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GAY BUSINESS AND MARKETING

Despite encompassing almost 16 million people, the gay and lesbian market is one of the least understood American consumer niches. But with the annual buying power of gays and lesbians now exceeding $500 billion, that’s changing. Big companies like IBM, American Airlines, Merrill Lynch, and BMW aggressively court GLBT consumers. Meanwhile, gay-owned businesses are expanding, as well. Check out the latest developments here.

Gay Business and Marketing is part of Business Exchange, suggested by Jim Ellis. This topic contains 606 news and 209 blog items. Read updated news, blogs, and resources about Gay Business and Marketing. Find user-submitted articles and reactions on Gay Business and Marketing from like-minded professionals.

News

Recent news on this topic.

'Thin and beautiful' customers ONLY: How Abercrombie & Fitch doesn...more

The retailer's CEO, Mike Jeffries, 'doesn't want his core customers to see people who aren't as hot as them wearing his...

Boy Scouts PR Move: More Talk, Less Actionmore

THE PR VERDICT: “C” (Distinctly OK) for the Boy Scouts of America. Listening to members is fine, but sometimes...

Adam Lambert to Perform at Miami Beach Gay Pridemore

The mission of Miami Beach Gay Pride is to bring together members of the lesbian, gay, bisexual, and transgender (LGBT)...

Dean: Gay MBAs Should Not Come Out To Employersmore

'Be very strategic, says openly gay dean

Thinking Allowedmore

What are the implications of political correctness on a modern society?

LGBT Event For MBAs & Applicants In Bostonmore

Group is trying to draw more applicants

Gay-Straight Campaign to End Homophobia in Sportsmore

The You Can Play project has launched an advocacy program to change the homophobic culture of locker rooms with a...

Harry Potter Magic for Lesbians, Gays, Bisexuals…more

Read and watch Daniel Radcliffe in this story:

What are the top cities for social media usage?more

While its no surprise Silicon Valley, the technology hub of the US, clinched the top 2 spots on the list of the most...

Gay Capital – When Green Meets Rainbowmore

Are sexual minorities the new market niche for companies striving to increase their sales?

CoMetrics Partners LLC Admits Elliot Smerlingmore

and equity financing. Prior to joining CoMetrics, Mr. Smerling was a Partner and Chief Investment Officer at Huntsman...

International Gay & Lesbian Travel Association (IGLTA) convenes Tu...more

more than $45 billion annually, the most of all gay travelers worldwide, according to Out Now Global, a gay marketing...

NZ opposition a 'gaggle of gays', says MPmore

from within. The comments have generated calls of homophobia, with Mr O'Connor labelled a "redneck" by a gay...

Air New Zealand's Safety Video Goes Viral, With Help From Richard Simm...more

Most regular air travelers tune out when the safety briefing begins, but Air New Zealand is doing anything it can to...

Greater Seattle Business Association to honor Margaret Wittmore

When the Greater Seattle Business Association was first formed, gay business owners were looking for a way to find and...

The coming fight over .gay domain (Q&A)more

the chief executive of dotGAY, is the founder of SPI Marketing, which bills itself as a "full service" gay...

WorldGate Receives INTERNET TELEPHONY(R) Magazine's Thirteenth Annual ...more

http://twitter.com/ojophone Facebook:...

Mail-order bride trade is flourishing in downturnmore

instant message translation. Some companies, like Hand-In-Hand, have also expanded into same-sex international...

Gay business travel on the radarmore

a national audience. "From a destination and hotel standpoint, it's a big business," Paisley said.

Coming out at work: how easy is it?more

��� you can still be sacked for being gay in 28 states. How to tell others ��� Join gay business groups such as City...

Reportlinker Adds The Pursuit Of Pink Money: Gay And Lesbian Spending ...more

Oct. 26 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue: Gay...

Carl spurs a holy riftmore

an age-old type of question: "Is Carl Paladino good for the Jews?" AP Carl Paladino (right) "Regarding...

Community Marketing, Inc. | LGBT Statistics and Insightsmore

Connecting our Clients with the Gay & Lesbian Community Since 1992

BRAND FABULOUSNESS – LGBT marketing – gay marketing – marketing meets ...more

YouTube - It Gets Better - Ithaca Collegemore

Back to It Gets Better Project In support of the Trevor Project and the It Gets Better campaign, Ithaca College...

Top Sources: Gay Business and Marketing

  • Yahoo! News Search Results for gay marketing
  • Gay Market News. Gay Marketing is Out Now. LGBT Advertising, Research. Lesbian+ gay marketing
  • associatedcontent.com
  • New York Times
  • Miami Herald
  • thebeginner.eu
  • searchdailynews.blogspot.com
  • Guardian Unlimited
  • advocate.com
  • theshout.com.au

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