Stimulate Creativity - Open ended objects for brainstorming

Fast prototyping is a well-known approach to test new concepts through partial completion. But what if the prototype were not the transfer of a new concept, but a way to generate new concepts and creative ideas? That’s the path that Virginia Cruiz and Nicolas Gaudron, founders of design agency and innovation consultancy IDSL, have investigated and described in “Open-ended objects: a tool for...