with vengeful investors, Scotiabank. From E*Trade</summary>
<content type="html">captured this reality in commenting last year on a posting about Scotiabank&#39;s purchase of E*Trade. &#39;As an E-Trade customer I&#39;ll be heading for the exits if my fees increase,&#39; the person wrote. Don&#39;t mess with vengeful investors, Scotiabank. From E*Trade</content>
<source>
<title>Globe and Mail</title>
</source>
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<entry>
<title>E*Trade v. Deutsche Bank</title>
<link href="/etrade-etfc/etrade-v-deutsche-bank/17063037322339532597-e647293c086c377baea4668add24fc98/"/>
<id>urn:com:businessweek:bx:article:17063037322339532597-e647293c086c377baea4668add24fc98</id>
<updated>2009-02-08T22:22:00.253-05:00</updated>
<summary>Online lender E*Trade Bank is alleging Germany&#39;s Deutsche Bank AG overstated by nearly $15 million the value of a recreational vehicle loan business sold to E*Trade in late 2002.</summary>
<content type="html">Online lender E*Trade Bank is alleging Germany&#39;s Deutsche Bank AG overstated by nearly $15 million the value of a recreational vehicle loan business sold to E*Trade in late 2002.</content>
<source>
<title>courtroomview.com</title>
</source>
<bx:external-link>http://www.courtroomview.com/cases/349</bx:external-link>
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<entry>
<title>3 Stock Picks: ORCL, FDX, ETFC</title>
<link href="/etrade-etfc/3-stock-picks-orcl-fdx-etfc/7012227551982865502-ec483adcae5e69c781277df0eb91f188/"/>
<id>urn:com:businessweek:bx:article:7012227551982865502-ec483adcae5e69c781277df0eb91f188</id>
<updated>2009-03-19T04:05:00.000-04:00</updated>
<summary>need to sit tight. Recovery absolutely, positively won&#39;t be there overnight. Do-It-Yourselfers Boost E*Trade Investors added to E-Trade Financial&#39;s (ETFC) week-long rebound Thursday, buying shares of the discount brokerage after it announced a series of</summary>
<content type="html">need to sit tight. Recovery absolutely, positively won&#39;t be there overnight. Do-It-Yourselfers Boost E*Trade Investors added to E-Trade Financial&#39;s (ETFC) week-long rebound Thursday, buying shares of the discount brokerage after it announced a series of</content>
<source>
<title>Smart Money</title>
</source>
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<entry>
<title>Which Online Brokers Keep Clients Happy?</title>
<link href="/etrade-etfc/which-online-brokers-keep-clients-happy/2736608043689026844-21c6fe65682d5b2fc30e15f7d21a15c5/"/>
<id>urn:com:businessweek:bx:article:2736608043689026844-21c6fe65682d5b2fc30e15f7d21a15c5</id>
<updated>2009-02-19T03:35:00.000-05:00</updated>
<summary>the rest of the industry. TD Ameritrade (AMTD) posted a whopping double-digit drop, but it still edged out E-Trade (ETFC), a perennial last-place finisher. (See table below.) What separates the relative winners from the losers? The bigger, more</summary>
<content type="html">the rest of the industry. TD Ameritrade (AMTD) posted a whopping double-digit drop, but it still edged out E-Trade (ETFC), a perennial last-place finisher. (See table below.) What separates the relative winners from the losers? The bigger, more</content>
<source>
<title>Smart Money</title>
</source>
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<entry>
<title>Advertising Messages at $100,000 a Second</title>
<link href="/etrade-etfc/advertising-messages-at-100000-a-second/10569450198900129431-8fb9670047ac37f400b2fb80acba9e0e/"/>
<id>urn:com:businessweek:bx:article:10569450198900129431-8fb9670047ac37f400b2fb80acba9e0e</id>
<updated>2009-02-08T22:25:10.425-05:00</updated>
<summary>Marketers that advertise during the Super Bowl, the championship game of American football, are always seeking more bang for their buck. This year, with each 30-second commercial during the game estimated to cost a record $3 million -- yes, $100,000...</summary>
<content type="html">Marketers that advertise during the Super Bowl, the championship game of American football, are always seeking more bang for their buck. This year, with each 30-second commercial during the game estimated to cost a record $3 million -- yes, $100,000...</content>
<source>
<title>newsfactor.com</title>
</source>
<bx:external-link>http://www.newsfactor.com/story.xhtml?story_id=003000A2P470&amp;full_skip=1</bx:external-link>
<bx:adder>
<bx:fullname>Ginny Moore</bx:fullname>
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<entry>
<title>Did online companies market their brands well at the Super Bowl? | Webware</title>
<link href="/etrade-etfc/did-online-companies-market-their-brands-well-at-the-super-bowl--webware/5890420819571777822-a92c0b0abf5dabf9f4e569bd47e86137/"/>
<id>urn:com:businessweek:bx:article:5890420819571777822-a92c0b0abf5dabf9f4e569bd47e86137</id>
<updated>2009-02-08T22:18:52.881-05:00</updated>
<summary>Can you communicate what a Web site is about to millions of sports fans looking for entertainment above all else? Now that the Super Bowl is over, let&#39;s examine how well the online firms that bought ads fared in delivering spots that effectively...</summary>
<content type="html">Can you communicate what a Web site is about to millions of sports fans looking for entertainment above all else? Now that the Super Bowl is over, let&#39;s examine how well the online firms that bought ads fared in delivering spots that effectively...</content>
<source>
<title>CNET News.com</title>
</source>
<bx:external-link>http://news.cnet.com/8301-17939_109-10154867-2.html</bx:external-link>
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