The use of online video to convey the bad news can cushion the blow, provided the firm takes full responsibility for the error, according to new research out of the UW Foster School of Business and the University of Illinois at Urbana-Champaign.
Join Business Exchange
to access the most
relevant content for you,
filtered by like-minded
business professionals.
Learn more
Reactions to Announcing a restatement via online video can limit damage to investor trust
Join Business Exchange
to access the most relevant content for you, filtered by like-minded business professionals. Learn more
account
account