The Only Reason to Sell Google Now

Kosmix is nothing like Google or alternatives from Yahoo! (Nasdaq: YHOO), Microsoft (Nasdaq: MSFT), or IAC's (Nasdaq: IACI) Ask.com. It's almost wrong to call it a search engine. A better comparison might be Guy Kawasaki's Alltop.com, which aggregates feeds into topics that resemble an online magazine rack. Choose your topic and browse at will.

But if Alltop is a magazine rack, Kosmix...