GOOGLE VS MICROSOFT

Lately the rivalry between Google and Microsoft has intensified, each trying to grab market share in each other's core products and services. For example, Microsoft launches Bing, which competes with Google Search. Google counters with an announcement of Google Chrome OS, which would compete with MS Windows. Then Microsoft and Yahoo (No. 2 in search) teamed up to increase Microsoft's position in search. Google responds with the "Go Google" ad campaign and viral marketing, i.e., via Twitter, to promote Google Apps which competes with MS Office. What will happen next? Who knows but the rivalry will likely intensify before it dies down.

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