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GAY BUSINESS AND MARKETING
Despite encompassing almost 16 million people, the gay and lesbian market is one of the least understood American consumer niches. But with the annual buying power of gays and lesbians now exceeding $500 billion, that’s changing. Big companies like IBM, American Airlines, Merrill Lynch, and BMW aggressively court GLBT consumers. Meanwhile, gay-owned businesses are expanding, as well. Check out the latest developments here.
Gay Business and Marketing is part of Business Exchange, suggested by
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Recent news on this topic.
In the face of continued pressure against their homophobic advertising editorial policies, Facebook has finally given...
While Facebook is happy to allow scantily clad men and women in a heterosexual context, the same, or tamer subjects in...
Thin fuchsia font. Art house-style videos. A social events calendar and professionals filled with pride.
for similar laws in other countries, and a wave of gay weddings are expected in Buenos Aires. Some gay business leaders...
Joomla! - the dynamic portal engine and content management system
A gay business advocacy group is charging McDonald's with hypocrisy after the global fast food giant aired a gay-themed...
the ad: "They���re pandering to the homosexual market," wrote one commenter on the FreeRepublic.com.
Businesses are beginning to recognize a new and possibly lucrative niche market, as clubs that had been required to...
and determination of the group thus far in recognizing the potential that exists in Greater Fort Lauderdale's gay...
Another Gay Movie, starring Michael Carbonaro, follows the line with the series of Scary Movie films, by spoofing...
of our nearly two-decade history of supporting LGBT residents and businesses -- including our domestic partnership...
year. That oil spill of 1989 barely caused a ripple in the stock���s performance." -- Christopher Gay Business -...
Facebook is displaying a surprising level of homophobia in its advertising policies. They have disapproved a lot of ads...
Where to stay eat and play when you are Gay in Columbus, Ohio.
times that we live in," said Patrick Chung, a StartOut advisory board member, of the proliferation of gay business...
enlightened times that we live in, said Patrick Chung, a StartOut advisory board member, of the proliferation of gay...
enlightened times that we live in,��� said Patrick Chung, a StartOut advisory board member, of the proliferation of gay...
AccuraCast has launched Pink!, a division of the agency created specifically to provide SEO, PPC, digital display,...
series of print ads showing, for instance, a donkey–A.K.A. ass–above the tagline: “Keep it clean. Naturally.
BY SARAH E. NEEDLEMAN Should gay business owners out themselves when interviewing job candidates? Some gay...
is hot [and] Tiger likes hos.' The most hostile responses, according to Ian Johnson, CEO of the global gay marketing...
hot [and] Tiger likes hos." The most hostile responses, according to Ian Johnson, CEO of the global gay marketing...
Top Sources: Gay Business and Marketing
- Yahoo! News Search Results for gay marketing
- Gay Market News. Gay Marketing is Out Now. LGBT Advertising, Research. Lesbian+ gay marketing
- associatedcontent.com
- New York Times
- searchdailynews.blogspot.com
- Miami Herald
- thebeginner.eu
- advocate.com
- Guardian Unlimited
- utalkmarketing.com
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