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KRAFT FOODS
Kraft Foods, Inc. is the No. 1 food company in the U.S. and No. 2 in the world. Its North America unit makes the world’s largest cheese brands (its namesake), among other popular brands like Nabisco, Oreos, Planters Nuts, Oscar Mayer, and Cool Whip. Kraft’s international unit offers most of the U.S. brands, plus local favorites. In 2007, Kraft spun off from Altria to remove any negative marketing from being linked to a tobacco company. A year later, the company sold Post Cereals to Ralcorp.
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Kraft has become one of the first packaged goods brands to go the iPhone apps route. The food giant has unveiled iFood...
Australian dairy group Bega Cheese has reportedly reached a ten-year supply agreement with Kraft Foods.
the packaged foods category increased its measured media spend by 6 percent between January and September 2008, with...
its hands in private labels, but is moving into name brands as well with its recent purchase of Kraft’s loading...
The European Union cleared Kraft's (NYSE: KFT) recently proposed $7.8 billion acquisition of Groupe Danone SA's cookie...
Brookshire Grocery Company and Kraft Foods have announced their support of the East Texas Food Bank’s new Store...
NORTHFIELD, Ill., Dec. 15 /PRNewswire-FirstCall/ -- Kraft Foods Inc. (NYSE: KFT) announced today that Michael A.
from cigarettes to pipes to stogies. Photo-illustration by Joseph Becker for TIME; Ashtray: Getty; Cigarette: Getty;...
said Robin Steinberg, the director of print investment and activation at MediaVest, which places ads for clients like...
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