Most Active Articles 2010-03-21T10:28:16.292-04:00 Business Exchange Business_Exchange@businessweek.com urn:com:businessweek:bx:topic:most-active:global-marketing Mauricio De Anda H mdeandah536 urn:com:businessweek:bx:article:9595776069981342278-8f392a3cd984e4e7c2d1495e9520ee20 2010-03-10T10:21:17.400-05:00

With the bar for communications resonance higher than ever, diverse and changing media consumption habits by consumers across the globe pose a challenge to global marketing organizations. Determining the best way to organize and manage the global versus local aspects of communications requires a series of tradeoffs that will separate the winners in a world where everything local can become global instantaneously.

With the bar for communications resonance higher than ever, diverse and changing media consumption habits by consumers across the globe pose a challenge to global marketing organizations. Determining the best way to organize and manage the global versus local aspects of communications requires a series of tradeoffs that will separate the winners in a world where everything local can become global instantaneously. http://mlcwideangle.exbdblogs.com/2010/03/09/glocalization-%e2%80%93-catchy-buzzword-or-required-marketing-capability/ Marketing Leadership Council tkoopersmith354 17 17 0 0 urn:com:businessweek:bx:article:17289199465538322666-cb44a773c6e8576e71135a59c45ff0c2 2010-02-23T07:14:00.000-05:00

...singer/MC K'Naan to create a special theme song for their global marketing blitz to support...

...singer/MC K'Naan to create a special theme song for their global marketing blitz to support... http://www.arjanwrites.com/arjanwrites/2010/02/free-mp3-download-knaan-wavin-flag.html 96 96 0 0 urn:com:businessweek:bx:article:13352105165441067118-7aebc14b6df74a7914de01a0bd5bb4e7 2010-02-24T13:59:38.598-05:00

For companies to come out of the recession stronger than before, marketers must actively rebalance the global portfolio to better adapt to emerging market opportunities and capitalize on untapped segments in the developed world.

For companies to come out of the recession stronger than before, marketers must actively rebalance the global portfolio to better adapt to emerging market opportunities and capitalize on untapped segments in the developed world. http://mlcwideangle.exbdblogs.com/2010/02/22/globalization-whether-we-like-it-or-not/ Marketing Leadership Council tkoopersmith354 70 70 0 0 urn:com:businessweek:bx:article:14979768965353104386-a3e9880515e390edb9ae5bf7320c1dee 2010-02-05T05:47:00.000-05:00

and those who aren’t – brands, bands, TV shows and businesses — are on it. Meenal Balar, international marketing manager at Facebook, said the rapid growth in India was humbling. Globally, Facebook reached 350 million active users, up 200 million

and those who aren’t – brands, bands, TV shows and businesses — are on it. Meenal Balar, international marketing manager at Facebook, said the rapid growth in India was humbling. Globally, Facebook reached 350 million active users, up 200 million http://c.moreover.com/click/here.pl?r2528333462&f=9791 105 105 0 0 urn:com:businessweek:bx:article:16181610431168117583-d2f6a61743082a70f3e3caab43dcca1d 2009-11-11T12:21:46.085-05:00

What do Dove, Sony Ericsson and Coors Light have in common? They've all successfully repositioned themselves as global brands. Learn what you need to do to connect with your audience on the worldwide stage and inspire passion about your brand.

What do Dove, Sony Ericsson and Coors Light have in common? They've all successfully repositioned themselves as global brands. Learn what you need to do to connect with your audience on the worldwide stage and inspire passion about your brand. http://chiefmarketer.com/disciplines/branding/global-brand-1110/ Eric Tsai etsai275 336 334 1 1 urn:com:businessweek:bx:article:10037460094994189146-5e902a191af2aabcf3f90c198ca9aeca 2010-02-24T08:04:47.985-05:00

Visit www.gtpworldsite.com Global Training Partners provides cross cultural training programs for people doing business across cultures. Our programs provide the skills and practical applications...

Visit www.gtpworldsite.com Global Training Partners provides cross cultural training programs for people doing business across cultures. Our programs provide the skills and practical applications... http://www.training-classes.com/programs/03/78/37801_india_cross_cultural_training_-_global_training_partners_gtp.php Brian McDermott bmcdermott417 16 16 0 0 urn:com:businessweek:bx:article:5037158641880577237-2bc0aecdead982459e18d36db928ff59 2010-02-20T07:56:31.907-05:00

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada.

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada. http://www.gtpworldsite.com/ourworkshops.html Brian McDermott bmcdermott417 11 11 0 0 urn:com:businessweek:bx:article:16881210304589600356-cb93cd4fd91eae4c57f0ef38a5879097 2010-01-23T05:28:05.326-05:00

China Cross Cultural and Intercultural Training Shanghai Beijing - GTP Global Training Partners Visit www.gtpworldsite.com

China Cross Cultural and Intercultural Training Shanghai Beijing - GTP Global Training Partners Visit www.gtpworldsite.com http://www.training-classes.com/programs/03/64/36499_china_cross_cultural_and_intercultural_training_shanghai_bei.php Brian McDermott bmcdermott417 50 50 0 0 urn:com:businessweek:bx:article:17492802023362998927-9b79ce27f38da80c2a1939b8adcd045b 2010-02-20T07:11:44.084-05:00

Visit www.gtpworldsite.com United States USA Cross Cultural Training - Global Training Partners (GTP) - Latest News Cross Cultural Training and Intercultural Training Singapore Global Training...

Visit www.gtpworldsite.com United States USA Cross Cultural Training - Global Training Partners (GTP) - Latest News Cross Cultural Training and Intercultural Training Singapore Global Training... http://www.hotfrog.sg/Companies/Global-Training-Partners-Cross-Cultural-Training-and-Intercultural-Training-Singapore/United-States-USA-Cross-Cultural-Training-Global-Training-Partners-GTP-Latest-News-10233 Brian McDermott bmcdermott417 10 10 0 0 urn:com:businessweek:bx:article:15066098496390968855-2959c6ce578b8381df3d2c6dc89bff60 2010-02-11T13:31:20.027-05:00

Feb. 11 (Bloomberg) -- Twitter Inc., the No. 3 social- networking site in the U.S., hired Ali Rowghani as its first chief financial officer, bolstering the company’s executive ranks as it seeks new sources of revenue. Rowghani, who is finance chief...

Feb. 11 (Bloomberg) -- Twitter Inc., the No. 3 social- networking site in the U.S., hired Ali Rowghani as its first chief financial officer, bolstering the company’s executive ranks as it seeks new sources of revenue. Rowghani, who is finance chief... http://www.bloomberg.com/apps/news?pid=20601204&sid=aJvp8rAM_95M Allisan Williams-Bohanon awilliamsbohanon884 12 11 0 1 urn:com:businessweek:bx:article:3121184106096108596-cd8157c3056f2a188864890fa5ede40f 2010-02-20T08:18:27.079-05:00

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada.

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada. http://www.gtpworldsite.com/pdfs/GTP_Brochure08.pdf Brian McDermott bmcdermott417 4 4 0 0 urn:com:businessweek:bx:article:4797984844887891159-bbcd709ccfa5258ac78930496604fcbd 2010-02-20T08:12:35.393-05:00

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada.

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada. http://www.gtpworldsite.com/contactus.html Brian McDermott bmcdermott417 3 3 0 0 urn:com:businessweek:bx:article:7181304345640526293-b803257e0794e5d6a20063d051dd01d4 2010-02-20T07:20:34.001-05:00

Visit www.gtpworldsite.com China Cross Cultural Training - Global Training Partners(GTP) - Latest News Shanghai, Beijing Cross Cultural Training and Intercultural Training Singapore Global Training Partners(GTP)...

Visit www.gtpworldsite.com China Cross Cultural Training - Global Training Partners(GTP) - Latest News Shanghai, Beijing Cross Cultural Training and Intercultural Training Singapore Global Training Partners(GTP)... http://www.hotfrog.sg/Companies/Global-Training-Partners-Cross-Cultural-Training-and-Intercultural-Training-Singapore/China-Cross-Cultural-Training-Global-Training-Partners-GTP-Latest-News-10232 Brian McDermott bmcdermott417 2 2 0 0 urn:com:businessweek:bx:article:828811000184145119-5b078242e0dd61acc9fbe311c21eb4e5 2010-01-05T13:12:25.756-05:00

An unprecedented number of marketing leaders are planning to reorganize their functions this year. The most ambitious are searching for a new model altogether—a marketing organization that adapts to changing markets, and doesn’t require a wrecking ball every three years.

An unprecedented number of marketing leaders are planning to reorganize their functions this year. The most ambitious are searching for a new model altogether—a marketing organization that adapts to changing markets, and doesn’t require a wrecking ball every three years. http://mlcwideangle.exbdblogs.com/2010/01/04/2010-year-of-the-re-org/ Marketing Leadership Council tkoopersmith354 36 36 0 0 urn:com:businessweek:bx:article:11957884273426642481-e419d3078fc31944889080b93eadeab3 2010-02-20T08:08:16.622-05:00

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada.

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada. http://www.gtpworldsite.com/clients.html Brian McDermott bmcdermott417 1 1 0 0 urn:com:businessweek:bx:article:3038312501631398107-e1fce65939011cdd4015e5673d69df6f 2010-02-20T08:03:14.055-05:00

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada.

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada. http://www.gtpworldsite.com/ourservices.html Brian McDermott bmcdermott417 1 1 0 0 urn:com:businessweek:bx:article:10939567636739524331-da4d6dc83eb17575dcf6d3e1f17c5263 2010-02-20T07:45:07.443-05:00

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada.

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada. http://www.gtpworldsite.com/index.html Brian McDermott bmcdermott417 1 1 0 0 urn:com:businessweek:bx:article:12071269935927971029-f989b95c894bfab0d9644f4e2dc10145 2010-02-20T07:50:46.115-05:00

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada.

Visit www.gtpworldsite.com Global Training Partners (GTP) – Singapore - Cross cultural trainings and intercultural trainings across Asia (Hong Kong, China – Beijing, Shanghai, Korea, Japan, India, Malaysia, Thailand, Vietnam, Australia) Europe (United Kingdom – UK, Germany, France, Switzerland, Netherlands, Czech Republic) and the United States - USA, and Canada. http://www.gtpworldsite.com/ourapproach.html Brian McDermott bmcdermott417 0 0 0 0 urn:com:businessweek:bx:article:12560603874780636838-dd738f6227779bc6a363d3998bfe9764 2010-02-20T07:03:26.474-05:00

Visit www.gtpworldsite.com United Kingdom UK Cross Cultural Training - Global Training Partners (GTP) - Latest News Cross Cultural Training and Intercultural Training Singapore Global Training...

Visit www.gtpworldsite.com United Kingdom UK Cross Cultural Training - Global Training Partners (GTP) - Latest News Cross Cultural Training and Intercultural Training Singapore Global Training... http://www.hotfrog.sg/Companies/Global-Training-Partners-Cross-Cultural-Training-and-Intercultural-Training-Singapore/United-Kingdom-UK-Cross-Cultural-Training-Global-Training-Partners-GTP-Latest-News-10234 Brian McDermott bmcdermott417 0 0 0 0 urn:com:businessweek:bx:article:9148851080090329406-003bd8908e4fd2c20e52c932d3e862ef 2009-11-13T14:37:00.000-05:00

•Should international marketing managers standardize the marketing mix? Why or why not?

•Should international marketing managers standardize the marketing mix? Why or why not? http://answers.yahoo.com/question/index?qid=20091113113727AAVyh5m 94 94 0 0 urn:com:businessweek:bx:article:14686230807520276397-e2e6ac770e3542d26a59994e1a059c73 2010-01-13T05:56:29.908-05:00

Global Training Partners provides cross cultural training programs for people doing business across cultures. Our programs provide the skills and practical applications necessary for executives to successfully communicate, negotiate and work with clients, team members and suppliers from other cultures. Visit www.gtpworldsite.com

Global Training Partners provides cross cultural training programs for people doing business across cultures. Our programs provide the skills and practical applications necessary for executives to successfully communicate, negotiate and work with clients, team members and suppliers from other cultures. Visit www.gtpworldsite.com http://www.hotfrog.sg/Companies/Global-Training-Partners-Cross-Cultural-Training-and-Intercultural-Training Brian McDermott bmcdermott417 19 19 0 0 urn:com:businessweek:bx:article:13715625357082457401-e4e4e3432eb6c5a334567de2b5310016 2010-01-23T05:19:38.391-05:00

Hong Kong Cross Cultural and Intercultural Training Global Training Partners (GTP) Visit www.gtpworldsite.com

Hong Kong Cross Cultural and Intercultural Training Global Training Partners (GTP) Visit www.gtpworldsite.com http://www.training-classes.com/programs/03/64/36496_hong_kong_cross_cultural_training_-_global_training_partners.php Brian McDermott bmcdermott417 11 11 0 0 urn:com:businessweek:bx:article:15179125437551462106-fbd817a7d1ec96731cd0432500de55fe 2010-01-23T05:37:41.029-05:00

Singapore Cross Cultural Training - Global Training Partners (GTP) - Latest News Visit www.gtpworldsite.com

Singapore Cross Cultural Training - Global Training Partners (GTP) - Latest News Visit www.gtpworldsite.com http://www.training-classes.com/programs/03/64/36497_singapore_cross_cultural_training_-_global_training_partners.php Brian McDermott bmcdermott417 10 10 0 0 urn:com:businessweek:bx:article:10563460654280941532-7d410095e12adb045623ecbb062b54f7 2010-02-02T23:08:00.000-05:00

http://answers.yahoo.com/question/index?qid=20100202200802AAIWbNX 16 16 0 0 urn:com:businessweek:bx:article:14269336648184076928-5b5fa6d0bdc02b7d635a596b6ce7cf34 2009-05-08T00:20:28.702-04:00

Strategic guidance for foreign markets.

Strategic guidance for foreign markets. http://www.brandingstrategyinsider.com/2009/05/the-impact-of-culture-on-branding.html#more Derrick Daye ddaye890 163 161 1 1