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INTEGRATED MARKETING back to topic

“CIO and CMO Will Not Replace Each Other”

Yuchun Lee of IBM in an exclusive interview with RMN Digital managing editor, Rakesh Raman.

rmndigital.com. Added by Rakesh Raman on January 2, 2013

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Franz Narcis shared a reaction in Chief Marketing Officer (CMO) 293 days ago

“The CMO and CIO roles are two distinct roles by itself. Can't even think of doubling.”

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