Superior Customer Experiences-Part III

So let’s assume you wowed them using the hints from Part I and Part II, and your leads are ready to begin working with you. There are 3 touch points to be aware of. Let’s take a look at each.

Now it’s time to land this lead and get a project. We have three touch points between now and when you start your project:

1. Post-appointment follow-up
2. Delivery of...